African consumer | Bizcommunity

African consumer | Bizcommunity

News

What news sources do we actually trust?

Research

What news sources do we actually trust?

Issued by BrandMapp 9 Jun 2025

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Marketing

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Issued by BA:KO by EchoHouse 4 Jun 2025

Branding

5 Key Brand Development Takeaways From One Weekend Of Marketing Activities In 4 West African Cities

Issued by BA:KO by EchoHouse 19 Aug 2024

Source: © 123rf The Marketing Research Foundation (MRF) has announced the 18th release of the Marketing All Product Survey (Maps)

Media

Maps reveals South African consumer behaviour and media trends

28 May 2025

Source: © 123rf Trust in advertising has dropped by eight percent, despite the claim that 71% appreciate brands that engage in social issues, over half still feel underrepresented in advertising, highlighting a disconnect

Advertising

Advertising trust drops 8% - indicates a disconnect with consumers

10 Apr 2025

How the SA consumer class cuts costs

Research

How the SA consumer class cuts costs

Issued by BrandMapp 27 Mar 2025

Source: Pexels.

Economy

South African consumer confidence hits record lows as tax fears spread

25 Mar 2025

Why World Consumer Rights Day matters for your consumer rights

Regulatory

Why World Consumer Rights Day matters for your consumer rights

17 Mar 2025

How GoodApp plans to formalise SA’s informal service sector

Informal Retailing

How GoodApp plans to formalise SA’s informal service sector

Shaheen Price 17 Mar 2025

Source: Supplied. Michael Bowren, co-founder of Finch Technologies.

Fintech

Unmasking fraudsters: real-time data changes the credit game

13 Mar 2025

YOUKNOW Technologies adds HubSpot CRM to its premium technology stack

CRM, CX, UX

YOUKNOW Technologies adds HubSpot CRM to its premium technology stack

Issued by YOUKNOW Technologies 4 Mar 2025

SA company uses AI to break the language barrier

CRM, CX, UX

SA company uses AI to break the language barrier

Issued by Helm 13 Feb 2025

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Sales

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Zak Haeri, Issued by NielsenIQ 11 Feb 2025

KLA voted one of SA’s Best Places to Work

Recruitment

KLA voted one of SA’s Best Places to Work

Issued by KLA 30 Jan 2025

South Africa's holiday retail spend jumps by 7%

Banking & Finance

South Africa's holiday retail spend jumps by 7%

22 Jan 2025

PR & Communications

Nedbank selects DNA Brand Architects as PR partner

22 Jan 2025

Peach Payments now accepts RCS cards as payment method

Banking & Finance

Peach Payments now accepts RCS cards as payment method

9 Dec 2024

Unlocking the future of retail with geospatial data

Research

Unlocking the future of retail with geospatial data

Craig Schwabe 26 Nov 2024

Source: © 123rf South Africans are demonstrating resilience and adaptability in response to inflationary pressures, but this has led to a decline in alcohol and fast food purchases

Retail

Inflationary pressures see alcohol and fast food purchases decline

Danette Breitenbach 12 Nov 2024

Source: © 123rf Competition for viewership remains fragmented across various platforms, as multi-platform behaviour highlights high levels of social media interaction while watching television and radio listening

Media

Maps highlights high levels of social media interaction while watching TV and radio listening

Danette Breitenbach 11 Nov 2024

The rising popularity of cocktails among South African consumer

Research

The rising popularity of cocktails among South African consumer

30 Oct 2024

The Samsung Z Fold6 is the best foldable smartphone the Korean giant has ever produced, but the party trick is getting stale.

Mobile & Apps

Samsung Galaxy Z Fold6 is a poor fit for SA

Lindsey Schutters 23 Oct 2024

NIQ South Africa releases FMCG and Tech Durables sales data for Q2 2024

Research

NIQ South Africa releases FMCG and Tech Durables sales data for Q2 2024

Issued by NielsenIQ 15 Aug 2024

Are air fryers a trend or a revolution?

Research

Are air fryers a trend or a revolution?

