Marketers | Bizcommunity

Marketers | Bizcommunity

News

Social Media

The hidden burnout crisis facing social media marketers

Kelly Cours Anderson, Ashley Hass and Breanne A. Mertz 14 hours

AI is accelerating almost everything in B2B marketing, except the one thing that actually matters: the decision, says Nicky Turnbull, strategy director at VML South Africa (Image source: © 123rf )

Marketing

B2B marketing: You don’t win deals where you think you do

Nicky Turnbull 15 hours

The 22 Immutable Laws of Marketing still matter. Just not in the way you think

Marketing

The 22 Immutable Laws of Marketing still matter. Just not in the way you think

Issued by Motherland OMNi 1 day

Bridging South Africa’s media skills gap with industry‑backed learning

Education

Bridging South Africa’s media skills gap with industry‑backed learning

Issued by Mediamark 1 day

Stop chasing the moment. You were never the centre of it

Advertising

Stop chasing the moment. You were never the centre of it

Ingrid von Stein, Issued by Dentsu 1 day

Marketing

How to build brand equity. Report finds it's not what CMOs are doing

1 day

Happy, purposeful businesses are harder to kill: Conn Bertish joins the Nedbank IMC 2026 line-up

IMC Conference

Happy, purposeful businesses are harder to kill: Conn Bertish joins the Nedbank IMC 2026 line-up

Issued by IMC Conference 2 days

WPP will become the first advertising partner to pilot Meta's new creative solution. Source: Supplied.

Artificial Intelligence

WPP and Meta expand partnership with new creative AI pilot

3 days

Education

AAA unveils new brand positioning: Where the best get better

Issued by AAA School of Advertising 3 days

#BehindtheIMC | VML’s Jarred Cinman: Caring is the industry’s real superpower

IMC Conference

#BehindtheIMC | VML’s Jarred Cinman: Caring is the industry’s real superpower

19 Jun 2026

The real shift is psychological: Tahaab Rais joins the Nedbank IMC 2026 line-up

IMC Conference

The real shift is psychological: Tahaab Rais joins the Nedbank IMC 2026 line-up

Issued by IMC Conference 19 Jun 2026

Avocado playbook shows fresh produce must align with Gen Z values

Agriculture

Avocado playbook shows fresh produce must align with Gen Z values

Barry Landman 18 Jun 2026

Elené Cooke: What performance marketing sees – and what it doesn’t

Marketing

Elené Cooke: What performance marketing sees – and what it doesn’t

Issued by Lumico 18 Jun 2026

Jim Stengel has been named as the Cannes inaugural Lions Laureate for Marketing. (Image source: @ Lia )

Cannes Lions

#Cannes2026 | Former P&G marketing officer named inaugural Lions Laureate for Marketing

17 Jun 2026

Marketing

Is it time for CMOs to demand outcomes, not activity, from their agencies?

Jaco Lintvelt, Issued by Incubeta 17 Jun 2026

Connect COO Scott Reinders to join global industry leaders on WARC Podcast at Cannes Lions Festival

Cannes Lions

Connect COO Scott Reinders to join global industry leaders on WARC Podcast at Cannes Lions Festival

Issued by The Up&Up Group 17 Jun 2026

DOOH.co.za becomes OOH Central: A new era for South Africa's OOH industry

OOH

DOOH.co.za becomes OOH Central: A new era for South Africa's OOH industry

Issued by Synapse Media 17 Jun 2026

Effie Worldwide has released the 2025 Effie Index (Image supplied)

Marketing

Global Effie Index: 2025’s most effective marketers, brands and agencies

17 Jun 2026

SA youth: The myth of the digital-only generation

Youth Month

SA youth: The myth of the digital-only generation

Issued by Caxton Media 15 Jun 2026

LinkedIn has introduced Creator Marketplace and BrandWorks (Image source: © 123rf )

Digital

LinkedIn extends tools to creators

12 Jun 2026

Pierre Cassuto, Humanz’ global chief marketing officer, says the most costly habit in marketing right now isn’t bad creative. It relates to the campaign itself (Image source: © 123rf )

