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FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

According to the latest Global Advertising Trends report which focuses on FMCG and Covid-19, FMCG brands are better placed to weather the storm than other sectors...

2 days ago

How brands should respond to declining sales

It is now a sad reality that the disruption which the coronavirus is creating is on the increase in Nigeria and, as should be expected, this is certainly creating some ripples and racking of nerves across the advertising industry...

By Austin Efienamokwu 27 Mar 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

Nielsen has found that global consumers are adapting their purchase behaviour to cope with the rapidly evolving situation we find ourselves in during the Covid-19 pandemic...

26 Mar 2020

The Galito's growth story - from Mpumalanga to Kenya and Kazakhstan

Working from a spicy flame-grilled chicken recipe he'd developed in his family's garage, Louis Germishuys opened the first Galito's fast food outlet in Nelspruit in 1996...

By Lauren Hartzenberg 4 Mar 2020

Loot, AYO and Volt.Africa announce new SMME-focused online marketplace

A new online marketplace to help SMMEs access the growing digital retail sector in Africa will launch by the end of March...

4 Mar 2020

'Bee-washing' hurts bees and misleads consumers

'Bee-washing,' marketing claims that purport to help bees, can diminish the important distinction between a honey bee and native bee...

By Lila Westreich 24 Feb 2020

Africa wired: E-commerce offers fresh opportunities for young traders

Catherine Oshotse, a 27-year-old entrepreneur from Lagos, Nigeria, has the internet to thank for her growing business...

By Yun Shi 18 Feb 2020

Innervation acquires loyalty business from Tritech Media

Innervation Pan African Payment Solutions has acquired African loyalty business, The Loyalty Box, from Tritech Media for an undisclosed amount...

4 Feb 2020

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

Amazon makes history as the first brand in Brand Finance Global 500 ranking to exceed $200bn value mark and retains title of world's most valuable brand for the third consecutive year...

22 Jan 2020

Top 10 global consumer trends for 2020 - Euromonitor

Market research provider Euromonitor International has released its 'Top 10 Global Consumer Trends 2020' report. The annual report identifies the most impactful trends driving consumer behavior, values and habits in the year ahead...

14 Jan 2020

#BizTrends2020: AI will be more powerful than fire in the future

We need to prepare for a future when everyone uses the internet on their phone, says Linah Maigurira, Google head of retail, sub-Saharan Africa...

13 Jan 2020

Africa gains prominence in Global Retail Development Index 2019

A.T. Kearney's bi-annual Global Retail Development Index highlights the rise of African countries in the global retail context, with Ghana and Senegal securing spots in the top 10 on the index...

13 Jan 2020

#BizTrends2020: Bright future for luxury brands in Africa

With strong economic growth, increased affluence and a growing population that is forecast to double by 2050, the continent holds strong potential for luxury brands...

By Alain Dos Santos 10 Jan 2020

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