Loeries 2019

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Uzoma Ukah,
The rise and rise of 'Wakanda' marketing

With Black Panther came a new kind of storytelling: one that celebrated cultural backgrounds and strengths...

By Uzoma Ukah 1 day ago

Advertising Week reveals speaker line-up
Advertising Week reveals speaker line-up

Global thought leaders coming to Johannesburg for inaugural Advertising Week Africa...

2 days ago

#Loeries2019: Africans aren't just swimming with the creative sharks, we are the sharks

Piwe Motshegoa, head of sales: general entertainment at DStv media sales, kicked off the DStv Seminar of Creativity - a highlight of Loeries Creative Week as the industry gets ready for the annual award nights - with a reminder that Africans hold all the storytelling magic they need...

By Leigh Andrews 3 hours ago

#Loeries2019: Check the stereotypes in your creativity

Things got off to a reflective note at the 2019 DStv Seminar of Creativity with a reminder to join the UN Women's Unstereotype Alliance, as the stereotypes stop with you...

By Leigh Andrews 3 hours ago

#Loeries2019: What do CMOs really want from their agency?

One of the biggest changes to the advertising landscape in recent years? Bringing creatives in-house. But does it work to do so? The robust and honest discussion led by Joanne Joseph at the Loeries Masterclasses explained what this means for members of the industry working together in the future, and what both sides really want...

By Leigh Andrews 16 hours ago

#Loeries2019: Our responsibility of better representation in advertising, media

The media and advertising industries play an important role in stirring the way society is portrayed. Here's why UN Women and Dove's masterclass session at Loeries 2019 called for the creative industry as a whole to take a stand and work actively towards better representation, particularly in terms of gender...

By Leigh Andrews 15 hours ago

David Droga is this year's Clio Lifetime Achievement Award recipient

David Droga will receive the 2019 Clio Lifetime Achievement Award at the 60th Clio Awards ceremony...

8 hours ago

Ethiopian authorities arrest journalist Mesganaw Getachew

Ethiopian authorities arrest journalist Mesganaw Getachew after he films outside court...

4 hours ago

Madgoat TV seeks license in Kenya

Dubai-based investor Ricardo Badoer is seeking a commercial free to air television licence for the sports and entertainment channel Madgoat TV (MGTV)...

6 hours ago

#Loeries 2019: Brand SA tells untold stories

One of the first Loeries Masterclasses for the day was hosted by Brand SA. Sithembile Ntombela, acting chief marketing officer of Brand SA, opened the floor for speakers stating that the session was about building the South African brand, and how all stakeholders can (and should) be involved...

By Angie White 18 hours ago

How to reposition and rebrand your business

A year ago I had an opportunity to pitch a 360° rebrand for a big TV channel...

By Lungile Mayindi 1 day ago

Global cinema advertising is second-fastest growing ad medium of 2019

Early forecasts by marketing intelligence service Warc places global cinema advertising behind the internet as the second-largest growing ad medium in 2019...

1 day ago

2019 Global Awards live judging sessions to be held in 8 countries worldwide

Eight Global Awards live judging sessions will be held at agencies around the world...

1 day ago

Film documents harrowing effects of war on women in Africa

Official trailer released for 'The Milkmaid' film which brings attention to the traumatising effects of insurgency on women and girls in Sub-Saharan Africa...

1 day ago

A Cultural Economies Conference for Fak'ugesi

Cultural Economies Conference launched at Fak'ugesi African Digital Innovation Festival...

1 day ago

Kenya finalising its plan to tax YouTube and Netflix

The Kenyan ICT ministry is in the final stages of developing a framework that will be used to tax foreign online streaming media services such as YouTube and Netflix...

1 day ago

5 ways to make your event pay with social media

Are you maximising your presence there and ensuring you will get the best return on your promotional investment...

By Talitha Spykerman 2 days ago

Mo Abudu: Woman of many firsts

A trailblazer in changing the negative narrative about the continent of Africa...

By Phindile Xaba 2 days ago

Guinea media leader arrested

The African Editors Forum (TAEF) strongly condemns the arrest of one of the leading lights of African media, Souleymane Diallo of Guinea Conakry...

2 days ago

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