TOURISM

Aleph Hospitality, Marriott sign franchise agreement strengthening ties in Kenya
Aleph Hospitality, Marriott sign franchise agreement strengthening ties in Kenya

Aleph Hospitality has signed a franchise agreement with global hotelier Marriott International for a new Protea Hotels by Marriott hotel in Kisumu, Kenya. Hotel owner, Bluewater Hotels, Aleph Hospitality will operate the new-build property under the Protea Hotels by Marriott brand. Bani Haddad, founder and managing director of Aleph Hospitality, comments: "We are thrilled to work with Marriott International to bring the first internationally branded hotel to Kisumu, Kenya's third-largest city. As Aleph Hospitality continues to expand across Africa and the Middle East, we are delighted to once again collaborate with Marriott International, following the signing of Four Points by Sheraton Monrovia earlier this year."

2 days ago

MARKETING & MEDIA

Image source: Gallo/Getty.
The significant shift from aspirational to inspirational brands

The latest UCT Marketing Institute research study into South Africa's most influential consumer base - the affluent 'Upper Middle Class', is one of the most important for marketers in the last few years as it shows dramatic shifts in consumption habits and consumer values.

By Louise Marsland 3 days ago

MARKETING & MEDIA

Eritrean President Isaias Afewerki and Ethiopian Prime Minister Abiy Ahmed during a ceremony marking the reopening of the Eritrean Embassy in Addis Ababa, Ethiopia, on July 16, 2018. A recent thawing of relations between the two countries did not lead to improved conditions for the media in Eritrea. Credit: CPJ/Reuters/Tiksa Negeri.
10 most censored countries

Repressive governments use sophisticated digital censorship and surveillance alongside more traditional methods to silence independent media.

3 days ago

MARKETING & MEDIA

Image source: Gallo/Getty.
The SA consumers with the power to make or break brands

These are the South African consumers with a combined spending power of R700 billion, making up almost 40% of all consumer spend and 5% of total households, who pay half of all personal tax, and are somewhat recession proof. They are the Top Million.

By Louise Marsland 12 Sep 2019

MARKETING & MEDIA

Image credit: Jason Leung on Unsplash.
Who killed the copywriter? The death of the English language in advertising

The answer, definitely and resoundingly, is "the art director". But is this true? Is it because of the whole "a picture speaks a thousand words" malarkey?

By Manqoba Zondi 12 Sep 2019

MARKETING & MEDIA

Andrew Human to leave the Loeries
Andrew Human to leave the Loeries

CEO of the Loeries, Andrew Human, will be leaving the organisation after 15 years at the helm, during which time the Loeries was transformed into a globally recognised festival and the highest accolade for the advertising and brand communication industry across Africa and the Middle East.

Issued by Loeries 11 Sep 2019

MARKETING & MEDIA

Nonye Mpho Omotola, Managing Director, Africa Communications Media Group.
Forging an era of collaboration between Nigeria and South Africa

With a South African mother and Nigerian father, I am in the fortunate position of being exposed to the best of both countries and cultures. As such, I can clearly envision the benefits of the two nations coming together and working towards shared common goals.

By Nonye Mpho Omotola 11 Sep 2019

MARKETING & MEDIA

Panellists Bradshaw, Walsh and Viviers of Pick n Pay, Takealot and Capitec Bank respectively, with Kantar's Du Chenne.
Marketing fundamentals with the 2019 BrandZ CMO panel

The panel discussion at the Cape Town version of WPP and Kantar's Top 30 BrandZ Cape Town launch event for 2019 featured a panel of take-home marketing insights into the power of purpose and 'clicks and mortar' loyalty from some of the country's best-valued brands, namely Takealot, Capitec Bank and Pick n Pay.

By Leigh Andrews 10 Sep 2019

AGRICULTURE

Agri Technovation steers SA agriculture into the 4IR with new mobile app
Agri Technovation steers SA agriculture into the 4IR with new mobile app

Agri Technovation has launched its MyFarmWeb Mobile app to help navigate South African producers into the Fourth Industrial Revolution. MyFarmWeb, developed in partnership with Laeveld Agrochem, Vodacom and Mezzanine, is a cloud-based web platform that allows a producer to capture agricultural information, from the soil to the market, into a system that aggregates and calibrates the data to assist in best practice decision-making.

10 Sep 2019

MARKETING & MEDIA

Image source: Gallo/Getty.
ANA News to scale back SA operations

The African News Agency News (ANA News) has announced it will be downsizing in South Africa due to declining revenues and increasing costs and competition in the content curation business. This could include staff cuts.

9 Sep 2019

RETAIL

Global Change Award 2020: Submit your sustainable fashion innovation
Global Change Award 2020: Submit your sustainable fashion innovation

Non-profit H&M Foundation has opened entries for the fifth edition of its annual innovation challenge, the Global Change Award. Dubbed the 'Nobel Prize of fashion', it aims to reduce fashion's impact on the planet and our living conditions by helping ground-breaking ideas move from tissue-sketch to market.

9 Sep 2019

AGRICULTURE

Positioning agriculture as a key driver of Africa's growth
Positioning agriculture as a key driver of Africa's growth

The potential to increase Africa's agricultural yields through the strategic use of data could place the continents' farmers at the heart of tomorrow's global economy. "New technologies readily available to Africa's farmers mean that the continent is finally at the moment where Africa's vast, as-yet-unrealised, agricultural opportunity can be made relevant to capital, mechanisation and new global markets," says Antois van der Westhuizen, managing director: sub-Saharan Africa, John Deere Financial.

9 Sep 2019

MARKETING & MEDIA

Standard Bank team collecting their accolade.
How SA's second BrandZ winners are delivering brand legacy and innovation

The combination of legacy, clear brand purpose and the courage to innovate characterise this year's top three in the BrandZ Top 30 Most Valuable South African Brands.

By Danette Breitenbach 9 Sep 2019