Marketing News

Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

LinkedIn's advertising bigger than other mid-size social platforms

Why a blended approach to marketing is needed in Africa

Why a blended approach to marketing is needed in Africa

By Matthew Nkala 17 Oct 2025

Weber Shandwick appoints public sector expert for Africa region

Weber Shandwick appoints public sector expert for Africa region

13 Oct 2025

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Outstanding Innovation 2025: Shaping the future with bold ideas

Outstanding Innovation 2025: Shaping the future with bold ideas

Kantar 21 Oct 2025

International Andy Awards regional chairs, including Africa, named

International Andy Awards regional chairs, including Africa, named

2 Oct 2025

Havas appoints Alberto Canteli as executive chairman Africa

Havas appoints Alberto Canteli as executive chairman Africa

Havas Johannesburg 2 Oct 2025

Kantar Media Reactions 2025: The great divide

Kantar Media Reactions 2025: The great divide

Kantar 23 Sep 2025

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WiM Africa and Kantar tackle Gen Z marketing disruptions in lively debate

22 Sep 2025

Source: © 123rf A new CMO Council thought leadership programme with Zeta Global, engages senior marketers in a benchmarking process to determine their company’s level of digital marketing maturity, organisational capacity and performance predictability

How martech ready is your organisation?

11 Sep 2025

Source: © Gerety Awards VML is the Gerety Awards Global Network of the Year. Pictured: VML's Thanks for Coke-Creating campaign from Coca-Cola that won gold at the Awards.

Gerety Awards 2025 winners - VML named Global Network of the Year

9 Sep 2025

The ad was a hit at the Emmy's. Source: YouTube.

Brian Cox's college living earns Emmy nod for Uber ad

8 Sep 2025

WPP's new leadership appointmetns include Laurent Ezekiel as global CEO of Ogilvy, Devika Bulchandani as COO and Laurent Ezekiel as Global CEO of Ogilvy
Floriane Tripolino was named CEO of WPP Open X, dedicated to The Coca-Cola Company (Image supplied)

WPP announces key global leadership appointments

5 Sep 2025

Fanta partners with horror icons for Halloween campaign

Fanta partners with horror icons for Halloween campaign

29 Aug 2025

Robyn Campbell takes the helm as communications VP at Publicis Groupe Africa

Robyn Campbell takes the helm as communications VP at Publicis Groupe Africa

26 Aug 2025

Source: © 123rf The African Marketing Confederation (AMC) has launched the Certified Professional Marketer (Africa) designation, a professional programme aimed at equipping marketers with the skills required to address the specific demands of Africa’s diverse business environments

AMC launches Certified Professional Marketer for Africa specific to the continent

26 Aug 2025

Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

Warc: 3 themes from Cannes Lions for commercial success

14 Aug 2025

Marketers: Adaptability is no longer optional – it’s essential, here’s why

Marketers: Adaptability is no longer optional – it’s essential, here’s why

13 Aug 2025

Kionna Moodley is the shopper marketing lead for PepsiCo. Source: Supplied.

#WomensMonth: Kionna Moodley's shopper marketing vision for PepsiCo in Africa

Karabo Ledwaba 11 Aug 2025

Source: © 123rf New Warc and TikTok research shows how social and video have changed the way we seek, find and buy

Warc: 3 key opportunities for marketers in the new era of search

31 Jul 2025

Vikas Mehta, regional CEO – Sub-Saharan Africa, Ogilvy Africa Network and Dr Myriam Sidibe.

Ogilvy Africa and Brands on a Mission join forces for social impact

30 Jul 2025

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Last call to nominate outstanding African marketing talents for AMC Awards

28 Jul 2025

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

9 Jul 2025

Nigerian executive joins ICC's global marketing commission leadership

Nigerian executive joins ICC's global marketing commission leadership

9 Jul 2025

(L to r:) Adetutu Laditan, founder, creative director, Woof Studios, Lagos, Bongiwe Neema Nouse, creative director, The Odd Number, Alison Hingle, senior creative, Joe Public United, have been chosen to sit on the One Club’s Young Guns 23 Jury (IOmage by Lesley, Svenson © Bizcommunity)

Joe Public and The Odd Number's young creatives on Young Guns 23 jury

9 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Dentsu Zambia turns billboards into backpacks in bold sustainability move

Dentsu Zambia turns billboards into backpacks in bold sustainability move

Dentsu 3 Jul 2025

OOH media globally has had its best year to date, with global OOH spend in 2024 reaching $46.2bn (Image supplied)

Global OOH media hits $46.2bn in its best year to date

30 Jun 2025

Damon Stapleton and Ali Rez join One Club Board

Damon Stapleton and Ali Rez join One Club Board

26 Jun 2025

Vikas Mehta, regional CEO of Ogilvy Africa Network (center), and Raphael Beecham, creative director at Ogilvy Tanzania (left), receive the Africa Company of the Year Award for Advertising Agency of the Year from (right) Salim Baabde, managing director of Camel Oil and chairman of the Tanzanite CEO Roundtable, Dar es Salaam Chapter

Ogilvy Africa Network named Advertising Agency of the Year

25 Jun 2025

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