#CSIMonth

Subscribe to industry newsletters

#AfricaMonth

Image source: Gallo/Getty.
Two days left to enter African Digital Media Awards 2019

African Digital Media Awards 2019: Call for entries...

10 Jul 2019

Image source: Getty/Gallo
Striking the right balance between honouring a brand and violating a trade mark

Social media has many good attributes both on a personal and business level, and it has also evolved into a connector of cultures and movements - think of the various challenges that have taken social media by storm..

By Zama Buthelezi & Megan Reimers 8 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021
Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising is set to exceed half of global adspend by 2021, although, as the internet ad market matures, growth is projected to slow from 17% to 9% a year...

8 Jul 2019

Creating community on Facebook Groups
Creating community on Facebook Groups

When creating a Facebook group, the goal is to create a group that hosts an enthusiastic and engaged community, whether this is around your business or a common interest. Here, Colleen Barrella from Barrk Marketing shares a few insights to do just that...

By Colleen Barrella 5 Jul 2019

Instagram, the new marketing hub for business growth
Instagram, the new marketing hub for business growth

This is the time that businesses need to capitalise on brand expansion and business growth - and social media platforms - when used correctly - can assist. Refilwe Monyai, account manager at Orange Ink gives tips and tricks on how to get Instagram right...

By Refilwe Monyai 4 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth
Global Ad Trends report reveals slowdown in social ad growth

Warc's Global Ad Trends report has found that advertising revenues among key social and messaging companies have halved over the last year as consumer trust becomes a growing issue...

2 Jul 2019

The power of social media and influence in today's 4th Industrial Revolution
The power of social media and influence in today's 4th Industrial Revolution

With the advent of the Fourth Industrial Revolution, marketing communication tools and practices need to be re-examined to aggressively create power and influence of products, services, and brands through social media and digital marketing...

By Nokwanda Ndashe 1 Jul 2019

Content is king but is it relevant to your audience?
Content is king but is it relevant to your audience?

Today, content creation is no longer limited to certain campaigns, it has become so broad to the extent that everything a business does is now part of a content strategy...

By Minnie-lee Tagwirei 1 Jul 2019

The fruit of your coins
Facebook's Libra has staggering potential - state control of money could end

The UN recognises 180 currencies worldwide as legal tender, all of them issued by nation states. It does not recognise cryptocurrencies like Bitcoin in this way, even if communities of enthusiasts have been treating them as a means of exchange for over a decade now...

By Gavin Brown 27 Jun 2019

#CannesLions2019 Entertainment Grands Prix winners: Top row is Final Cut and Droga5 New York's New York Times journalism's Resolve (Myanmar), Rigor (Taxes), Courage (Mexican Spyware), Perseverance (Immigration) and Fearlessness (Isis) campaign. Bottom left is Digital Craft Grand Prix winner Virtue's work for Carlings' Digital Collection, 'Address the Future'. Bottom right is Industry Craft Grand Prix work for Momentum New York and Canada's Nike 'Just Do It: HQ at the Church'.
#CannesLions2019: Craft winners!

The 66th annual Cannes Lions Festival of Creativity continued on 18 June, with the 2019 Cannes Film Craft, Digital Craft and Industry Craft Lions announced during the Craft award track ceremony...

18 Jun 2019

How Twitter has been used in Cameroon's Anglophone crisis
How Twitter has been used in Cameroon's Anglophone crisis

The Conversation Africa examined how various groups - including the government, Anglophone activists, media organisations and citizens - used social media to report on growing unrest in Cameroon...

By Julius T. Nganji and Lynn Cockburn 18 Jun 2019

Five skills to help you connect with your social media audience
Five skills to help you connect with your social media audience

With the continued increase of the prosumer, many brands are struggling to control messaging around who they are and what they offer. By having a savvy social media strategy, a brand is able to better communicate with and understand who their audience is, what it is they want and how to engage with them positively, while still building resonance...

By Zubeida Goolam 13 Jun 2019

Africa's changemakers are blazing a trail for the rest of the world
Africa's changemakers are blazing a trail for the rest of the world

Africa's economy is on the rise, freedom and prosperity are continuing to rise, and the continent is home to a youthful and dynamic population...

By Nunu Ntshingila 10 Jun 2019

How social media has become a breeding ground for counterfeit sales
How social media has become a breeding ground for counterfeit sales

As much as people love social media, there is a dark side to it too - one involving counterfeit goods and billions of Rands of lost revenue for companies and governments the world over...

7 Jun 2019

Santa Claus for Coca-Cola...
#YouthMonth: How to spot fake influencers on social media

Influencer marketing is an especially hot topic as we enter #YouthMonth, but do your research before you rush in as the quickest way to waste your time and money is to spend it on the wrong people...

