Subscribe to industry newsletters

Podcasts

  • Listen to podcasts
  • Download BizTakeouts Mobi App
What people really get up to in self-isolation
What people really get up to in self-isolation

We used enhanced visual analytics to take a look at trends from social media, and get a better view of how people are responding to COVID-19...

By Izzy Pugh, Issued by Kantar 25 Mar 2020

Loeries 2020 moves to Johannesburg with an expanded format
Loeries 2020 moves to Johannesburg with an expanded format

The Loeries, Africa and the Middle East's most prestigious accolade for the brand communication industry, is moving to Constitutional Hill, Johannesburg after five years in Durban...

Issued by Loeries 25 Feb 2020

Inma announces 2020 Global Media Awards finalists
Inma announces 2020 Global Media Awards finalists

The International News Media Association (Inma) has announced 173 finalists for the 2020 Global Media Awards competition, including four South African entries...

25 Feb 2020

'Bee-washing' hurts bees and misleads consumers
'Bee-washing' hurts bees and misleads consumers

'Bee-washing,' marketing claims that purport to help bees, can diminish the important distinction between a honey bee and native bee...

By Lila Westreich 24 Feb 2020

Burger King’s Fernando Machado
#CannesLions2020: First speakers and sessions announced

The organisers of Cannes Lions 2020 have announced the first speakers and sessions at the Festival...

20 Feb 2020

#BizTrends2020: An overview of Bizcommunity's BizTrendsLIVE!2020
#BizTrends2020: An overview of Bizcommunity's BizTrendsLIVE!2020

Bizcommunity invited a diverse selection of thought-leader industry veterans and #BizTrends2020 contributors to join its vision for Africa at its annual and much-awaited BizTrendsLIVE! event, which took place at Ster-Kinekor Imax Theatre at the Mall of Africa in Midrand, Johannesburg on Thursday, 30 January...

By Clare Matthes 3 Feb 2020

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

Amazon makes history as the first brand in Brand Finance Global 500 ranking to exceed $200bn value mark and retains title of world's most valuable brand for the third consecutive year...

22 Jan 2020

Sarah Owen, senior editor, WGSN. Image supplied.
Conscious consumerism to have significant impact on marketing strategies in 2020

Warc has revealed that 84% of respondents to Warc's Marketers Toolkit survey said conscious consumerism and sustainability would have a significant or some impact on marketing strategies in 2020...

20 Jan 2020

#BizTrends2020: A truer, more meaningful narrative for the African child
#BizTrends2020: A truer, more meaningful narrative for the African child

If brands want to succeed in South Africa and the rest of Africa, they need to love and appreciate Africa and the rich diversity that unifies instead of divides us...

By Kamo Mogashoa 17 Jan 2020

Image supplied.
The most challenged brands in 2019 and issues impacting brand perception [infographic]

There have been many self-inflicted brand reputation hits in 2019. The CMO Council has selected a few notable names experiencing hard knocks and has also listed what made them punching bags for media, regulatory, customer and market detraction...

7 Jan 2020

The Best of Biz: Marketing & Media Africa 2019
#BestofBiz 2019: Marketing & Media Africa

We've compiled our annual #BestofBiz 2019 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views. Discover the most read content on Bizcommunity's Marketing & Media site over the past year below...

17 Dec 2019

The Best of Biz: Marketing & Media 2019
#BestofBiz 2019: Marketing & Media

We've compiled our annual #BestofBiz 2019 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views. Discover the most read content on Bizcommunity's Marketing & Media site over the past year below...

17 Dec 2019

Image source: Gallo/Getty Images.
2020: Building the emotive link between customers and our brands

The ability to build an emotional connection between a brand, an entertainment property, a service, and its consumers, is becoming very much more difficult...

By Alan Radmall 12 Dec 2019

Pantone #ColorOfTheYear for 2020: Classic Blue
Pantone #ColorOfTheYear for 2020: Classic Blue

Pantone has announced its 2020 Color of the Year: Classic Blue...

6 Dec 2019

Generating engagement through your brand narrative
Generating engagement through your brand narrative

Is brand storytelling just another marketing term that requires more effort and business's resources...?

