Creator | Bizcommunity

Creator | Bizcommunity

News

UGC vs influencer marketing: Why smart brands in 2026 are using both

Marketing

UGC vs influencer marketing: Why smart brands in 2026 are using both

Hayley Watters, Issued by Actorvate 1 day

Why South African brands are evaluating digital-first PR agencies

PR & Communications

Why South African brands are evaluating digital-first PR agencies

Issued by Hook, Line & Sinker 2 days

The 2026 Cannes Lions Shortlisting Jury includes increased representation from Africa (Image supplied)

Cannes Lions

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

Why influencer marketing budgets shifting back to authentic creator-led content in 2026

Marketing

Why influencer marketing budgets shifting back to authentic creator-led content in 2026

Issued by Penquin 28 Apr 2026

Engineered for the next wave of growth and job creation in the mining sector

Mining

Engineered for the next wave of growth and job creation in the mining sector

Issued by Edge Growth 6 May 2026

Sentech Africa Tech Week 2026 returns to Cape Town

Digital

Sentech Africa Tech Week 2026 returns to Cape Town

Issued by Topco Media 5 May 2026

SA publishers among Wan-Ifra Digital Media Awards 2026 finalists

Online Media

SA publishers among Wan-Ifra Digital Media Awards 2026 finalists

5 May 2026

Dove launches a nationwide search for South Africa’s most inspiring creators. Pictured left to right: Mpoomy Ledwaba, Coachella Randy, Lwandile Makhaza, and Thickleeyonce are members of the Dove Creator Council (Image supplied)

Social Media

#SkinThatDoves | Dove launches nationwide search for SA’s most inspiring creators

4 May 2026

Retail is not just a point of sale - it is a system that connects, enables and sustains livelihoods across the economy (Image source: © 123rf )

Retail Services

Looking beyond the checkout counter: Recognising retail’s people

Reeza Isaacs 4 May 2026

Legends return and new worlds ignite on the big screen this May

Film

Legends return and new worlds ignite on the big screen this May

Daniel Dercksen 28 Apr 2026

If you’re running an ordinary webinar in 2026, you are wasting your time, and most likely other people’s too(Image supplied)

Events & Conferencing

How to host a successful online event in 2026 - its not what you think

Nella Etkind 28 Apr 2026

(L to r:) Kabelo Makwane, ICT executive, Ricky Hendricks, Google Marketing Strategy & Partnerships in SSA, Alex Okosi, managing director, Africa, Google, Janet Booysen,Massmart marketing VP (acting) and Anwar Jappie, chair @ Effie Awards (Image source: LinkedIn

Education

First- of-its-kind training bridges gap between digital content and physical commerce

28 Apr 2026

Marketing

From AI companionship to brand trust, Warc outlines 2026's key trends

24 Apr 2026

Cannes Lions

#CannesLions2026 | 2 exceptional SA creatives named to prestigious juries

24 Apr 2026

Side-hustle to powerhouse: Dentsu School of Influence opens Youth Month Creator applications

Digital

Side-hustle to powerhouse: Dentsu School of Influence opens Youth Month Creator applications

Issued by Dentsu 23 Apr 2026

Social Media

South African influencers push back on unpaid deals, signal market shift

Kgothatso Tema 23 Apr 2026

Pigs fly in inDrive's latest commercial. Source: YouTube.

Advertising

#BehindtheCampaign: When pigs fly, inDrive catches up on cashless payments

22 Apr 2026

Kantar reveals the world’s most effective advertising of the year

Advertising

Kantar reveals the world’s most effective advertising of the year

Issued by Kantar 21 Apr 2026

(Image source: © Firece Pharma Ten South Africans have been named to the Cannes Lions awarding juries

Cannes Lions

#CannesLions2026 | Awarding juries feature top South Africans

17 Apr 2026

Dentsu launches new influence model with CSA as brands shift from reach to relevance

Advertising

Dentsu launches new influence model with CSA as brands shift from reach to relevance

Issued by Dentsu 17 Apr 2026

Fumani Khumalo (left) and Zinhle Mbatha (righht) are stepping into creative leadership roles at VML South Africa after being promoted to creative director positions.

