Creative campaigns | Bizcommunity

Creative campaigns | Bizcommunity

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In the final session of the 2025 Marketing Masterclass series, industry leaders unpacked why safe, predictable advertising is failing and how entertainment, bold thinking and real consumer insight are the new keys to relevance. (Image Supplied)

Marketing

Marketing masterclass: Why “boring” brands are losing attention

17 hours

Joe Public named Agency of the Year at 2025 Loerie Awards

Loeries Creative Week

Joe Public named Agency of the Year at 2025 Loerie Awards

Issued by Joe Public 15 Oct 2025

Clockwork earns 20 Loeries shortlists across 4 campaigns in 7 categories

Loeries Creative Week

Clockwork earns 20 Loeries shortlists across 4 campaigns in 7 categories

Issued by Clockwork 7 Oct 2025

Fanta partners with horror icons for Halloween campaign

Design

Fanta partners with horror icons for Halloween campaign

29 Aug 2025

Higher Education

The education of influencers: Why content creators should consider these qualifications

26 Aug 2025

Branding

Playing it safe is killing your brand

Issued by eatbigfish 18 Aug 2025

Terry Levin looks at campaigns presented at the recent Creative Circle Full Circle event in Cape Town. Pictured: The Sounds Right campaign

Cannes Lions

#CreativeCircle2025: Influencing real cultural, societal and economic change

Terry Levin 4 Aug 2025

Lumico voted 11th Best Digital Agency in sub-Saharan Africa

Digital

Lumico voted 11th Best Digital Agency in sub-Saharan Africa

Issued by Lumico 25 Jul 2025

PR on the Go launches interview series for creatives

PR & Communications

PR on the Go launches interview series for creatives

Issued by The Coup 12 Jun 2025

No market research? You’re throwing good money after bad

Research

No market research? You’re throwing good money after bad

Issued by BMi Research 5 Jun 2025

Carl Willoughby chief creative officer, TBWA and chairman - Creative Circle Awards says Awards are a reminder that even in this age of algorithms, that brilliant, brave creativity still matters (Image supplied)

Advertising

Exclusive: TBWA's CCO Carl Willoughby: More than just bragging rights - awards matter to creativity, credibility, business

Carl Willoughby 14 May 2025

Magna Carta takes top honours at prestigious AdFocus Awards 2024

PR & Communications

Magna Carta takes top honours at prestigious AdFocus Awards 2024

Issued by TBWA 2 Dec 2024

Source: © 123rf There is evidence of a strong trend of strategic creativity being the magic ingredient

Marketing

Today’s Holy Grail: Strategic creativity

8 Oct 2024

MSL celebrates double gold at 2024 Prism Awards

PR & Communications

MSL celebrates double gold at 2024 Prism Awards

Issued by MSL South Africa 1 Oct 2024

Cannes Lions

#Cannes2024: How project management can help the creative industry

27 Jun 2024

Clementine Mojapelo

Youth Month

#YouthMonth: Wonder's Clementine Mojapelo on using creativity to solve real-life problems

Karabo Ledwaba 19 Jun 2024

From Soweto to the Super Bowl... and back home to Jozi

Advertising

From Soweto to the Super Bowl... and back home to Jozi

Issued by aHead Marketing Services 18 Jun 2024

Breaking budgetary shackles: Unpopular opinion by a production director

Advertising

Breaking budgetary shackles: Unpopular opinion by a production director

Lucille Eve, Issued by Wetpaint Advertising 5 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

Advertising

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

Courtney Williams is part of the cohort. Source: LinkedIN.

Cannes Lions

Lions announces 2024 scholarship recipients, SA on the list

30 May 2024

Provantage and T+W launch Ant Lion - A full service digital content agency

Digital

Provantage and T+W launch Ant Lion - A full service digital content agency

Issued by Provantage 10 Apr 2024

Adidas Originals announces partners for 2024

Fashion & Homeware

Adidas Originals announces partners for 2024

15 Mar 2024

The campaign inspired political change in Honduras. Source: YouTube.

