Colgate Beaver Ad

Maybe it's just me but the latest Colgate ad for the herbal toothpaste just doesn't do it. The Beaver doesn't help it either, as I understand it, this is not a kids product. Add to this the fact that the ad comes across as a "chinese movie" (mouth movements no match words speaking) and it is a total turn off. I don't believe it will negataivley affect sales, but just from a brand perspective it is not an ad I would go with.
But Hey, thats just me!