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The Lead Creative

The Lead Creative: "More creative freedom, less money"

#BizTrends2026 | Nahana CEO, Thabang Skwambane: Africa will ignite what is next

#BizTrends2026 | Nahana CEO, Thabang Skwambane: Africa will ignite what is nextThabang Skwambane

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

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The International Andy Awards Africa regional jurors have been announced (Image by Lesely Svenson © Bizcommunity)

The International Andy Awards Africa regional jurors announced

10 Nov 2025

The team of (left) Zainab Mitha, art director and (right) Jasmin Vandersteen, copywriter, at Joe Public, Durban (Image supplied)

6 ME and Africa creatives named in Next Creative Leaders

6 Nov 2025

The non-human consumer: How AI is transforming everyday buying decisions

The non-human consumer: How AI is transforming everyday buying decisions

Tamara Ojeaga, Kantar 5 Nov 2025

Warc’s The Future of Commerce Media 2025 examines trends, advertising investment and the impact of AI on retail media (Image source: © 123rf )

Retail media: Agentic AI commerce arrives, estimated value of $136bn in 2025

5 Nov 2025

Chief executive officer of WPP, Cindy Rose, has acknowledged the network’s poor performance as Q3 revenue dropped by 8.4% YoY (Image source: © The Drum )

WPP Cindy Rose on Q3 performance: “There is a lot to do”

30 Oct 2025

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Warc: The correlation between creativity and effectiveness

28 Oct 2025

Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

LinkedIn's advertising bigger than other mid-size social platforms

21 Oct 2025

Outstanding Innovation 2025: Shaping the future with bold ideas

Outstanding Innovation 2025: Shaping the future with bold ideas

Kantar 21 Oct 2025

Weber Shandwick appoints public sector expert for Africa region

Weber Shandwick appoints public sector expert for Africa region

13 Oct 2025

International Andy Awards regional chairs, including Africa, named

International Andy Awards regional chairs, including Africa, named

2 Oct 2025

Source: © Gerety Awards VML is the Gerety Awards Global Network of the Year. Pictured: VML's Thanks for Coke-Creating campaign from Coca-Cola that won gold at the Awards.

Gerety Awards 2025 winners - VML named Global Network of the Year

9 Sep 2025

The ad was a hit at the Emmy's. Source: YouTube.

Brian Cox's college living earns Emmy nod for Uber ad

8 Sep 2025

WPP's new leadership appointmetns include Laurent Ezekiel as global CEO of Ogilvy, Devika Bulchandani as COO and Laurent Ezekiel as Global CEO of Ogilvy
Floriane Tripolino was named CEO of WPP Open X, dedicated to The Coca-Cola Company (Image supplied)

WPP announces key global leadership appointments

5 Sep 2025

Fanta partners with horror icons for Halloween campaign

Fanta partners with horror icons for Halloween campaign

29 Aug 2025

From ads to entertainment: How brands can win the attention war

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Kantar 27 Aug 2025

Playing it safe is killing your brand

eatbigfish 18 Aug 2025

Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

Warc: 3 themes from Cannes Lions for commercial success

14 Aug 2025

The limited edition ice-cream launched in the UK.

Minecraft-themed ice cream by Wall’s hits UK supermarkets

1 Aug 2025

Vikas Mehta, regional CEO – Sub-Saharan Africa, Ogilvy Africa Network and Dr Myriam Sidibe.

Ogilvy Africa and Brands on a Mission join forces for social impact

30 Jul 2025

Source:

Last call to nominate outstanding African marketing talents for AMC Awards

28 Jul 2025

Maria Sharapova joins Lewis Hamilton as global ambassador for CFI

24 Jul 2025

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

9 Jul 2025

(L to r:) Adetutu Laditan, founder, creative director, Woof Studios, Lagos, Bongiwe Neema Nouse, creative director, The Odd Number, Alison Hingle, senior creative, Joe Public United, have been chosen to sit on the One Club’s Young Guns 23 Jury (IOmage by Lesley, Svenson © Bizcommunity)

Joe Public and The Odd Number's young creatives on Young Guns 23 jury

9 Jul 2025

OOH media globally has had its best year to date, with global OOH spend in 2024 reaching $46.2bn (Image supplied)

Global OOH media hits $46.2bn in its best year to date

30 Jun 2025

Nomzamo Mbatha named first African brand ambassador for Creme of Nature

20 Jun 2025

Checkers' outperforms leading global counterparts when compared to their home markets.

South African brands dominate Africa’s brand value rankings

19 Jun 2025

The New York Festivals Advertising Awards (NYFA) 2025 winners have been announced (Image supplied)

Dentsu Digital Inc. awarded New York Festivals 2025 Best of Show Award

13 Jun 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Association for Communication and Advertising 13 Jun 2025

Source:

Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

Mark Read, WPP's CEO for the past seven years, will retire at the end of 2025 (Image: WPP)

End of an era as Mark Read announces retirement from WPP

9 Jun 2025

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