Social Media

A campaign is a fiction - the algorithm needs continuity

pierre cassuto 12 Jun 2026

South Africans who gamble on sport are more comfortable with risk than the general population (Source: @ Tech Financials

Marketing & Media

Sports engagement rises as sports betting grows

11 Jun 2026

South Africa’s spam-call era is over and call centres must evolve or die

Direct Marketing

South Africa’s spam-call era is over and call centres must evolve or die

JG Bezuidenhout, Issued by Offernet 11 Jun 2026

The old playbook is finished. So is the way we measure TV in South Africa

TV

The old playbook is finished. So is the way we measure TV in South Africa

Issued by TDMC 10 Jun 2026

Research

Why brand makeovers fail: The consumer research that brands can't afford to ignore

Issued by BMi Research 10 Jun 2026

The death of the mass campaign

Marketing

The death of the mass campaign

Mosa Ntwampe, Issued by Brave Group 10 Jun 2026

Supplied image: Sibusiso Ndlovu, CEO of Media Creative Hub

Education

School marketing in 2026: Why trust and community matter

Sibusiso Ndlovu 9 Jun 2026

Marketing

The distinctiveness crisis: The tools are equal, the thinking is not

9 Jun 2026

The era of marketing opinion is ending. Revenue science comes next

Marketing

The era of marketing opinion is ending. Revenue science comes next

JG Bezuidenhout, Issued by Offernet 8 Jun 2026

The backroom beat that shook the world

Marketing

The backroom beat that shook the world

Japhet Manda, Issued by Brave Group 8 Jun 2026

Shift happens. Are you ready?

IMC Conference

Shift happens. Are you ready?

Issued by IMC Conference 5 Jun 2026

Anthony Chavez has joined LinkedIn as chief product officer. Source: LinkedIn.

CRM, CX, UX

LinkedIn names Anthony Chavez CPO for marketing and sales solutions

4 Jun 2026

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

IMC Conference

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

Danette Breitenbach 5 Jun 2026

In the lead up to Cannes Lions 2026, Special Effects Media South Africa's Victoria Oyeboade says African brands need ecosystems, not just endorsements (Image supplied)

Cannes Lions

#Cannes2026 | The Lions creators reality check: Why African brands need ecosystems

Victoria Oyeboade 3 Jun 2026

Source: Stephan Saloth via

Travel

GCC market presents growing opportunity for South African tourism

Robin Fredericks 3 Jun 2026

Jonathan Greene is the executive VP Americas at RocketSource by Incubeta. Source: Supplied.

Artificial Intelligence

The battle for the AI answer

Jonathan Greene 3 Jun 2026

Reach is nothing without intelligence

Marketing

Reach is nothing without intelligence

Julian Diaz, Issued by Omnisient 3 Jun 2026

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

IMC Conference

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

Danette Breitenbach 1 Jun 2026

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Marketing

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Issued by Studio 545 1 Jun 2026

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 29 May 2026

Uber Eats and Special US win Grand Effie at US 2026 Effie Awards for Football is for Food (Image supplied)

Advertising

Uber Eats wins US Effie Awards' Grand Effie

29 May 2026

30 million young South Africans are more focused in games than social (Image source: © 123rf )

Youth Marketing

Gaming outperforms social for younger generation's engagement

Issued by Reach Players 28 May 2026

Outdoor Network captures commuters with a new digital billboard

OOH

Outdoor Network captures commuters with a new digital billboard

Issued by Provantage 28 May 2026

Artificial Intelligence

Why AI made your brand your most valuable asset

Courtney Chapple, Issued by Brave Group 28 May 2026

How marketers can drive awareness of the economic power of buying local

Marketing

How marketers can drive awareness of the economic power of buying local

Lloyd Lekgau, Issued by Matte BLK 27 May 2026

Marketing

Your customers are unreliable narrators — and your segmentation is built on it

Greg Streatfield 27 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Marketing

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

Marketing

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

Drake dropped. Brands scrambled. But one nailed it

Digital

Drake dropped. Brands scrambled. But one nailed it

Japhet Manda, Issued by Brave Group 26 May 2026