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The Lead Creative

The Lead Creative: "More creative freedom, less money"

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for Africa

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for AfricaLerato Mothopeng

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#BizTrends2018: Just-in-time marketing: The strategies of today's savviest CMOs

#BizTrends2018: Just-in-time marketing: The strategies of today's savviest CMOs

8 Jan 2018

12 African startups to watch in 2018

12 African startups to watch in 2018

Gabriella Mulligan 5 Jan 2018

#MeTourism: The hidden costs of selfie tourism

#MeTourism: The hidden costs of selfie tourism

Marianna Sigala 5 Jan 2018

Predictions for 2018: What the investors said

Predictions for 2018: What the investors said

Gabriella Mulligan 4 Jan 2018

Africa 2017, Egypt.

Egypt wants a key role in driving regional integration in Africa

3 Jan 2018

Moussa Faki Mahamat, chairperson of the African Union Commission.

The African Union's agenda for 2018 on the continent

2 Jan 2018

Tami Ruschin, MD of The Stylista.

Pinning down real street style with The Stylista's social content

Leigh Andrews 21 Dec 2017

A visa-free Africa still faces hurdles

A visa-free Africa still faces hurdles

18 Dec 2017

#Newsmaker: Mandy Leontakianakis guides Havas into 2018

#Newsmaker: Mandy Leontakianakis guides Havas into 2018

Jessica Tennant 15 Dec 2017

Marketers more likely to distribute video on social media vs. paid advertising

Marketers more likely to distribute video on social media vs. paid advertising

15 Dec 2017

Swakopmund. © Vadim Nefedov via

Marketing platform for PIDA Week to boost projects

14 Dec 2017

macgyverhh -

Why PR is still important

Heather Baker 14 Dec 2017

Dharmsh Nagar, Media Revolution strategy director.

SA marketer looks to return to Zim

13 Dec 2017

BASA expands Creative Futures Business Engagement into Ethiopia

BASA expands Creative Futures Business Engagement into Ethiopia

Business and Arts South Africa 13 Dec 2017

Valeriya Kuznetsova © –

Taking TV into the real world in 2018 with commercial partnerships

Leigh Andrews 12 Dec 2017

Is your brand suffering from small town syndrome?

Fourie Rossouw 12 Dec 2017

Quality content is key to advertising success irrespective of reading platform

Quality content is key to advertising success irrespective of reading platform

12 Dec 2017

Clickatell awarded for 3 billion SMSs across Africa

Clickatell awarded for 3 billion SMSs across Africa

11 Dec 2017

Inclusive growth needed for Africa to achieve sustained growth

Inclusive growth needed for Africa to achieve sustained growth

11 Dec 2017

Team Demographica.

Get to grips with CX and the customer journey now, or else...

Leigh Andrews 7 Dec 2017

From algorithms to AI, Kantar Millward Brown forecasts SEA changes in the digital advertising ecosystems in 2018

From algorithms to AI, Kantar Millward Brown forecasts SEA changes in the digital advertising ecosystems in 2018

Kantar 7 Dec 2017

Alika Dangote featured on the Nasdaq billboard in New York.

Bloomberg's 50 most influential in 2017 includes one African

7 Dec 2017

A mobile payments solution for Kenyan retailers

A mobile payments solution for Kenyan retailers

6 Dec 2017

Trends and opportunities for exhibitions in 2018

Trends and opportunities for exhibitions in 2018

Adam Dembovsky 5 Dec 2017

The media's role in promoting inclusive growth in Africa

The media's role in promoting inclusive growth in Africa

Amrote Abdella 4 Dec 2017

Lauren Russell Nkuranga.

Entrepreneur quits Nike job to start food business in Rwanda

Oluwabusayomi Sotundeon 30 Nov 2017

#Newsmaker: Fort's Amr Singh on what makes a good director

#Newsmaker: Fort's Amr Singh on what makes a good director

Jessica Tennant 29 Nov 2017

TBWA Africa Conference kicks off, telling African stories

TBWA Africa Conference kicks off, telling African stories

TBWA 28 Nov 2017

The 2017 Digital Salt event.

The future of media

Gustav Goosen 28 Nov 2017

Natasha Omokhodion-Banda

#AfricaAchiever: Expansion plans into Africa for 99c

Louise Marsland 27 Nov 2017

Let's do Biz