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Results for programmatic+advertising

News

#OrchidsandOnions: Audi and Ogilvy's AI-generated ad is a piece of art
Marketing & Media
#OrchidsandOnions: Audi and Ogilvy's AI-generated ad is a piece of art

Brendan Seery 20 Mar 2024

When every pixel matters: Optimising website space to benefit readers and generate revenue
Marketing & Media
When every pixel matters: Optimising website space to benefit readers and generate revenue

Issued by Membrana Media 7 Feb 2024

Image supplied. Madelene Cronje, digital campaign lead, +OneX, says machine learning is powerful, bit it is not a substitute for human insight
Marketing & Media
Unlocking ROI in digital marketing: The power of human insight and a test-and-learn culture

Madelene Cronje 5 Feb 2024

Source: © 123rf TrustList is a home-grown new digital initiative that aims to protect media buyers and brands by providing real-time warnings against placing programmatic advertising on 'red-listed' online media
Marketing & Media
TrustList: Real time warning against programmatic advertising placement on 'red-listed' online media

27 Nov 2023

Source:
Marketing & Media
4 burning questions clients ask about digital campaigns

Natascha Torres 20 Jun 2023

Membrana Media's guide on how to create a successful video monetisation strategy for publishers
Marketing & Media
Membrana Media's guide on how to create a successful video monetisation strategy for publishers

Issued by Membrana Media 20 Jun 2023

Advancing Africa acceleration
Marketing & Media
Advancing Africa acceleration

Linda Snyman, Issued by Invibes Advertising 25 May 2023

Membrana Media: Empowering publishers with enhanced video production solution
Marketing & Media
Membrana Media: Empowering publishers with enhanced video production solution

Issued by Membrana Media 23 May 2023

Source © Ion Chiosea It’s important not to get distracted by platform metrics, but to rather stay focused on the post click results
Marketing & Media
Why you should focus on verified end results, not just platform metrics

Grant Lapping 3 Nov 2022

Adclick Africa has just released their Digital Marketing Trends guide for 2022
Marketing & Media
Adclick Africa has just released their Digital Marketing Trends guide for 2022

Issued by Adclick Africa 19 Apr 2022

Unlocking the power of first-party data and proprietary audience
Marketing & Media
Unlocking the power of first-party data and proprietary audience

Issued by Huawei 30 Mar 2022

Huawei Ads powers a 'Cookie-Free' world in 2022
Marketing & Media
Huawei Ads powers a 'Cookie-Free' world in 2022

Issued by Huawei 15 Dec 2021

Entravision expands into Africa and acquires leading advertising solutions company 365 Digital
Marketing & Media
Entravision expands into Africa and acquires leading advertising solutions company 365 Digital

Issued by 365 Digital 5 Nov 2021

Adclick website launch 2021
Marketing & Media
Adclick website launch 2021

Issued by Adclick Africa 12 Feb 2021

Programmatic advertising in Africa - a friend or foe?
Marketing & Media
Programmatic advertising in Africa - a friend or foe?

Musa Kalenga & Samuel Segun 11 Feb 2021

Black Friday done, all eyes now turn to Christmas
Retail
Black Friday done, all eyes now turn to Christmas

Issued by imagineNATION Alliance 7 Dec 2020

Adapting to the ever-changing requirements of brand safety
Marketing & Media
Adapting to the ever-changing requirements of brand safety

Megan Sayle, Issued by Dentsu 3 Sep 2020

Now is the time for SA advertisers to reassess their ad-investment for the good of our society
Marketing & Media
Now is the time for SA advertisers to reassess their ad-investment for the good of our society

Britta Reid 22 Jul 2020

Rapid digital migration exposes data privacy concerns for children
Legal
Rapid digital migration exposes data privacy concerns for children

13 Jul 2020

Getty
Retail
SA Digital CX Report: The R1bn lesson in customer advocacy

1 Jul 2020

#OrchidsandOnions: Clever lockdown ads
Marketing & Media
#OrchidsandOnions: Clever lockdown ads

Brendan Seery 12 May 2020

Do you have a contingency plan in place?
Entrepreneurship
Do you have a contingency plan in place?

8 Apr 2020

2020 healthcare marketing trends to boost your ROI
Healthcare
2020 healthcare marketing trends to boost your ROI

Issued by Cingulate 31 Mar 2020

Image source: Gallo/Getty Images.
Marketing & Media
The next wave of programmatic will be driven by quality environments [report]

9 Dec 2019

Personalised programmatic advertising
Marketing & Media
Personalised programmatic advertising

Issued by Dentsu 11 Nov 2019

Image credit: Cristina de los Santos on Unsplash.
Marketing & Media
Agency Scope South Africa 2019 trends: Evolution or revolution? Part 1

Johanna McDowell 10 Sep 2019

Economic trends that will dominate 2020
ICT
Economic trends that will dominate 2020

24 Jul 2019

Screen grab from the ad.
Marketing & Media
#OrchidsandOnions: Duo of health ads, take a bow

Brendan Seery 16 Jul 2019

Marketing & Media
Joanne Joynson-Hewlett is Pocketmath's new CEO

2 May 2019

#BizTrends2019: Convergence, connections and trust
Marketing & Media
#BizTrends2019: Convergence, connections and trust

Jessica Tennant 31 Jan 2019

Rob Stokes, chairman of Red & Yellow School.
Marketing & Media
#BizTrends2019: 5 tech trends that will disappoint in 2019

Rob Stokes 30 Jan 2019

Brand safety: It's about more than fake news
Marketing & Media
Brand safety: It's about more than fake news

Neil Pursey 22 Nov 2018

Screen grab from the ad.
Marketing & Media
#OrchidsandOnions: Nespresso does go big

Brendan Seery 30 Oct 2018

#SML18: How SA brands are approaching social media
Marketing & Media
#SML18: How SA brands are approaching social media

Juanita Pienaar 24 Oct 2018

Only advertise on trusted publisher websites!
Marketing & Media
Only advertise on trusted publisher websites!

Issued by Spark Media 11 Oct 2018

In-app programmatic exchange for Africa launched
Marketing & Media
In-app programmatic exchange for Africa launched

12 Sep 2018

How to use tech to drive innovation in traditional retail
Retail
How to use tech to drive innovation in traditional retail

Sebastian Isaac 6 Sep 2018

Screengrab from Marcel: The Vision video on Publicis Groupe Youtube .
Marketing & Media
'Okay Marcel, make me an ad': AI's role in the future of marketing

Shaune Jordaan 19 Jun 2018

Does your location-based mobile partner know the location of your ads?
Marketing & Media
Does your location-based mobile partner know the location of your ads?

Issued by Vicinity Media 10 Jul 2018

James McDonald, data editor, Warc. Image supplied.
Marketing & Media
Latest Warc report focus on threats to the digital advertising ecosystem

29 Mar 2018

#FutureAdAfrica: Brand safety is not optional, support local publishers
Marketing & Media
#FutureAdAfrica: Brand safety is not optional, support local publishers

Jessica Tennant 15 Mar 2018

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