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Source: © La Petite Marseillanais Fresh from her trip to the Cannes Lions, Ann Nurock explores the two trends of the enduring power of human creativity and the rise of the creator economy

Cannes Lions

#Cannes2025: Ann Nurock explores the power of human creativity and rise of the creator economy

Ann Nurock 1 hour

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Digital

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Issued by TDMC 21 hours

Advertising

Musk announces changes to ad rules on X

3 days

10 trends shaping the future of digital out-of-home

OOH

10 trends shaping the future of digital out-of-home

Simon Wall, Issued by Tractor Outdoor 26 Jun 2025

Advertising

$13.5bn Omnicom-IPG merger approved by FTC

Karabo Ledwaba 26 Jun 2025

Social Media

WhatsApp introducing advertising is a potentially lucrative but risky move

Yusuf Oc and Janina Steinmetz 25 Jun 2025

Platform-hopping is not a strategy

Marketing

Platform-hopping is not a strategy

Issued by We Do Digital 25 Jun 2025

Source: © 123rf Ryan Campher, VML SA data lead, asks, while AI drives modern marketing, what happens when flawed inputs lead it astray?

Artificial Intelligence

Will your AI promote clarity or confusion, progress or noise?

Ryan Campher 25 Jun 2025

PR & Communications

APO Group integrates WhatsApp for broader reach

24 Jun 2025

Social Media

#Exclusive: Darren Morris | Reels rule now, but only storytelling wins

Darren Morris 24 Jun 2025

#Orchids&Onions: Dromex tugs at the heartstrings, Sars does bad AI job

#OrchidsandOnions

#Orchids&Onions: Dromex tugs at the heartstrings, Sars does bad AI job

Brendan Seery 23 Jun 2025

Outperform your competitors without outspending them

Digital

Outperform your competitors without outspending them

Issued by Location Bank 20 Jun 2025

Source: © 123rf Rirhandzu Shingwenyana says the creator economy is not a trend; it is a central pillar of modern marketing

Media

The Creator Economy: An opportunity to build real, lasting connections

Rirhandzu Shingwenyana 20 Jun 2025

(Image supplied)

Youth Month

#YouthMonth: SA's youth - Most educated, least employed; something’s broken

Charlie Wannell 20 Jun 2025

How South African youth are shaping the future of marketing

Youth Month

How South African youth are shaping the future of marketing

Issued by KLA 18 Jun 2025

Source: © 123rf At this week’s Cannes Lions Festival of Creativity, AI has been a major focus, with many calling it the future of advertising. Saul Marquez, CEO of global digital marketing agency Outcomes Rocket three key takeaways for the evolving world of AI-powered advertising

Cannes Lions

3 Insights from #Cannes2025 on the world of AI-powered advertising

Saul Marquez 18 Jun 2025

Advertising

Ads and subscriptions come to WhatsApp

18 Jun 2025

Google’s Veo 3: Advertising’s new AI tipping point

Marketing

Google’s Veo 3: Advertising’s new AI tipping point

Musa Kalenga, Issued by Brave Group 19 Jun 2025

#Orchids&Onions: Outsurance’s community care scores big, Eskort’s rib campaign sizzles

#OrchidsandOnions

#Orchids&Onions: Outsurance’s community care scores big, Eskort’s rib campaign sizzles

Brendan Seery 17 Jun 2025

$TBWA\Hunt\Lascaris and Razor PR, M&C Saatchi Abel have been named in the Engagement Lions announced Sunday, 15 June 2025$

Cannes Lions

#Cannes2025: TBWA\Hunt\Lascaris and Razor PR feature in Engagement Lions shortlists

Danette Breitenbach 15 Jun 2025

Advertising for employment: How youth are marketing themselves like products

Branding

Advertising for employment: How youth are marketing themselves like products

13 Jun 2025

Introducing Media24 Adnami: High-impact display advertising redefined

Media

Introducing Media24 Adnami: High-impact display advertising redefined

Issued by Media24 12 Jun 2025

Print still a critical part of retailers’ advertising mix – European research

Media

Print still a critical part of retailers’ advertising mix – European research

Issued by Spark Media 12 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

New dairy ad campaign gives TV a go

Advertising

New dairy ad campaign gives TV a go

Issued by The Consumer Education Project of Milk SA 10 Jun 2025

Steers used facial recognition software and created a selfie booth with a difference: “The Cheesier the Smile, the Cheesier the Reward” (Image supplied)

Advertising

AI isn't the enemy, your lack of progress is, now say cheese

Mike Sharman 9 Jun 2025

Powerful analytics measure real-world results with precision

Media

Powerful analytics measure real-world results with precision

Issued by Vicinity Media 6 Jun 2025

Who owns digital?