By Terence Chinyangare 29 Nov 2019

SA handcrafted gin Inverroche looks stateside with Charlize Theron
SA handcrafted gin Inverroche looks stateside with Charlize Theron

As part of its efforts to further expand its presence in the United States of America, South African handcrafted gin brand, Inverroche, has been hosting a series of exclusive events in New York City...

29 Nov 2019

3 Tips for branding your business
3 Tips for branding your business

Empower yourself as a business owner with the minimum know-how of what the current design trends are...

28 Nov 2019

#EntrepreneurMonth: Mielie Mailer aims to change e-commerce delivery in SA
#EntrepreneurMonth: Mielie Mailer aims to change e-commerce delivery in SA

Mielie Mailer is a lifestyle-driven enterprise that seeks to help humans make better choices for themselves and for the planet...

By Evan-Lee Courie 25 Nov 2019

Creating relevant brands for African audiences
Creating relevant brands for African audiences

WarnerMedia recently hosted a panel discussion around creating relevant brands for African audiences at Discop Johannesburg 2019. Julien Borde, head of Channels for France, French-speaking territories, Africa and Israel tells us more about how the company plans to implement these insights across the African market...

By Jessica Tennant 22 Nov 2019

Image source: .
SA's VMLY&R wins Silver at 2019 Epica Awards

The 2019 Epica Awards winners have been announced with South Africa's VMLY&R's "Don't Tell Me What To Do" campaign for Edgars winning Silver in the Branded Content - Music Video category...

22 Nov 2019

Best in SA packaging shine at Gold Pack Awards 2019
Best in SA packaging shine at Gold Pack Awards 2019

The winners of this year's IPSA Gold Pack Awards, the premier showcase for the South African packaging industry, was announced at Inanda Club in Sandton on 30 October...

By Lauren Hartzenberg 22 Nov 2019

#EpicaAwards2019: Day three results
#EpicaAwards2019: Day three results

Three days of Epica jury proceedings in Amsterdam have come to an end...

21 Nov 2019

Campaign Creators via .
Marketers demand third-party providers bring more compliance to lead marketing science [report]

A new CMO Council report has found that irresponsible lead gen vendors put brands at financial, legal and reputational risk...

21 Nov 2019

Pride of Africa raises its new flag
Pride of Africa raises its new flag

As Africa's longest-running LGBTQ+ME pride event, Johannesburg Pride has received significant support and attendance from the community across the continent in recent years...

Issued by Joe Public United 20 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.
5 steps to becoming a smarter target marketer

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia - the home of evidence-based marketing, shared five steps to being a smarter target marketer at Spark Media's recent 'seminar roadshow'...

By Leigh Andrews 8 Nov 2019

The Goldilocks role of targeting in evidence-based marketing
The Goldilocks role of targeting in evidence-based marketing

Dr Carl Driesener, of Australia's Ehrenberg-Bass Institute (EBI), the home of evidence-based marketing - showcased little-known traps of targeting at their recent Spark Media-hosted annual presentation, to assist in achieving better marketing results...

By Leigh Andrews 7 Nov 2019

Image credit: Maria Teneva on Unsplash.
Can your company's reputation be redeemed post-scandal?

The destructive power of a corruption incident cannot be understated. The Steinhoff scandal of 2019 and the ongoing state capture enquiry are cautionary tales of how costly unethical behaviour can be...

By Alex Roberts and Ntokozo Mahlangu 6 Nov 2019

#FairnessFirst: Go beyond pink branding for true female customer satisfaction
#FairnessFirst: Go beyond pink branding for true female customer satisfaction

Her focus on how financial services, in particular, tend to connect with females consumers in the wrong way was a stand-out section of Barbara Cador, global head of Kantar's CX+ initiative's opening presentation at the Cape Town version of the Kantar customer experience (CX) advantage 2019 masterclass...

By Leigh Andrews 4 Nov 2019

Group CEO, Brett Morris.
#Imaginethat: Brett Morris on FCB Africa's rebrand as Nahana

Local marketing media is in a flurry over news that FCB has rebranded as Nahana Communications Group. Brett Morris explains what's changing and what's staying the same...

By Leigh Andrews 1 Nov 2019

Show more