Issued by BrandMapp 13 Aug 2024

Source: © 123rf PwC South Africa’s Voice of the Consumer Survey 2024: South African findings report found six key imperatives to shrink the consumer trust deficit

Research

6 key imperatives for consumer companies to shrink their consumer trust deficit

18 Jul 2024

Kantar introduces Uganda’s first consumer panel

Retail

Kantar introduces Uganda’s first consumer panel

Issued by Kantar 26 Jun 2024

Woolworths Taste cracks the worldwide top 10

Online Media

Woolworths Taste cracks the worldwide top 10

Issued by Media24 23 May 2024

Research

SA's liquor sector thrives despite struggling economy

22 May 2024

Growth in online retail bodes well for SA's industrial property sector

Industrial & Logistics Property

Growth in online retail bodes well for SA's industrial property sector

Johann Nell 7 May 2024

Unlocking the power of promotional trade marketing: A data-driven approach

Marketing

Unlocking the power of promotional trade marketing: A data-driven approach

Issued by Tradeway 29 Apr 2024

The science behind K-Way's success

Design & Manufacturing

The science behind K-Way's success

12 Apr 2024

Ogilvy’s new AI-driven campaign for Audi, makes the impossible possible

Marketing

Ogilvy’s new AI-driven campaign for Audi, makes the impossible possible

Issued by Ogilvy South Africa 25 Mar 2024

Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs

Digital

Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs

Tanja De Korte, Lesego Ngcamu, Penson Mlotshwa & Zia Nammooya 27 Feb 2024

Source: Supplied. Rhys Dyer, chief executive officer of ooba Group.

Markets & Investment

#BudgetSpeech2024: Surprise decision to leave income tax rates unchanged welcomed by property industry

22 Feb 2024

Advertising

Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies

Issued by Dentsu 21 Feb 2024

Embracing plant-based lifestyles: A look at vegan and vegetarian trends among South African consumers

Research

Embracing plant-based lifestyles: A look at vegan and vegetarian trends among South African consumers

Issued by KLA 1 Feb 2024

The Rand Show 2024 tickets now available

Events

The Rand Show 2024 tickets now available

Issued by Rand Show 31 Jan 2024

Connecting the dots: Unveiling the dynamics of consumer switching in South Africa's telco industry

Mobile

Connecting the dots: Unveiling the dynamics of consumer switching in South Africa's telco industry

Issued by KLA 17 Jan 2024

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Advertising

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Karabo Ledwaba 16 Jan 2024

Source: © 123rf Tthe Marketing Research Foundation’s (MRF) latest iteration of the Marketing All Product Survey 1(Maps) is available

Marketing

Latest Maps shows recovery from recent global events and ongoing economic pressures on consumers

12 Dec 2023

‘Tis the Season to spend wisely

Research

‘Tis the Season to spend wisely

8 Dec 2023

Unlocking SA's township economy: the power of consumer insights

Trends

Unlocking SA's township economy: the power of consumer insights

Craig Schwabe 29 Nov 2023

Country Road unveils its new store in V&A Waterfront

Retailers

Country Road unveils its new store in V&A Waterfront

13 Nov 2023

CRM

Building loyalty: the art of personalised brand experiences and advocacy

Tushar Vaishnavi 9 Nov 2023

Is it time to re-imagine Black Friday in Africa?

Retail

Is it time to re-imagine Black Friday in Africa?

Chipo Masawi-Butayi and Pauline Manyoki 7 Nov 2023

SA's Tiger Brands names new CEO, sending shares higher

FMCG

SA's Tiger Brands names new CEO, sending shares higher

Tannur Anders and Nqobile Dludla 23 Oct 2023

The Digital Media Collective appoints strategic account director Zandile Dlamini

Digital

The Digital Media Collective appoints strategic account director Zandile Dlamini

Issued by TDMC 18 Oct 2023

The House of Brave rebrand reflects its independent majority Black-owned status

Advertising

The House of Brave rebrand reflects its independent majority Black-owned status

13 Oct 2023

Massmart's 'The Last Chance Store' is a winner with bargain-hungry customers

Retail

Massmart's 'The Last Chance Store' is a winner with bargain-hungry customers

4 Oct 2023