Advertising

VML South Africa bolsters creative leadership team with two internal promotions

16 Apr 2026

#BehindtheSelfie: Talking FOMO with OneDayOnly's Jessy van Eden

Behind the Selfie

#BehindtheSelfie: Talking FOMO with OneDayOnly's Jessy van Eden

Karabo Ledwaba 14 Apr 2026

Afda launches Micro-Drama Storytelling Short Course

Higher Education

Afda launches Micro-Drama Storytelling Short Course

Earle Holmes, Issued by Afda 14 Apr 2026

Afda graduates and the future of opportunities in the creative economy

Higher Education

Afda graduates and the future of opportunities in the creative economy

Earle Holmes, Issued by Afda 13 Apr 2026

Women In Sports Africa is rewriting the rules for African sports media

Sport

Women In Sports Africa is rewriting the rules for African sports media

10 Apr 2026

Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

Retail Marketing

Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

10 Apr 2026

Spur and Ackermans brings back Design-a-Tee competition

Design & Manufacturing

Spur and Ackermans brings back Design-a-Tee competition

9 Apr 2026

160over90 was tasked with helping Visa and Marriott Bonvoy celebrate another successful year of both brands’ NFL partnerships. Source: 160over90

Advertising

Publicis Groupe makes a bold play in sports marketing

8 Apr 2026

Social Media

The influence era: Why creators are rewriting the rules of marketing

Michael Cost 1 Apr 2026

Media

YouTube is eating the streaming market. Can DStv reverse 5 years of decline?

Philip Cohen 31 Mar 2026

Marketing & Media

Why Easter is becoming a key marketing moment on TikTok

Jochen Bischoff 26 Mar 2026

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Marketing

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

26 Mar 2026

Shift happens. Are you ready?

IMC Conference

Shift happens. Are you ready?

Issued by IMC Conference 24 Mar 2026

Consumers don't have an ad problem: Great ideas haven't changed, the industry has

Marketing & Media

Consumers don't have an ad problem: Great ideas haven't changed, the industry has

23 Mar 2026

Arora Online drives influencer success for Africa’s Business Heroes 2026 Summit

Digital

Arora Online drives influencer success for Africa’s Business Heroes 2026 Summit

Issued by Arora Online 20 Mar 2026

Podcast with MacG is widely popular in South Africa with hundreds of thousands of views per episode. Source: YouTube.

Podcasts

Government takes baby steps to regulate podcast industry

Karabo Ledwaba 18 Mar 2026

Africa’s creator boom gets a system: Dentsu X unveils The Creator Catalyst

Media

Africa’s creator boom gets a system: Dentsu X unveils The Creator Catalyst

Issued by Dentsu 17 Mar 2026

On 29 January 2025 in Kolda, Senegal, Khaby Lame joins a workshop for out-of-school girls organized as part of the ‘Salmaitou’ programme, an initiative engaging girls aged 15 to 19 in STEM (science, technology, engineering, and mathematics), innovation and leadership. Source: Unicef.

Branding

Khaby Lame is the world’s most followed TikToker: the story of a Senegalese‑born star who sold his identity

Fanny Georges 16 Mar 2026

Dentsu Creative SA’s content excellence sparks major ABC growth for TFG

Magazines

Dentsu Creative SA’s content excellence sparks major ABC growth for TFG

Issued by Dentsu 12 Mar 2026

The quiet paradox: Media's lack of executive attention

Media

The quiet paradox: Media's lack of executive attention

Bongi Mvuyana 12 Mar 2026

The 2026 edition introduces “Irreplaceable Instinct” as the defining theme. Source: Supplied.

Social Media

Emotional ROI and curiosity-driven discovery lead TikTok’s 2026 trends

10 Mar 2026

Yassin Aberra, founder and CEO of Social Market Way, breaks down what social listening actually means, why legacy brands are moving now, and what the competitive stakes look like for those who don't (Image source: © 123rf )

Digital

What is social listening and why it is important

Yassin Aberra 9 Mar 2026

5 African creators on TikTok's Discover List 2026

Social Media

5 African creators on TikTok's Discover List 2026

26 Feb 2026

CRM, CX, UX

#BizTrends2026 | Oppo's Avashnee Moodley: How belonging is rewriting brand loyalty

Avashnee Moodley 26 Feb 2026

South Africa's digital stars shine in first Humanz Top 20 Awards

Social Media

South Africa's digital stars shine in first Humanz Top 20 Awards

25 Feb 2026

Laura Thomas, the creator of The Aligned Woman Co, says the advertising and media industry is not just experiencing female burnout; it is engineered for it (Image source: © 123rf )

DEI

#InternationalWomensDay | Female burnout epidemic in advertising and media industry

Laura Thomas 6 Mar 2026

The future of good marketing depends on taste. Not speed.

Artificial Intelligence

The future of good marketing depends on taste. Not speed.

Courtney Chapple, Issued by Brave Group 23 Feb 2026

Social Media

Emplifi report shows why TikTok is the King of the jungle

Karabo Ledwaba 23 Feb 2026

Are dating apps over? Gen Z is ditching “swipe-by” culture for meaningful connections in the kitchen

Social Media

Are dating apps over? Gen Z is ditching “swipe-by” culture for meaningful connections in the kitchen

Issued by Twiga Communications 19 Feb 2026

From isiZulu lessons to isiXhosa food storytelling and multilingual comedy, local creators are proving that language learning doesn’t have to live in textbooks. (Source: )

E-learning

How TikTok is teaching SA to speak in its mother tongues

20 Feb 2026