Instore media Africa

Business

#BizTrends2019: Selling to the other 98% - the move to physical retail

We believed that e-commerce was such an obviously better way of shopping. We were wrong...

By Andrew Smith 16 Jan 2019

Elevated sensorial experiences drive shoppers back to stores

According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...

15 Jan 2019

#BizTrends2019: Africa's consumers - connected, in control, and hungry for convenience

Shopping - love it or hate it, it's nearly impossible to escape the banality or adventure that competes for consumers' precious time. It takes us away from the things we would rather be doing...

By Ailsa Wingfield 14 Jan 2019

5 retail trend predictions for 2019

With this year coming to a close, what must retailers do to prosper in 2019?

7 Dec 2018

#GoogleRetail: No room for silos in omnichannel retail

We're in living in an omnichannel world. We use a number of different paths to get to the products, info and services that we want. Search has become intuitive...

By Lauren Hartzenberg 6 Nov 2018

Rollersigns takes market by storm with all-new advertising possibilities

Online advertising and viral campaigns may be top of the marketing mix list these days, but Rollersigns is bringing sexy back to traditional displays...

Issued by Marin's Southern Africa 29 Oct 2018

Corporate content should be part of your DNA

On the cusp of exciting and fruitful pan-African networking and trade, the time to make use of an unbiased B2B media showcase for all Africa's dynamic, entrepreneurial business communities is now...

Issued by Bizcommunity.com 24 Oct 2018

Bizcommunity Recruitment in Africa Focus

A comprehensive B2B Recruitment Focus from December 2018 to February 2019 will ensure that Bizcommunity is the go-to destination for all the B2B news you'll need to plan your HR and recruitment strategies in 2019...

Issued by Bizcommunity.com 23 Oct 2018

Individualisation: The powerful trend shaping retail customer experience

Rising inflation. Record petrol prices. A VAT increase. A technical recession. SA consumers are feeling the pinch...

By Ian Steyn 18 Oct 2018

Using tech to elevate the in-store customer experience

In today's competitive market, retailers need to create a compelling reason for customers to enter their stores. Smart use of technology offers one way to differentiate themselves from the competition...

16 Oct 2018

Smart checkout tech to exceed $45bn transactions by 2023

Retail spend at frictionless payment stores like Amazon Go will grow from an estimated $253 million in 2018 to over $45 billion by 2023, as retailers strive to eliminate queues...

25 Sep 2018

What's really driving the future of retail?

Many predictions about the future of retailing have been made. These range from the supposed dominance of certain technologies, to increased use of data and analytics...

By Jason Pallant 17 Sep 2018

7 ways to create in-store experiences that drive traffic and sales

Competition in the retail industry is fiercer than ever. Between e-commerce sites and subscription services, consumers have plenty of choices when it comes to where they spend their time and money...

By Higor Torchia 31 Aug 2018

Deloitte opens interactive Connected Retail experience in Cape Town

Deloitte has established an immersive and interactive Connected Retail experience at its Deloitte Greenhouse innovation space in Cape Town...

22 Aug 2018

In-store Media Africa