By Leigh Andrews 4 Jun 2019

Image source: Gallo/Getty.
#FairnessFirst: A picture tells a thousand words, but should it?

People are never just a means to your journalistic end, especially when it comes to children. Their stories are our work, and when you work to add their authentic voices, it automatically changes the angle of the story for the better. But what about images of children in news articles? Media Monitoring Africa and the UCT Children's Institute media workshop on 22 May at the Doubletree Hilton...

By Leigh Andrews 3 Jun 2019

The world then and now, and how the way we protect our children needs to change
The world then and now, and how the way we protect our children needs to change

This National Child Protection Week (CPW), Google South Africa and Media Monitoring Africa hosted a roundtable putting a spotlight on the importance of online safety for children...

By Jessica Tennant 31 May 2019

AI won't lead to better consumer engagement but machine learning will
AI won't lead to better consumer engagement but machine learning will

Science fiction movies and novels did an amazing job of creating and dramatising encounters with artificial intelligence - but did it prepare us for the real world of AI? Unfortunately not...

By Jarred Mailer-Lyons 30 May 2019

Photo by LinkedIn Sales Navigator on Unsplash.
5 tips to turn your LinkedIn company page into a lead generation page

LinkedIn can be a true game-changer for B2B (business to business) companies. Built for business networking, LinkedIn works exceptionally well for B2B lead generation, making it one of the top tactics for B2B marketing...

By Ronelle Bester 24 May 2019

Image source: Gallo/Getty.
Supporting digital entrepreneurs in Nigeria

Facebook celebrates one year of NG_Hub, its flagship hub space in the heart of Yaba, in partnership with CcHub...

23 May 2019

Image source: Gallo/Getty.
Rwanda plans to regulate social media content

Rwanda is working on strategies to regulate social media content to stop misinformation...

20 May 2019

Image by  from
Why LinkedIn is more important than ever in 2019

With more than 600 million members from 200 countries in 2019, LinkedIn is still the largest professional networking platform in the world...

By Zubeida Goolam 17 May 2019

Image source: Gallo/Getty.
Innovative messaging app tailor-made for Malians

Lenali integrates local languages such as Bambara, Soninke, Songhai, Mooré and Wolof, as well as French, making the app accessible to people without formal education...

17 May 2019

Image source: Gallo/Getty
How marketing with CSR at its heart can change the world

Fitting in perfectly with the rise of purpose-led marketing across the globe is Jeanne du Plessis, corporate affairs and citizenship leader at Procter and Gamble (P&G) South Africa. Du Plessis is a passionate believer that business can and should be a force for good in the world...

By Leigh Andrews 14 May 2019

Instagram's @shop a curated showcase of shoppable products
Instagram's @shop a curated showcase of shoppable products

Instagram has launched a @shop account, essentially a curation of posts from online merchants that sell products through the image-sharing app.

14 May 2019

Uzoma Ukah.
#AfricaMonth: Going viral - a double-edged sword for Nigerian brands?

Nigeria's social media space is a very volatile place, and going viral should be treated like a double-edged sword...

By Uzoma Ukah 13 May 2019

Scenes from the overall Best in Show (Dream Crazy) as well as SA's Pencil-winning work from the final night of #OneShow2019 (Breaking Ballet and Return to Chapman's Peak).
#OneShow2019: Final night's results!

The second of two award nights for One Show 2019 is done and dusted, having taken place at Cipriani Wall Street earlier on Friday, 10 May, with South Africa bringing home a further Silver and Bronze Pencil...

11 May 2019

Screen grab from ADC 98th Annual Awards' Black Cube for Best of Show winner, “The Truth Is Worth It,” on behalf of The New York Times, awarded to Final Cut New York and Furlined Santa Monica with Droga5 New York.
#OneShow2019: All the ADC 2019 winners!

The colours of the 711 winners of the 98th global ADC Annual Awards were revealed on the first evening of the One Club for Creativity's Creative Week, held on 6 May 2018 at Metropolitan West in New York, with a Merit Award coming home to SA, for Grid Worldwide's #HopeJoanna...

7 May 2019

Photo by Jon Flobrant on
Explaining the explainer video: how to write a good video script

Explainer videos. Also known as whiteboard animations, illustrated stories, and fast-draw videos. They're either the best thing ever for your product, service or brand, helping you to unpack what you do quickly and compellingly. Or they're an expensive piece of website filler that few visitors watch, and almost no one views all the way to the end...

By Tiffany Markman 6 May 2019

Show more