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Why keeping your customers is now the smartest growth strategy

Cristelle Snyman

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spot

South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spotKantar

The Odd Number appoints Andreas Shifotoka as executive lead: digital, growth and enablement

The Odd Number appoints Andreas Shifotoka as executive lead: digital, growth and enablement

1 day

Only one in four chief marketers report being highly advanced, adaptable and agile in embracing emerging martech solutions and innovations (Image source: © 123rf )

CMOs struggle with fragmented “Frankenstack” environments and integration challenges

22 Jul 2026

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The Africa Declaration will be formally signed and launched at the World PR Forum (WPRF) in Abuja, Nigeria, in November 2026 (Image @ Guardian Nigeria )

Africa declaration to PR professionalisation launches

20 Jul 2026

Non-official Fifa brands score with reverse ambush marketing

Non-official Fifa brands score with reverse ambush marketing

Terry Levin 20 Jul 2026

Oja Display is an expressive display typeface inspired by the Oja, a traditional flute from Eastern Nigeria. Source: Type Director's Club.

Egyptian and Nigerian projects earn merit in global typography contest

Karabo Ledwaba 20 Jul 2026

The model did not fail. You applied it in the wrong market.

The model did not fail. You applied it in the wrong market.

Wayne Tigere, Dentsu 16 Jul 2026

Ascent Africa advances African expansion through strategic Clarence AI engagement in Namibia

Ascent Africa advances African expansion through strategic Clarence AI engagement in Namibia

Ascent Africa 16 Jul 2026

The WPP staff cuts are part of CEO Cindy Rose's Elevate28 strategy

WPP £500m savings drive sees hundreds of employees let go

15 Jul 2026

Why African marketing is moving beyond reach and demographics

Why African marketing is moving beyond reach and demographics

Dentsu 15 Jul 2026

Adidas has shifted its $512m global media agency business to the Omnicom Media Group (Image@ Think Marketing )

Adidas shifts $512m global media account to new agency

6 Jul 2026

Publicis Groupe Africa has announced the appointment of Gideon Khobane as managing director: Rest of Africa (excluding West Africa) (Image supplied)

Publicis Groupe Africa appoints managing director: Rest of Africa

2 Jul 2026

CMO Council and MartechTribe have revealed a data-driven framework to transform
fragmented stacks into predictive business growth platforms (Image source: © 123rf )

How CMOs can move from martech mayhem to measurable business value

2 Jul 2026

Jim Stengel has been named as the Cannes inaugural Lions Laureate for Marketing. (Image source: @ Lia )

#Cannes2026 | Former P&G marketing officer named inaugural Lions Laureate for Marketing

17 Jun 2026

Publicity For Good founder Heather Holmes has been named the PRNews 2026 Top Women in PR & Communications Honouree (Image supplied)

PR award recognises PFG CEO

17 Jun 2026

Effie Worldwide has released the 2025 Effie Index (Image supplied)

Global Effie Index: 2025’s most effective marketers, brands and agencies

17 Jun 2026

WPP has launched Hex, the company’s frontier studio built for the era of AI. The talent for Hex is sourced from WPP’s Creative Tech Apprenticeship programme (Source@ WPP

WPP launches Hex, the frontier studio built for the era of AI

11 Jun 2026

Why keeping your customers is now the smartest growth strategy

Why keeping your customers is now the smartest growth strategy

Cristelle Snyman, Everlytic 10 Jun 2026

(Image supplied)

One Club Creative Hall of Fame 2026 inductees named

9 Jun 2026

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

Karabo Ledwaba 5 Jun 2026

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

Danette Breitenbach 5 Jun 2026

The Pitcher Awards 2026 winners have been announced, with agencies from Kenya and Mozambique winning Grands Prix (Image source: © The Nation Online

The Pitcher Awards celebrate African creativity with inaugural success for Mozambique

1 Jun 2026

Africa 200 ranking reflects growing confidence of Pan-African brands

26 May 2026

Your customers know when you’re faking it

Your customers know when you’re faking it

Cristelle Snyman, Everlytic 20 May 2026

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

19 May 2026

The 2026 Cannes Lions Shortlisting Jury includes increased representation from Africa (Image supplied)

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

CMO Council's Marketing’s Power Partners: AI and the Human Essence report explains why AI alone doesn’t deliver growth (Image source: © 123rf )

Why AI alone doesn’t deliver growth - it needs human marketers

29 Apr 2026

"Consistent organic growth remains our North Star. While it will take time to outpace historical losses, our Q1 results are in line with expectations and ahead of Q4 2025," says Cindy Rose, WPP CEO (Image source: @ WPP

No surprises in WPP Q1 results

28 Apr 2026

Google Earth AI integration bridges the gap between digital marketing and physical reality

Google Earth AI integration bridges the gap between digital marketing and physical reality

23 Apr 2026

The Sabre Awards EMEA shortlist includes top SA and African PR agencies (Image source: © Provoke Media

SA and African agencies feature on Sabre Awards EMEA shortlist

20 Apr 2026

(Source: @Meet Frank Publicis has announced its Q1 2026 results

Publicis outperforms industry, confirms growth guidance for 2026

14 Apr 2026

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