AdForum | Bizcommunity

AdForum | Bizcommunity

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Johanna McDowell, founder and CEO of IAS and partner for Scopen Africa, reports back from the AdForum Worldwide Summit. Social, she says, is rising in importance

Advertising

EXCLUSIVE: Wrap up of AdForum Worldwide Summit from Johanna McDowell

28 Oct 2025

Source: © Coolr Coolr, a social agency, is one of the agencies visited by the AdForum Worldwide Summit taking place in London

Advertising

EXCLUSIVE: AdForum Worldwide Summit Day 3 from Johanna McDowell

24 Oct 2025

Source: © WPP Johanna McDowell, founder and CEO of IAS and partner for Scopen Africa, reports back on day 2 of the AdForum Worldwide Summit which included a visit to WPP.

Advertising

EXCLUSIVE: AdForum Worldwide Summit Day 2 from Johanna McDowell

23 Oct 2025

Source: © Which School Adviso Johanna McDowell, founder and CEO of IAS and partner for Scopen Africa, reports back from the AdForum Worldwide Summit

Advertising

EXCLUSIVE: AdForum Worldwide Summit Day 1 from Johanna McDowell

22 Oct 2025

Johanna McDowell, founder and CEO of IAS and partner for Scopen Africa, will be at the AdForum Worldwide Summit, which takes place next week in London.

Marketing & Media

IAS represents SA on global ad forum

15 Oct 2025

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

Marketing & Media

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

Source: © 123rf The latest Scopen study shows that the percentage of clients not concerned by competitive conflict in their sector within an agency has grown from 21,3% in 2019 to 40% now

Marketing

Trust and wanting a specific agency overcomes competitive conflict for clients

15 May 2024

Johanna McDowell

Marketing

SA represented at 2024 AdForum Summit in New York City

8 May 2024

Image supplied. The IAB South Africa Bookmark Awards has announced its 2024 jury panels with nine panels this year

Digital

IAB Bookmark Awards announces 2024 jury panels

28 Mar 2024

Advertising

PHNX Awards 2024 announces call for entries

2 Feb 2024

Source: © Chris Schippers From 5 to 9 November 2023, the bustling city of London will play host to the AdForum Worldwide Summit

Advertising

AdForum's true value: Learning from visionaries, bringing home gold

30 Oct 2023

A snapshot of the award winning ad (Re)Constitution.

Advertising

2023 Phnx Awards Grand Prix winners announced

17 May 2023

Image supplied. Cesar Vacchiano, President and CEO of Scopen International talks about the marketing economy in Latin America

Advertising

Latin America's marketing economy: huge opportunities despite challenges

19 Apr 2023

Source © The Citizen While South Africans love overseas brands, they also love local brands such as Nando's

Marketing

Unpacking SA's marketing economy

9 Feb 2023

Telkom's 'Made of Monate' TVC spreads the love

Advertising

Telkom's 'Made of Monate' TVC spreads the love

Issued by VML 13 Oct 2022

Source: © rawpixel Is the age-old billable hours system starting to give way to the rise of ‘output-based costing? It might be the case

Advertising

Output-based costing: An alternative to billable hours for agencies?

Johanna McDowell 28 Jul 2022

Source: © ididthat

The One Club for Creativity

Joe Public leads SA charge with two One Show Silvers and a Bronze

19 May 2022

Advertising

Phnx Awards: something for nothing is the greatest reward

14 Apr 2022

2022 PHNX Awards calls for entries

Marketing & Media

2022 PHNX Awards calls for entries

11 Feb 2022

Advertising

Burger King, Mastercard top performers in AdForum rankings

3 Feb 2022

White Square Intl Advertising & Marketing Festival calls for entries

Marketing & Media

White Square Intl Advertising & Marketing Festival calls for entries

13 Jan 2022

All the Epica Awards Grand Prix winners

Advertising

All the Epica Awards Grand Prix winners

13 Dec 2021

AdForum, The Epica Awards launch Press Club for journalists

Media

AdForum, The Epica Awards launch Press Club for journalists

26 Oct 2021

Feedback from the AdForum Global Summit

Advertising

Feedback from the AdForum Global Summit

Johanna McDowell 14 Jun 2021

What were the most awarded brands, campaigns and agencies in 2020?

