Advertising News in Africa

#YouthMonth

'Change happens when young people believe their voices matter' - Anelisa Zungu

Shan Radcliffe

Youth Day 2025: Equipping the next generation with skills for a changing world

How young South Africans are redefining the hospitality industry this Youth Month

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RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

RAPT BizTrendsTV: GG Alcock on KasiNomics - A growth trend reshaping Africa's economies

The New York Festivals Advertising Awards (NYFA) 2025 winners have been announced (Image supplied)

Dentsu Digital Inc. awarded New York Festivals 2025 Best of Show Award

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Introducing the Effie Lions Foundation: Building a marketing industry for everyoneAssociation for Communication and Advertising

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Publicis unseats WPP on Mars’ $1.7bn media account

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

2 days

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Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

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Pola Maneli Port Elizabeth and BCKRDS Johannesburg are among the global winners in the ADC 104th Annual Awards Middle East & Africa Region along with agencies and designers from Egypt, Saudi Arabia, Turkey, and United Arab Emirates (Image supplied)

2 South African agencies awarded in Global ADC 104th Annual Awards

15 May 2025

Source: © Grey Advertising It has been reported that WPP is to move advertising agency Grey into Ogilvy Group

WPP to move advertising agency Grey into Ogilvy Group

14 May 2025

#ConvergeAfrica | Sam Tomlinson of Warchawski: In a saturated US market, Africa is the opportunity

#ConvergeAfrica | Sam Tomlinson of Warchawski: In a saturated US market, Africa is the opportunity

Karabo Ledwaba 12 May 2025

The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

3 Media and creative measurement trends from Warc

9 May 2025

In time for its 30th anniversary, the market research consultancy, Ask Afrika has rebranded to ASK AFRICA (Image supplied)

Ask Afrika rebrands to ASK AFRICA

9 May 2025

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

Gugu Mthembu is the CMO at Telkom. Source: Supplied.

#AfricaMonth: Telkom's Gugu Mthembu takes African perspective to #Cannes2025 jury

Karabo Ledwaba 5 May 2025

Ogilvy SA won four Warc Awards 2025 - Middle East Africa including gold for its Bread of the Nation campaign for AB InBev SA

Ogilvy wins all SA’s Warc Awards 2025 - Middle East and Africa

29 Apr 2025

Source: © Ask Traders WPP CEO Mark Read says WPP's financial performance in Q1 was in line with expectations, and performance is anticipated to improve in the second half

WPP's Q1 results dip, tariffs not expected to directly impact the network

25 Apr 2025

#Cannes2025 awarding juries include 20 creatives from Africa

Danette Breitenbach 23 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Warc: News media struggles as brands favour softer content

16 Apr 2025

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

JCDecaux 16 Apr 2025

Source: © Dubai Lynx Held after the Lynx Awards, the Winners’ Lunch celebrates the success and creativity of the teams that took home Awards for their work

All the 2025 Dubai Lynx Awards

14 Apr 2025

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Kantar 9 Apr 2025

Ogilvy SA top African agency in the Warc Effectiveness Awards 2025 shortlist

8 Apr 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Larry Khumalo-MacArthur new MD and market lead Weber Shandwick African region

Larry Khumalo-MacArthur new MD and market lead Weber Shandwick African region

26 Mar 2025

The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for effectiveness
(Image supplied)

Warc Effective 100 ranks world’s most awarded campaigns and companies for effectiveness

25 Mar 2025

Source: © 123rf Ogilvy One’s global CTO Ravi Pal will present a virtual session at Adobe Summit 2025 in Las Vegas from today, Monday, 17 March to Thursday, 20 March on strategies for future-proofing AI and delivering customer-centric growth

Ogilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth

17 Mar 2025

Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and technology solution, says chairman and CEO Publicis Groupe, Arthur Sadoun

Publicis Groupe to acquire Lotame as part of its AI strategy

10 Mar 2025

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

The Loeries Young Creatives Showcase is opens for entries. The winners will not only gain bragging rights but will also secure a spot as finalists for the Loeries Young Creatives Award, to be presented at the annual Loerie Awards (Image supplied)

#Loeries2025: Loeries Young Creatives Showcase opens for entries

21 Feb 2025

Source: © More About Advertising Ogilvy has made changes to its EMEA and UK teams. Jules Chalkley (left) and André Laurentino (right)

Changes for Ogilvy EMEA and UK on eve of WPP 2024 results

14 Feb 2025

Source: © MSN Seal became a literal seal in this year's Mountian Dew Super Bowl advert

#SuperBowl2025: From one seal to another

Danette Breitenbach 13 Feb 2025

Image supplied.

NYF launches the Lady Liberty Leadership Programme

12 Feb 2025

Source: © 9to5 mac Meta has introduced ads to Threads

Ads on Threads | 4 factors marketers should consider

Saul Marquez 10 Feb 2025

Key branding insights from the WEF, Davos 2025

10 Feb 2025

Johannesburg MD for M&C Saatchi Abel, Masego Motsogi says the pan-African energy and excitement have never been higher at the agency (Image supplied)

The Up&Up Group's M&C Saatchi Abel expands cross-border clients

7 Feb 2025

Four leaders from Africa ar eon the 2025 Gerety MEA jury. (L to r): Nnenna Onyewuchi, Koo Govender, Linda Kachingwe-Sisya,Nnenna Onyewuchi,Jeanine Gomes. (Source: © Bizcommunity, Image by Ruth Cooper)

4 creative and marketing leaders from Africa in Gerety 2025 MEA jury

4 Feb 2025

Source: © CIPESA TThe African Academy of AI and the MMA have announced a strategic partnership to champion AI-first solutions in marketing across Africa

African Academy of AI & MMA partnership champions AI-first solutions in marketing across Africa

29 Jan 2025