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MARKETING & MEDIA

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Covid-19 fallout - How brands should respond to declining sales

It is now a sad reality that the disruption which the coronavirus is creating is on the increase in Nigeria and, as should be expected, this is certainly creating some ripples and racking of nerves across the advertising industry...

By Austin Efienamokwu 1 day ago

MARKETING & MEDIA

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Five ways to digitally market your company during the lockdown

Mkhuseli Vangile, MD of DCF PR and marketing agency suggests that PR be approached in a creative way by utilising 5 key elements in digital PR...

By Mkhuseli Vangile 2 days ago

HR & MANAGEMENT

Covid-19 lockdown: How it will affect your employer's finances
Covid-19 lockdown: How it will affect your employer's finances

With South African businesses facing an unprecedented crisis, many are worried about whether they will be able to afford to pay their employees...

By Yolandi Esterhuizen 2 days ago

MARKETING & MEDIA

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Innovation and creativity in the time of Covid-19: Alternative ways of thinking and doing

It's a strange reality, and while all concerns are valid, our best defence currently is to harness the value of innovation and creativity. That's the sentiment of Shaune Jordaan, CEO of Hoorah Digital, who believes we need to embrace these tumultuous times as an opportunity to create, to innovate and reinvent ourselves...

By Shaune Jordaan 2 days ago

MARKETING & MEDIA

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Facebook connecting local communities at a time of social distancing

The world is coming to grips with the scale of the Covid-19 crisis and we are all embracing the need for an extended period of social distancing - turning to technology and social media platforms to connect with family, friends and colleagues...

By Nunu Ntshingila 2 days ago

MARKETING & MEDIA

Agency Scope Insights: Independent creative agencies to watch
Agency Scope Insights: Independent creative agencies to watch

Following the Agency Scope study conducted late in 2019 and with results presented early this year, Scopen has announced its independent creative agencies to watch and follow in South Africa...

By Johanna McDowell 2 days ago

MARKETING & MEDIA

To be human. Don't worry there's a happy ending
To be human. Don't worry there's a happy ending

Opinion | Damon Stapleton's take on what it means to be human...

By Damon Stapleton 3 days ago

PROPERTY

Increased confidence in property expected as stock markets show extreme volatility
Increased confidence in property expected as stock markets show extreme volatility

From a residential property market perspective, historically, recent international experience reveals that global economic shocks of this nature inevitably cause property transactions to taper off...

By Dr Andrew Golding 3 days ago

MARKETING & MEDIA

#BehindtheSelfie with... Shorn Khumalo, co-founder, director and head of PR at The Client Media
#BehindtheSelfie with... Shorn Khumalo, co-founder, director and head of PR at The Client Media

This week, we go behind the selfie with Shorn Khumalo, co-founder, director and head of PR at The Client Media...

By Jessica Tennant 3 days ago

LEGAL

Review of excessive debt financing rules
Review of excessive debt financing rules

Tax is an important factor when a business decides whether to use debt or equity financing...

By Graeme Palmer 3 days ago

MARKETING & MEDIA

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Lockdown: why the media provides a critical service in times of crisis

In a time of crisis, the first casualty is accurate, useful and usable information. News offers a service to all South Africans that has never been so important...

By Gayle Edmunds 3 days ago

MARKETING & MEDIA

Audi ad transcends brands
Audi ad transcends brands

I am not going to call this column "advertising in the time of coronavirus" because I will personally try to drown in hand sanitiser the next person who uses the by now cliched phrase stolen from Gabriel Garcia Marquez's Love in the Time of Cholera...

By Brendan Seery 3 days ago

MARKETING & MEDIA

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The Age of Algorithms: How to outsmart the system

Algorithms are often considered as the holy grail of effectiveness in action, but how can brands benefit from a principle so scripted on platforms so agile and emotionally-driven?...

By Zubeida Goolam 3 days ago

ICT

Connected businesses have the advantage to succeed
Connected businesses have the advantage to succeed

The disrupted business environment, as a result of the Coronavirus (COVID-19) pandemic, has made it essential to provide everyone in the organisation with anytime, anywhere access.

By Bernard Ford 3 days ago

LIFESTYLE

5 ways we can utilise millennials' communication style during the Covid-19 lockdown
5 ways we can utilise millennials' communication style during the Covid-19 lockdown

President Cyril Ramaphosa announced a nationwide lockdown in response to the rapid increase in the number of Covid-19 coronavirus cases in the country....

By Chanell Kemp 24 Mar 2020

MARKETING & MEDIA

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Why Covid-19 is driving creativity

As the old showbiz saying goes, "the show must go on" and for certain artists, brands, awards, and organisations, it certainly has. Here are some insanely creative highlights that are inspiring Monare Matema from DNA Brand Architects to keep the show going...