Marketing & Media

What were the most awarded brands, campaigns and agencies in 2020?

5 Feb 2021

#BizTrends2021: The 'blessings' of Covid continue into 2021

Trends

#BizTrends2021: The 'blessings' of Covid continue into 2021

Johanna McDowell 6 Jan 2021

McDonald’s and Wimpy ended up releasing the same advert.

Advertising

Advertising campaigns: what you don't see

Raeesah Chohan 29 Sep 2020

Advertising

IAS to attend the AdForum Summit 2020

19 Jun 2020

Image source: Viva La Vulva ad on .

Research

Business Creative Report for 2019 released

5 Feb 2020

The 2019 Care Awards jury. Image credit: Act Responsible.

ESG

Act Responsible announces 2019 Care Awards jury

23 Sep 2019

Advertising in the competitive telecommunications, broadband and connectivity landscape

Advertising

Advertising in the competitive telecommunications, broadband and connectivity landscape

Issued by Ornico 20 May 2019

#AdForumSummit2019: Key learnings

Advertising

#AdForumSummit2019: Key learnings

Johanna McDowell 17 Apr 2019

South Africa's banks reduce advertising spend while digital banks grow

Advertising

South Africa's banks reduce advertising spend while digital banks grow

Issued by Ornico 12 Mar 2019

Ogilvy, King James, TBWA ranked in AdForum Business Creative Report '18

Advertising

Ogilvy, King James, TBWA ranked in AdForum Business Creative Report '18

23 Jan 2019

Events & Conferencing

Epica announces jury president, new grands prix, categories, ad campaign

22 Jun 2018

South Africa on par when optimising the client-agency relationship

Research

South Africa on par when optimising the client-agency relationship

5 Jun 2018

Johanna McDowell, managing director of the IAS and the South African partner of Scopen.

Advertising

Johanna McDowell shares insights from 2018 AdForum Summit

Juanita Pienaar 5 Jun 2018

Scopen global EO César Vacchiano with South African partner Johanna McDowell.

Marketing

Scopen Agency Scope: "Not just an opinion, it's actually ground in reality"

Leigh Andrews 7 Feb 2018

Spaceship demonstration at the Adforum Summit

Marketing & Media

AdForum Worldwide Summit 2017 insights

Johanna McDowell 5 May 2017

Advertising

IAS to represent SA at 2017 Ad Forum Worldwide Summit

18 Apr 2017

Screengrab from the Nederburg TVC

Advertising

AdForum rates Nederburg TVC in top five globally

29 Mar 2017

Tony Granger, Y&R's SA-born global CCO.

Advertising

#BrandManagerMonth: Resisting the usual with Y&R's Tony Granger

Leigh Andrews 28 Mar 2017

Times Media events division plans to almost double events in 2017

Branding

Times Media events division plans to almost double events in 2017

31 Jan 2017

Johnson, from the M&C Saatch Abel Johannesburg office, looking forward to what next year holds.Ray, from the M&C Saatchi Cape Town office, with this year’s Loerie wins.

Loeries Creative Week

#Loeries2016: Loeries rankings with M&C Saatchi Abel

Leigh Andrews 2 Dec 2016

IAS presents feedback on AdForum World Summit

Marketing

IAS presents feedback on AdForum World Summit

21 Oct 2016

IAS to attend AdForum Summit in US

Marketing

IAS to attend AdForum Summit in US

6 Oct 2016

IAS offers three masterclasses before year end

Marketing

IAS offers three masterclasses before year end

28 Sep 2016

New York Festivals Torch Awards for young creative talent announces 2016's Grand-Winning Team - Team Artigatos

Advertising

New York Festivals Torch Awards for young creative talent announces 2016's Grand-Winning Team - Team Artigatos

Issued by New York Festivals 27 May 2016