Metrics | Bizcommunity

Metrics | Bizcommunity

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Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 8 hours

Image credit: Tim van der Kuip on Unsplash

Environment & Natural Resources

Sustainable resource extraction is a non-negotiable

8 hours

Measurement that matters: Turning omnichannel campaigns into real-world results

Advertising

Measurement that matters: Turning omnichannel campaigns into real-world results

Issued by Vicinity Media 1 day

MultiChoice’s 2025 ESG Report shows progress toward a sustainable, inclusive, empowered Africa

ESG

MultiChoice’s 2025 ESG Report shows progress toward a sustainable, inclusive, empowered Africa

Issued by MultiChoice 1 day

Source: © 123rf Saul Marquez, CEO of Outcomes Rocket, examines what Prime Day reveals about the future of performance marketing

Marketing

Prime Day: A new performance marketing landscape

Saul Marquez 1 day

Image credit: Unsplash

Medical Aid

#CorporateWellnessWeek: Supporting health, financial wellbeing

James White 2 days

Image credit: Victor on Unsplash

ESG & Sustainability

How to ensure credibility in your ESG performance

3 days

Digital

Adelaide Tshabalala | Digital marketing in 2025: We’re all just guessing with confidence

Adelaide Tshabalala 3 days

Source: Growthpoint Properties. Longkloof Studios is a green-certified commercial office space in Cape Town, having achieved a 4-Star Green Star Existing Building Performance rating.

Property Development

How green building certification boosts real estate profits

30 Jun 2025

Entries open for 2025 V&A Waterfront Neighbourhood Awards

Retailers

Entries open for 2025 V&A Waterfront Neighbourhood Awards

27 Jun 2025

Image source: wayhomestudio from

Employer Branding

A CEO's role in shaping, living, and amplifying the employer brand

Celeste Sirin 26 Jun 2025

Performance-based agent rankings - a proven international model - now available locally

Marketing

Performance-based agent rankings - a proven international model - now available locally

Issued by PBPR 25 Jun 2025

Platform-hopping is not a strategy

Marketing

Platform-hopping is not a strategy

Issued by We Do Digital 25 Jun 2025

Source: © 123rf Ryan Campher, VML SA data lead, asks, while AI drives modern marketing, what happens when flawed inputs lead it astray?

Artificial Intelligence

Will your AI promote clarity or confusion, progress or noise?

Ryan Campher 25 Jun 2025

Why startups stumble when scaling too soon

Entrepreneurship

Why startups stumble when scaling too soon

Ashlin Govender 23 Jun 2025

Social Media

Global Alliance demands mental health protections for content moderators

20 Jun 2025

Khumbuzile Zondi is standing on business. Source: Supplied.

Youth Month

#YouthMonth: FCB social lead Khumbuzile Zondi is standing on business

Karabo Ledwaba 19 Jun 2025

Checkers' outperforms leading global counterparts when compared to their home markets.

Branding

South African brands dominate Africa’s brand value rankings

19 Jun 2025

Image source: Getty Images

Remuneration & Payroll

Executive pay in a storm: Strategies for boards in turbulent times

Chris Blair 18 Jun 2025

A hesitant turnaround in the logistics sector since January

Transport

A hesitant turnaround in the logistics sector since January

Issued by Ctrack 17 Jun 2025

Source: Supplied. Laurence Rapp, chief executive officer of Vukile Property Fund.

Property

From local to international: Vukile's impressive 2025 earnings leap

17 Jun 2025

South Africa’s TV planning world is going to fundamentally change

TV

South Africa’s TV planning world is going to fundamentally change

Issued by Advertising Media Forum 17 Jun 2025

New study reveals how South Africans are redefining adventure travel

Tourism

New study reveals how South Africans are redefining adventure travel

17 Jun 2025

Clients and partners came together for the event.

Marketing

How Santam and Incubeta shattered growth targets through smart data

Karabo Ledwaba 17 Jun 2025

WhatsApp-style verification gains ground in South Africa’s property sector amid PPRA warning

Proptech

WhatsApp-style verification gains ground in South Africa’s property sector amid PPRA warning

Issued by PBPR 10 Jun 2025

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Research

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Issued by KLA 10 Jun 2025

Who owns digital?

Digital

Who owns digital?

Issued by Offernet 6 Jun 2025

Source: © 123rf Chris Borain, executive director, IAB South Africa looks at what it take to move the digital industry forward to just keep up but to lead

IAB Bookmarks Awards

#Bookmarks2025: Embracing the challenges of the digital marketing landscape

Chris Borain 5 Jun 2025

#ConvergeAfrica: Commerce media is the next big frontier in retail

Retail

#ConvergeAfrica: Commerce media is the next big frontier in retail

4 Jun 2025

The benefits of preventative care, by Medshield

Medical Aid

The benefits of preventative care, by Medshield

Issued by Stone 2 Jun 2025

Nedbank's Khensani Nobanda was named the 2025 Marketing Achievement Awards' Marketer of the Year Award (Image supplied)

Marketing

2025 MAA's Marketer of the Year Award: Nedbank's Khensani Nobanda

30 May 2025

Emira delivers exceptional full-year results

Markets & Investment

Emira delivers exceptional full-year results

Issued by Catchwords 29 May 2025

From side hustle to full-time business: 5 practical tips for small business owners taking the leap

SMEs

From side hustle to full-time business: 5 practical tips for small business owners taking the leap

Jeremy Lang, Issued by Business Partners Limited 27 May 2025

White paper: Precision planning – how to build high-intent location-based campaigns

Media

White paper: Precision planning – how to build high-intent location-based campaigns

Issued by Vicinity Media 27 May 2025

Branding

Nigeria's banking brands dominate

26 May 2025

Why your digital media might not be scaling

Digital

Why your digital media might not be scaling

Issued by TDMC 22 May 2025

The call is coming from inside the house. How to overcome silos to fast-track profits

Marketing

The call is coming from inside the house. How to overcome silos to fast-track profits

Jaco Lintvelt, Issued by Incubeta 21 May 2025

Source: Pexels.

Industrial & Logistics Property

Industrial property in SA shines with stellar 15.1% returns amidst global supply chain shifts

Mahir Hamdulay 20 May 2025

SA Harvest expands national fleet with new trucks

Distribution

SA Harvest expands national fleet with new trucks

20 May 2025

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Marketing

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Vanessa Bolosier, Issued by Incubeta 20 May 2025

Primary & Secondary Education

Whole child education: True teaching lies beyond report cards

Lionel Botha 16 May 2025

Beyond the bottom line: How to motivate, engage, and retain small business employees

SMEs

Beyond the bottom line: How to motivate, engage, and retain small business employees

Jeremy Lang, Issued by Business Partners Limited 14 May 2025

Carl Willoughby chief creative officer, TBWA and chairman - Creative Circle Awards says Awards are a reminder that even in this age of algorithms, that brilliant, brave creativity still matters (Image supplied)

Advertising

Exclusive: TBWA's CCO Carl Willoughby: More than just bragging rights - awards matter to creativity, credibility, business

Carl Willoughby 14 May 2025

Purpose, pragmatism, and bold thinking: My approach to leadership in a changing South Africa

Markets & Investment

Purpose, pragmatism, and bold thinking: My approach to leadership in a changing South Africa

Andrew Maren, Issued by The Publicity Workshop 13 May 2025

Q&A with Colleen Louw - Turnaround specialist and managing director of Kaya 959

Radio & Audio

Q&A with Colleen Louw - Turnaround specialist and managing director of Kaya 959

Issued by Kaya 959 12 May 2025

The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

Marketing

3 Media and creative measurement trends from Warc

9 May 2025