BOO! Alternative Media Communications appoints Inika Minnie as campaign coordinator

After spending over two years with POP since its inception, Inika has teamed up with her ex MD at POP, now MD of BOO!. BOO! are a new company in the market, and are specialists in mall media. BOO! have the exclusive rights to a network of premium national malls as well as the exclusive branding rights to Camps Bay, Clifton and Llandudno beaches.