By Monare Matema 23 Mar 2020

MARKETING & MEDIA

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How safe is your brand in the hands of a remote workforce?

Having invested significantly into their brands for years, companies need to put the best interests of their employees and customers at heart but not at the detriment of their brands...

By Paula Sartini 23 Mar 2020

MARKETING & MEDIA

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Digital content is meaningless without unique experiences

In the effort to keep up with trends and consumption patterns of always-on consumers, brands and creatives are seemingly more focused on the next wave of digital innovation than on making emotional connections with consumers. Most especially during these trying times amidst the virus...

By Darren Johnston 23 Mar 2020

LIFESTYLE

Behind the scenes of the award-wining SA sci-fi/horror film 'Fried Barry' - Q&A with director Ryan Kruger
Behind the scenes of the award-wining SA sci-fi/horror film 'Fried Barry' - Q&A with director Ryan Kruger

Celebrated music director Ryan Kruger's first full-length feature film, Fried Barry has been winning over both local and international critics and fans alike. We got in touch with director Ryan Kruger to chat inspiration, improvisation and cult followings...

By Ruth Cooper 23 Mar 2020

AUTOMOTIVE

The Lexus RX 350 F Sport is large and in charge
The Lexus RX 350 F Sport is large and in charge

I have driven a myriad of SUVs; small, medium and large, but the Lexus RX 350 had to stand out as one of the best...

By Naresh Maharaj 23 Mar 2020

MARKETING & MEDIA

#IABInsightSeries: Trends transforming the digital economy (JHB)
#IABInsightSeries: Trends transforming the digital economy (JHB)

The second IAB Insight event of the year and 14th episode of the series focused on the future of work and the trends that are transforming the digital economy.

By Jessica Tennant 23 Mar 2020

MARKETING & MEDIA

Chris Moerdyk
Covid-19: Secure online advice, mentoring and workshop facilitating

Please contact me for a chat or WhatsApp conversation for any marketing advice, mentoring or facilitating virtual meetings, workshops or anything else requiring gatherings of people...

By Chris Moerdyk, Issued by Chris Moerdyk 23 Mar 2020

AGRICULTURE

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Land reform in South Africa is both a human rights issue and a constitutional imperative

This month, as South Africans celebrate the country's progressive Constitution which re-affirms fundamental rights and freedoms in its Bill of Rights and reflects on past injustices under the apartheid system, there are rising calls for the government to revisit and address the land reform issue...

By Peter Setou 23 Mar 2020

MARKETING & MEDIA

Capitalising on recession
Capitalising on recession

"South Africa's economy has seen better days. With the addition of the coronavirus outbreak, the current state-of-affairs is not looking promising. Exploiting this recession may be the only strategy for survival," says Ian Rheeder, chartered marketer and head of Markitects Consulting...

By Ian Rheeder 23 Mar 2020

MARKETING & MEDIA

#FairnessFirst: Women are the change agents of nations
#FairnessFirst: Women are the change agents of nations

In celebration of International Women's Day earlier this month, founder of W-Suite, Katie Mohamed hosted a dialogue on the theme of 'Each for Equal', addressing various forms of equality around acceptance, opportunities, access and diversity...

By Jessica Tennant 23 Mar 2020

HR & MANAGEMENT

How to secure your remote workforce
How to secure your remote workforce

For many organisations, the need to suddenly enable a remote workforce at scale has overtaken long-term plans they may have had to gradually extend remote work capacity...

By Doros Hadjizenonos 20 Mar 2020

LIFESTYLE

#OnTheBigScreen: 'I Still Believe'
#OnTheBigScreen: 'I Still Believe'

There is only one film released in South African cinemas, this week, I Still Believe. A Quiet Place Part II and Military Wives will not be released due the international coronavirus pandemic...

By Daniel Dercksen 20 Mar 2020

RETAIL

Prepare for 'contactless deliveries' in South Africa during the Covid-19 pandemic
Prepare for 'contactless deliveries' in South Africa during the Covid-19 pandemic

Couriers will now also practice the art of "social distancing" from this week as online retailers do their bit to mitigate the spread of Covid-19...

By Andy Walker 20 Mar 2020

MARKETING & MEDIA

#IABInsightSeries: Data, skill set and our relationship with technology
#IABInsightSeries: Data, skill set and our relationship with technology

Roan Mackintosh, MD at Incubeta recently spoke at the Cape Town and Johannesburg IAB Insight sessions on the trends that are transforming the digital economy and the future of work...

By Jessica Tennant 20 Mar 2020

MARKETING & MEDIA

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The role of creativity post-Covid-19

There will never be a greater opportunity to lead the world forward, and not from a political front but a creative front. It's not just our job, it's our existential duty...

By Rohan Reddy 20 Mar 2020

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