Digital

Who owns digital?

Issued by Offernet 6 Jun 2025

TikTok is reshaping the travel experience — from inspiration to booking

Travel

TikTok is reshaping the travel experience — from inspiration to booking

Robin Fredericks 13 Jun 2025

ITFFA spotlights how film tourism drives economic growth and destination appeal

Tourism

ITFFA spotlights how film tourism drives economic growth and destination appeal

5 Jun 2025

No market research? You’re throwing good money after bad

Research

No market research? You’re throwing good money after bad

Issued by BMi Research 5 Jun 2025

Digital

Snackable content not a fad but a response

Tanika Corneleus 5 Jun 2025

Media24 launches Match24 to deliver relevant ads without cookies

Advertising

Media24 launches Match24 to deliver relevant ads without cookies

Brent Smith, Issued by Media24 4 Jun 2025

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

#OrchidsandOnions

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

Brendan Seery 3 Jun 2025

Social isn’t a billboard: branding in the age of algorithms

Social Media

Social isn’t a billboard: branding in the age of algorithms

Aishwarya Bedessy, Issued by Ignition Group 30 May 2025

An online travel company just collapsed. Here’s how to avoid being left stranded by an online deal

Travel

An online travel company just collapsed. Here’s how to avoid being left stranded by an online deal

Madalyn Scerri and Anita Manfreda 28 May 2025

White paper: Precision planning – how to build high-intent location-based campaigns

Media

White paper: Precision planning – how to build high-intent location-based campaigns

Issued by Vicinity Media 27 May 2025

Celebrating excellence in research - Samra Annual Conference 2025 award winners announced

Research

Celebrating excellence in research - Samra Annual Conference 2025 award winners announced

Issued by SAMRA 23 May 2025

Consumers prefer relevant local advertising – new research

Media

Consumers prefer relevant local advertising – new research

Issued by Spark Media 23 May 2025

Why your digital media might not be scaling

Digital

Why your digital media might not be scaling

Issued by TDMC 22 May 2025

Location Bank drives over R13m+ in revenue for a national automotive service provider

Digital

Location Bank drives over R13m+ in revenue for a national automotive service provider

Issued by Location Bank 21 May 2025

Advertising

Amazon’s ad business boom: Raking in over $60bn

21 May 2025

Marketing & Media

Building a winning brand: How small businesses can stand out in a crowded market

Jeremy Lang, Issued by Business Partners Limited 20 May 2025

#Orchids&Onions: Qantas vs. Qatar - Which airline wins the ad game?

#OrchidsandOnions

#Orchids&Onions: Qantas vs. Qatar - Which airline wins the ad game?

Brendan Seery 19 May 2025

This year, LunchBar celebrates 60 years in South Africa. To mark the occasion, SA’s favourite award-winning conspiracy theorist is back (Image supplied)

Marketing

60 years of "Much, much more of The LunchBar Man"

16 May 2025

Carl Willoughby chief creative officer, TBWA and chairman - Creative Circle Awards says Awards are a reminder that even in this age of algorithms, that brilliant, brave creativity still matters (Image supplied)

Advertising

Exclusive: TBWA's CCO Carl Willoughby: More than just bragging rights - awards matter to creativity, credibility, business

Carl Willoughby 14 May 2025

Advertising

Why smart TVs are the new front door for brands

Leslie Adams 14 May 2025

Forbes: Why grocery data is a goldmine for digital marketers in financial services

Financial Services

Forbes: Why grocery data is a goldmine for digital marketers in financial services

Jon Jacobson, Issued by Omnisient 13 May 2025

Image source: rawpixel from

Cyber Law

TikTok, Meta fined hundreds of millions by EU regulators for data privacy breaches

Ryszard Lisinski and Brett Weinberg 13 May 2025

Ntokozo Nhlanhla, executive creative director, Digitas Liquorice says the creator economy is Africa’s chance to leapfrog into a new era of influence, where creators set global trends (Image supplied)

Digital

The next global marketing frontier: Africa’s creator economy

Ntokozo Nhlanhla 12 May 2025