Short Form Video Content Creator

Job description

Job title: Short Form Video Content Creator

Department: Marketing

Based at: Orms Cape Town

Reporting to: Marketing Manager 

What we expect from you: 

Love capturing epic moments and sharing them with the world? Orms is on the hunt for a fresh, creative mind to join us as Short Form Video Content Creator! If you're a natural storyteller with a flair for social media and a talent for creating scroll-stopping content, we want you to be on our team. Ready to take your passion for photography and content creation to the next level? Let’s make some magic together!

Job summary: 

You'll team up with our marketing crew and social media manager to create content that truly connects! From crafting posts that resonate to keeping an eye on what’s trending, you'll be right in the mix, engaging with our community, managing conversations, and driving the vibe across our social platforms. If you're all about staying ahead of digital trends and making an impact, this is your scene!

Key responsibilities: 

Content creation:

• Produce photo, video, and graphic content aligned with brand guidelines and departmental KPIs across 3 separate brand (Orms, Orms Print Room and Framing, Orms Cape Town School of Photography).
• Develop short and long form content for Instagram and YouTube that supports product launches, promotions, events, and campaigns.
• Write compelling captions, headlines, and marketing copy in line with different social platforms.

Performance and reporting 

• Track and report on content, YouTube and social media performance.
• Analyse engagement, reach, website traffic, and campaign results.
• Use insights and data analytics to optimise and ideate future content and campaigns.
• Monitor competitor activity and industry trends.
• Present monthly content plan across all three brand to management.
• Collaborative work: 
• Work closely with the marketing, design, and content teams to align social media activities with broader marketing goals.
• Build relationships with various departments in the business to create meaningful content.

Requirements

Our ideal candidate has: 

• At least 2 years of experience in a social media content creation position.
• In-depth knowledge of editing tools and software.
• A strong understanding of social media platforms, especially Instagram, Facebook, TikTok, and LinkedIn.
• Experience with Meta and YouTube analytics.
• Excellent writing and communication skills, with a flair for crafting captivating captions and thumbnails.
• An analytical mindset with the ability to interpret data and generate insights and strategic plans.
• Highly creative, detail-oriented, and organized with a proactive attitude.

Advantageous:

• Experience with influencer partnerships or brand collaborations is a plus
• Retail marketing experience

Additional job info

• 08:00 - 17:00 Monday to Friday
• This position is based at Roeland Square, Gardens (Non-remote)

Please send your CV with a cover sheet indicating your salary expectations, in confidence, to az.oc.smro@eikcalb.ettenna

Only shortlisted applicants will be contacted. 

This position(s) is aligned with our commitment to Employment Equity, and preference may be given to suitably qualified candidates from designated groups in terms of the Employment Equity Act.

Posted on 22 Jun 09:01, Closing date 21 Aug