Advertising

Ogilvy dominates as most awarded network in Warc Creative 100 for fourth consecutive year

12 Mar 2024

$TBWA\South Africa collective shines at this year’s AdFocus Awards$

Advertising

TBWA\South Africa collective shines at this year’s AdFocus Awards

Issued by TBWA 24 Nov 2023

Image supplied. The New York Festivals AME Awards’ 2023 AME Report has ranked Leo Burnett Middle East, a Publicis Groupe agency, as 2023’s top spot

Advertising

Leo Burnett Middle East ranked first in 2023 NYF AME Awards Report

6 Nov 2023

D&AD Awards

D&AD Awards 2024 open with new categories

2 Nov 2023

Source: © Campaign ME Edelman has appointed Marie-Claire Maalouf as Chief Creative Officer for UAE and KSA

Advertising

Marie-Claire Maalouf appointed chief creative officer for Edelman UAE and KSA

11 Oct 2023

Marcus Moshapalo is the new executive creative director at Net#work BBDO. Source: Supplied.

Advertising

Marcus Moshapalo joins Net#work BBDO as ECD

5 Sep 2023

Source: © Business Insider Cesar Vacchiano, Scopen International president, gives insights from Cannes Lions 2023

Cannes Lions

7 insights from #Cannes2023

Cesar Vacchiano 8 Aug 2023

Got their attention? Keep it! Find out how at Nedbank IMC 2023

Events & Conferencing

Got their attention? Keep it! Find out how at Nedbank IMC 2023

Issued by IMC Conference 29 Jun 2023

Hoorah empowers brands with internal creative and data capabilities

Digital

Hoorah empowers brands with internal creative and data capabilities

Issued by Hoorah Digital 15 Jun 2023

Advertising

NY Festivals Health Awards announces 2023 winners

5 May 2023

Marketers, we love what you're doing... now you can #DoMore with sponsorship

Marketing & Media

Marketers, we love what you're doing... now you can #DoMore with sponsorship

Issued by Bizcommunity.com 2 May 2023

Ntuli and Sherrell also known as Ad Boys Worldwide. Source: Supplied.

Advertising

#BehindtheSelfie: Warrick Sherrell and Thabiso Ntuli, creative group heads at VMLY&R

Karabo Ledwaba 30 Mar 2023

Source: © George Milton Influencer marketing is a key growth priority says WPP as it acquires Goat

Marketing

WPP puts money where its mouth is with acquisition of influencer marketing agency, Goat

22 Mar 2023

Is copywriting still important in advertising?

Advertising

Is copywriting still important in advertising?

Paul Middleton, Issued by Ebony+Ivory 9 Feb 2023

Picture Supplied.

Advertising

New York Festivals Advertising Awards reveals 2022 DE&I winners

16 Sep 2022

Shedding light on creative campaigns

Media

Shedding light on creative campaigns

Candy Dempers, Issued by MediaHeads 360 18 Jul 2022

Marketing

Zoho Corporation launches unified marketing platform

11 May 2022

Swipe write on creative freedom

Media

Swipe write on creative freedom

Candy Dempers, Issued by MediaHeads 360 6 Apr 2022

The Global Citizen Fellowship Program 2022/23 powered by BeyGood, expands for the first time into Kenya

ESG

The Global Citizen Fellowship Program 2022/23 powered by BeyGood, expands for the first time into Kenya

Issued by OnPoint PR 11 Mar 2022

A DOOH camapign by Kevani, an out of home (OOH) sales organisation headquartered in LA in the US during the Super Bowl

OOH

Out of Home: driving home the purchasing decision

Danette Breitenbach 8 Mar 2022

Digital

Stink Studios opens office in Shenzhen

7 Mar 2022

Advertising

Burger King, Mastercard top performers in AdForum rankings

3 Feb 2022