Looking for a fresh challenge this year, John Robertson, who conceptualised, established, owned and managed Barloworld, the first team with South African connections to compete at the Tour de France, has taken on the considerable challenge of women's cycling through the formation of Team bizhub. 16 Sep 2010
South African Justin Bonello and Australian Bill Granger have joined Woolworths on a Search for Good Food for an advertising campaign that will run until 24 October, 2010. They are travelling South Africa visiting Woolworths suppliers to focus on one the Woolworths "Good Food" initiatives. 13 Sep 2010
Pinotage on Tap is set to ignite the 2010 wine calendar with the biggest Pinotage party yet, in the year that sees Diemersfontein celebrate the tenth birthday of its award-winning wines. 10 Sep 2010
Champion footballer and coach Ruud Gullit - a legend who has been connected to AC Milan, Chelsea FC and LA Galaxy - is the perfect fit for the new Carling Black Label television, which highlights the champion coach's ability to identify a champion beer. 3 Sep 2010
SAA chairwoman Cheryl Carolus said this week she was convinced that significant amounts of money misspent by former SAA CEO Khaya Ngqula had yet to be uncovered. 3 Sep 2010
SA Marketers are not getting the best bang for their marketing communications bucks - and here's why. 2 Sep 2010
Building on its latest television commercial, featuring pop culture icon MC Hammer, Castle Lite has introduced a mini extra cold fridge look-alike. The interactive table talker plays his "You Can't Touch This" song as its fridge door opens. 27 Aug 2010
Huggies embarks on its new marketing campaign, Love the Joyride, in August 2010. The communication idea was conceptualised 18 months ago, brought to life and tested with consumers. [video] 20 Aug 2010
A familiar brand, with more than 60 years of producing quality and good value wines, Swartland Winery products has launched a major marketing campaign highlighting the uniquely natural way wines are produced for its brands. 19 Aug 2010
RAC Lite 2010, the one-day version of the American Retail Advertising Conference, being presented by Caxton and CTP Publishers & Printers on 24 and 26 August, has announced its final two speakers in the lineup, Dr Azar Jammine and Mark Andeer. 18 Aug 2010
Looking to accelerate the growth of Castle Lite, SAB has this week launched the next wave of the campaign under the theme of "Cold Blitz". The nationwide campaign will reportedly make the beer drinking experience colder than ice by introducing new fridges, draught equipment and mobile ice bar events. 6 Aug 2010
Robert Raible
RAC Lite 2010, the one-day version of the American Retail Advertising Conference to be presented by Caxton and CTP Publishers and Printers, has announced three more top international speakers. 6 Aug 2010
Students from the University of Cape Town (UCT) were treated yesterday, 5 August, to a rather unique and exciting brand experience - a human vending machine. The 4m x 2m, bicycle-powered machine was brought onto the campus by Vodacom Color - the newly launched youth-specific brand from Vodacom. 5 Aug 2010
A new speaker has been confirmed for the RAC Lite 2010, being held on 24 August 2010 at Johannesburg's Theatre on the Track and 26 August at Lord Charles in Somerset West, Cape Town. 2 Aug 2010
Research conducted by Fix-A-Form International in the UK shows that 60% of all buying decisions are made in store, influenced by the appearance of the product, gifts, discounts or competitions, which are all promoted on-pack. 30 Jul 2010
Roman's Pizza launched its Funniest Joke of the Year Competition last week in which the winner will take home R10 000 and runners-up R5000 and R3000 respectively. The competition closes at midnight on 30 September 2010. 28 Jul 2010
Dimitri Panayotopoulos makes it sound easy. His company, Procter & Gamble (P&G), will carve out its share in a growing African market by going for "low-hanging fruit". 27 Jul 2010
A new international speaker has been confirmed for RAC Lite 2010, a one-day version of the American Retail Advertising Conference, on 24 August 2010 in Johannesburg at the Kyalami Theatre on the Track and on 26 August at The Lord Charles in Somerset West, Cape Town. 19 Jul 2010
David Garrioch from Durban won the R20 000 prize for the most innovative Pringles Jingle, a competition launched by the distributors Fore Good Group, in May 2010 to mark the re-launch of the '90 Perfect Pringles' tube. Five other talented individuals were given a year's supply of Pringles. 8 Jul 2010
Following the success of Caxton and CTP Publishers & Printers' RAC Lite, a one day version of the American Retail Advertising Conference which the stable brought to South Africa in 2008, marketers and advertisers can look forward to the second edition in August 2010. 7 Jul 2010
Let's do Biz