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Everlytic Insights

WhatsApp support is getting more expensive, but not for everyone

Wilene van Greunen

Top Women 2026 Closes: Systems, not just successes, must be redesigned for women-led growth

South Africans are open to AI but still expect access to a person

Juliet Mogorosi

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You bring the expertise. lookn connects your business with real customer needs

Lookn.World 2 days

Kantar announces leadership changes for its West, East and Central Africa business

Kantar announces leadership changes for its West, East and Central Africa businessKantar

South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spot

South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spot

28 Jul 2026

Only one in four chief marketers report being highly advanced, adaptable and agile in embracing emerging martech solutions and innovations (Image source: © 123rf )

CMOs struggle with fragmented “Frankenstack” environments and integration challenges

22 Jul 2026

Company news

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Brands don't compete in categories. They compete in culture

Kantar Brands don't compete in categories. They compete in culture

28 Oct 2026

Smair Foundation and Faithful Ajah building a legacy for Nigeria’s next-gen innovators

ALX Smair Foundation and Faithful Ajah building a legacy for Nigeria’s next-gen innovators

27 Oct 2026

Zambian authors bring local classrooms into new curriculum textbooks

Oxford University Press Zambian authors bring local classrooms into new curriculum textbooks

22 Oct 2026

Dentsu Africa and Blitz formalise partnership after years of collaboration

Dentsu Dentsu Africa and Blitz formalise partnership after years of collaboration

6 Oct 2026

Net 75% of marketers plan to increase investment in AI visibility, including ads

Kantar Net 75% of marketers plan to increase investment in AI visibility, including ads

29 Sep 2026

While others talk, dentsu builds creators

Dentsu While others talk, dentsu builds creators

17 Sep 2026

Rocket Creative unveils ‘Rocket 2.0’ with stunning new Linbro Park facility

Rocket Creative Design & Display Rocket Creative unveils ‘Rocket 2.0’ with stunning new Linbro Park facility

14 Sep 2026

Zambia's cultural confidence is becoming its greatest creative asset

Dentsu Zambia's cultural confidence is becoming its greatest creative asset

10 Sep 2026

The digital shifts every African marketer should be watching

Dentsu The digital shifts every African marketer should be watching

2 Sep 2026

Turning constraints into commercial advantage in Mozambique

Dentsu Turning constraints into commercial advantage in Mozambique

1 Sep 2026

Scan Display turns 30!

Scan Display Scan Display turns 30!

21 Aug 2026

More news

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

Danette Breitenbach 5 Jun 2026

Africa 200 ranking reflects growing confidence of Pan-African brands

26 May 2026

The Kantar BrandZ Most Valuable Global Brands 2026

The Kantar BrandZ Most Valuable Global Brands 2026

Kantar 14 May 2026

CMO Council's Marketing’s Power Partners: AI and the Human Essence report explains why AI alone doesn’t deliver growth (Image source: © 123rf )

Why AI alone doesn’t deliver growth - it needs human marketers

29 Apr 2026

Bizcommunity repositions for the future

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminished impact

26 Mar 2026

#Newsmaker | The man behind Africa's first AI-powered media monitoring network

#Newsmaker | The man behind Africa's first AI-powered media monitoring network

Danette Breitenbach 13 Mar 2026

How are leading brands harnessing trust and AI to drive growth, create value, and deliver meaningful impact? (Image source: © 123rf )

5 lessons: How leading brands are harnessing trust and AI

6 Feb 2026

CES, an eclectic mix of conceptual dreams and consumer-ready tech that shows where the world might be heading (Source: © Zamani Sahudi )

#BizTrends2026 | CES 2026: 8 shifts opening new ideas, experience and growth

27 Jan 2026

US tech brands dominate Brand Finance’s 2026 Global 500

22 Jan 2026

#BizTrends2026 | dentsu SSA's Dawn Rowlands: While marketing talks about innovation, Africa built it

#BizTrends2026 | dentsu SSA's Dawn Rowlands: While marketing talks about innovation, Africa built it

Dawn Rowlands 16 Jan 2026

On Thursday, 15 January, the world's largest online information resource turned 25 (Image supplied)

Global information resource Wikipedia celebrates 25 years

16 Jan 2026

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

15 Jan 2026

A Burson study has revealed that companies with the strongest reputations earned nearly five percent ‘Reputation Return’ in shareholder value (Image source: © 123rf )

Burson: The value of reputation reveals a $7tr global economy

14 Jan 2026

Mark Read, former CEO of WPP, has been announced as the chairman of Kantar’s newly formed Board of Directors (Image source: © Kantar Media )

Mark Read's next move announced

24 Nov 2025

The non-human consumer: How AI is transforming everyday buying decisions

The non-human consumer: How AI is transforming everyday buying decisions

Tamara Ojeaga, Kantar 5 Nov 2025

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Warc: The correlation between creativity and effectiveness

28 Oct 2025

Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

LinkedIn's advertising bigger than other mid-size social platforms

21 Oct 2025

Outstanding Innovation 2025: Shaping the future with bold ideas

Outstanding Innovation 2025: Shaping the future with bold ideas

Kantar 21 Oct 2025

Kantar Media Reactions 2025: The great divide

Kantar Media Reactions 2025: The great divide

Kantar 23 Sep 2025

From ads to entertainment: How brands can win the attention war

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Kantar 27 Aug 2025

Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

Warc: 3 themes from Cannes Lions for commercial success

14 Aug 2025

The The Certainty of Uncertainty: Why Marketing Needs a New Measurement Mindset is a new co-authored whitepaper from TikTok, in partnership with Warc (Image supplied)

Marketers: Adaptability is no longer optional – it’s essential, here’s why

13 Aug 2025

Source: © 123rf New Warc and TikTok research shows how social and video have changed the way we seek, find and buy

Warc: 3 key opportunities for marketers in the new era of search

31 Jul 2025

Vikas Mehta, regional CEO – Sub-Saharan Africa, Ogilvy Africa Network and Dr Myriam Sidibe.

Ogilvy Africa and Brands on a Mission join forces for social impact

30 Jul 2025

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

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