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Reputation management in Africa study

On an individual and organisational level, ethics and reputation are of the utmost importance and form part of storytelling and shaping a realistic narrative...

16 May 2019

Ethical storytelling to enhance Africa's narrative

The African Public Relations Association (APRA) will host its annual African Public Relations Conference, in Kigali, Rwanda from 13 to 17 May 2019...

9 May 2019

Marketing to consumers? One size does not fit all

Personalisation in advertising communication is a key part of the consumer journey. Consumers want a unique connection in exchange for their time, but they're also concerned about how brands use their data. Or are they?

By Maggie Pronto 2 May 2019

How narratives shape our reality

There is a problem with the idea that women need to be specifically empowered in the media, PR and communications industry...

By Mimi Kalinda 29 Apr 2019

When brands get social media engagement right

Social media has become an increasingly valuable component for consideration with a lot of PR strategies over the years. It's exciting to see how various brands are using social media to convey their brand personality...

By Sheila Afari 26 Apr 2019

#Loeries2019: Mama Creative explains why it's on all of us to tell better stories

You've probably already noticed this year's striking Loeries campaign in your social media feeds and daily industry reads. But this year's campaign is a little different from those of previous years. Here's how Mama Creative hopes Loeries 2019 will inspire us all to tell better stories...

By Leigh Andrews 26 Apr 2019

Key steps to creating a crisis communications plan

Although it is difficult to accurately predict what kind of a crisis an organisation might face, there is no doubt that planning and preparing for a crisis is vital...

By Leago Monareng 24 Apr 2019

The press release is dead; long live the press release

"Before you think the press release is dead, the truth is that because of the ever-growing information bubble and news jumping at you like 'pop-up' ads, there is a need for brands to create their own narrative like never before."...

By Gerhard Hope 17 Apr 2019

BCW Africa is PRISM African Network of the Year

BCW Africa named African Network of the Year by the PRISM Awards for the fourth consecutive year and chairman and CEO, Robyn de Villiers, wins Lifetime Achievement Award...

16 Apr 2019

#Bookmarks2019: Bravery in telling stories without fear or favour

Eyewitness News recently won a Bookmarks' Gold for its Poisonous Bullets: The Silent Betrayal of Sindiso Magaqa three-part podcast series...

By Jessica Tennant 16 Apr 2019

Bizcommunity sends a clear message that Africa is open for business

The adoption continues for the .africa (dotAfrica) geographic Top Level Domain (gLTD) as Africa's biggest multi-industry website, Bizcommunity, announced the launch of its dotAfrica website...

Issued by dotAfrica 9 Apr 2019

37 African PR SABRE winners announced

The African SABRE awards demonstrate excellence in the public relations industry across the African continent...

8 Apr 2019

Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity is proud to announce the launch of BIZ | Daily - a daily top story round-up, curated from across 18 industry sectors by most impressions and social media shares...

Issued by Bizcommunity.com 8 Apr 2019

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