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Red Star supports a new era of story-led brand integration
Red Star champions a new standard for brand-audience connection, supporting the strategic partnership between Heineken Beverages and eMedia Investments to advance story-driven brand integration. 4 Jun 2026 Read more
Google’s AI Overviews are not killing traffic
They are changing who deserves it. 3 Jun 2026 Read more
Award-winning impact: Dentsu Africa signals a new era of creative leadership
Dentsu Africa has taken top honours at the 2026 Pitcher Awards, securing Advertising Agency Network of the Year and delivering one of the strongest cross-market performances at the continent’s leading creative benchmark. 2 Jun 2026 Read more
Red Star shines at MMA Smarties with 8 award wins for Heineken Beverages
Red Star made a strong impression at the prestigious MMA Smarties 2026 Awards, taking home eight awards in total, including a highly sought-after gold for Real-Time Marketing for its Heineken UEFA Champions League (UCL) campaign. 27 May 2026 Read more
Commerce decides who wins. Full stop.
If your 2026 plan still treats commerce as the place where marketing converts, you have already fallen behind. 26 May 2026 Read more
Growth is no longer won in channels
It is won by influencing what gets discovered, recommended, and bought. 21 May 2026 Read more
Africa’s most powerful media isn’t on the media plan
As the global marketing industry looks ahead to Cannes Lions 2026, a clear pattern is emerging from the work gaining momentum. The strongest contenders are not defined by louder messages or bigger media budgets, but by a more fundamental shift in how media itself is being reimagined. 11 May 2026 Read more
Carat South Africa recognised as Scopen’s Best Media Agency to Work For
Carat South Africa has been named Best Media Agency to Work for in South Africa by Scopen, a recognition that speaks directly to who we are and what we stand for as a business. 28 Apr 2026 Read more
Side-hustle to powerhouse: Dentsu School of Influence opens Youth Month Creator applications
Dentsu South Africa, in partnership with CSA, a culture-led business, has opened applications for the third year of the Dentsu School of Influence. Originally established by Dentsu and now entering its next chapter, the 2026 Youth Month programme moves away from its previous structure to debut a high-impact, accelerated format designed to help emerging creators turn creativity into sustainable careers. 23 Apr 2026 Read more
Dentsu launches new influence model with CSA as brands shift from reach to relevance
Dentsu South Africa today announced the launch of Dentsu Influence, powered by CSA, a new influence and cultural offering designed to help brands grow in a market increasingly shaped by creators, communities and earned attention. 17 Apr 2026 Read more
Strategy does not win. Execution does
We have never struggled to generate ideas. As an industry, we are strong on insight. Strategies are increasingly sophisticated. Human truths are well understood. Data is abundant. Platforms promise optimisation and performance. 15 Apr 2026 Read more
Why brands win when entertainment stops playing small
If you want to understand where culture is heading, follow the light, literally. 9 Apr 2026 Read more
Africa is not just chatting; it is closing deals
Across the continent, commerce is no longer initiated on websites or apps. It starts inside WhatsApp conversations, where questions are asked, trust is built and decisions are made in real time. WhatsApp has become the continent’s most powerful commerce infrastructure, and the rest of the world is still catching up. 26 Mar 2026 Read more
Team Conviviality powers Pernod Ricard’s African growth with tech, data, and market-first media from Dentsu
Team Conviviality, powered by dentsu, has been appointed as Pernod Ricard’s media partner across South Africa, Nigeria, Turkey and 38 emerging markets across the African continent, a landmark win that reaffirms client confidence in our reputation as Africa’s integrated agency of choice. Abintus Consulting supported Pernod Ricard during the robust media pitch process, which kicked off in August 2025. 24 Mar 2026 Read more
Africa’s creator boom gets a system: Dentsu X unveils The Creator Catalyst
Dentsu X has launched the Creator Catalyst for Africa, strengthening its position as one of the continent’s most connected media networks, with teams on the ground who understand how influence really works across African cultures, platforms, and communities. 17 Mar 2026 Read more
Africa rewrites retail media - lagging brands lose ground
Dentsu Africa has released a new Impact Brief with a message the industry can no longer ignore. Africa is not catching up. Africa is overtaking. 16 Mar 2026 Read more
Dentsu Creative SA’s content excellence sparks major ABC growth for TFG
In a publishing landscape where consumer and B2B titles are shrinking, TFG’s magazine portfolio is bucking the trend. Instead of contracting, it’s surging rapidly, consistently, and against all market expectations. The latest Audited Bureau of Circulation (ABC) Q4 results show remarkable QoQ and YoY growth across every one of the nine TFG magazines produced by Dentsu Creative South Africa, reaffirming that culturally rooted, audience first content continues to deliver impact. 12 Mar 2026 Read more
Dentsu SSA adds transformation firepower with Laurelle Simonetti
Dentsu SSA has appointed Laurelle Simonetti to its business transformation practice, strengthening dentsu’s ability to help organisations shift from transformation ambition to transformation delivery. In a market where brands are under pressure to convert strategy into real commercial performance, dentsu is investing in leaders who know how to drive execution, not just design it. 11 Mar 2026 Read more
Carat South Africa named Media Agency of the Decade by Scopen
Carat South Africa has been named Most Balanced Media Agency of the Decade, the first-ever Scopen award of its kind. 25 Feb 2026 Read more
Africa’s creative future is now: Maxwell Ngari named CCO East Africa at Dentsu Creative
Ngari becomes Dentsu SSA’s most senior creative leader in the region. 17 Feb 2026 Read more

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