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The Lead Creative

The Lead Creative: "More creative freedom, less money"

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

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MMA EMEA Smarties 2017 winners announced

MMA EMEA Smarties 2017 winners announced

26 Oct 2017

Make it digital

Make it digital

Jeanette Grove 26 Oct 2017

#NewCampaign: $15m Emirates campaign opens up a world of good times

#NewCampaign: $15m Emirates campaign opens up a world of good times

Cari Coetzee 24 Oct 2017

Ten tips for excellent copywriting

Ten tips for excellent copywriting

Lauren Crooks 24 Oct 2017

The power of consumer insights (combined with woke strategy and creative)

The power of consumer insights (combined with woke strategy and creative)

Thomas Sepheka 20 Oct 2017

Centrespread Grey receives award.

Nigeria's ‘brand agency of decade' announced

18 Oct 2017

Morris and Mtongana.

#BODCT: Redesigning the world one business at a time, to surprise and delight customers

Leigh Andrews 16 Oct 2017

New brand campaign from MDXi

12 Oct 2017

Lola Ogunyemi

Black model in Dove video says ad 'misinterpreted'

12 Oct 2017

The compelling power of good storytelling in advertising

The compelling power of good storytelling in advertising

Garikai Nhongo 11 Oct 2017

Simelane and Cooper.

#BODCT: Surprise! THIS is today's African consumer

Leigh Andrews 11 Oct 2017

Business of Design speaker Q&A: Jonathan Deeb

Business of Design speaker Q&A: Jonathan Deeb

Jessica Tennant 11 Oct 2017

BREAKING: Ireland/Davenport changes its name

BREAKING: Ireland/Davenport changes its name

10 Oct 2017

Butler and Swanepoel.

BSSP's John Butler on why the “anti-conference approach” works

Leigh Andrews 10 Oct 2017

Myeza, all suited up.

Why 7Films' SJ Myeza is gunning for Young Guns 15

Leigh Andrews 10 Oct 2017

Dove apologises for 'racist' whitewashing ad, social media won't accept

Dove apologises for 'racist' whitewashing ad, social media won't accept

Jessica Tennant 9 Oct 2017

Susan Credle: “Process - not the death of creative brilliance”

Susan Credle: “Process - not the death of creative brilliance”

Leigh Andrews 9 Oct 2017

Alistair Mokoena is the new CEO of Ogilvy South Africa.

Alistair Mokoena appointed Ogilvy South Africa's new CEO

9 Oct 2017

Airport lounges: golden territory for marketing your brand

Greg Kilfoil 9 Oct 2017

Vodafone announces global brand relaunch

Jessica Tennant 6 Oct 2017

Official 2017 Loeries rankings revealed!

6 Oct 2017

Beware - location-based advertising is already in Kenya

Beware - location-based advertising is already in Kenya

Christopher Madison, Dentsu 3 Oct 2017

Leo Burnett acquires Radar

Leo Burnett acquires Radar

29 Sep 2017

Programmatic Advertising: Back on the menu, but...

Programmatic Advertising: Back on the menu, but...

Nick Hodge 29 Sep 2017

Africa still mobile

Africa still mobile

Danette Breitenbach 28 Sep 2017

Advertising in the age of mobile, social and AI

Advertising in the age of mobile, social and AI

Lisa Steingold 26 Sep 2017

Angelika Kempe

#InnovationMonth: How to really save money on production costs

Leigh Andrews 22 Sep 2017

New York Festivals ready for AME entries

New York Festivals ready for AME entries

18 Sep 2017

Windhoek Beer partners with M&C Saatchi Abel JHB to drive new chapter of growth

Windhoek Beer partners with M&C Saatchi Abel JHB to drive new chapter of growth

M+C Saatchi Abel 15 Sep 2017

The anatomy of a creative concept

The anatomy of a creative concept

Peter Barnard 15 Sep 2017

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