Branding News

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

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Improving cassava production in Nigeria through sustainable seed systems

Improving cassava production in Nigeria through sustainable seed systems

6 Apr 2017

Hitchcock Michalski wins pitch to develop new Nigerian bank identity

Hitchcock Michalski wins pitch to develop new Nigerian bank identity

Hitchcock Michalski 3 Apr 2017

(c) Vitaliy Vodolazskyy -

Why your social media marketing strategy isn't taking off

Ryan Kh 3 Apr 2017

(c) Rabia Elif Aksoy -

Brands and social media influencers, are you at risk?

Kelly Thompson 31 Mar 2017

Emevil © –

Through the looking glass: Consumers on Instagram

Izzy Pugh 29 Mar 2017

Defining reputation in Africa

Defining reputation in Africa

Danette Breitenbach 20 Mar 2017

Africa's food security challenges driving technological innovation

Africa's food security challenges driving technological innovation

20 Mar 2017

.africa joins the internet

.africa joins the internet

17 Mar 2017

The trouble with branding things African

The trouble with branding things African

James Maposa 15 Mar 2017

Decolonising the creative economy: Shukri Toefy on Fort's #CreateMovement campaign

Decolonising the creative economy: Shukri Toefy on Fort's #CreateMovement campaign

Tim Leibbrandt 14 Mar 2017

Africa's top brands from Brand Africa 100

9 Mar 2017

mastensuncana via

Could 'resurrection' crops survive drought and feed a hungry planet?

Peter Lykke Lind 9 Mar 2017

Having a story to tell helps your commodity become a brand

Brian Berkman 7 Mar 2017

Jill Hamilton

Consumer sentiment is paramount to your business

Pasqua Heard 7 Mar 2017

Image by 123RF

Alexander Forbes eyes Africa

6 Mar 2017

Image by 123RF

Marriott International to increase presence in Africa

3 Mar 2017

Oxfam East Africa via

Indian Ocean Dipole: The obscure climate phenomenon driving drought

Jared Ferrie 24 Feb 2017

Kate Holt/AusAID via - Olivia Gimbo holds up her family's supply of food for the week in Epworth, Harare.

Global future food security in jeopardy warns FAO report

22 Feb 2017

Image by 123RF

New brand force in Africa hospitality and marketing

21 Feb 2017

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New insurance brand launched in Botswana

Hanna Ziady 21 Feb 2017

(c) rawpixel -

Eight startup marketing strategies that always work

Lisa Griffin 17 Feb 2017

Image by Pixabay.com

Dangote launches 25,000 hectare rice scheme in Sokoto

15 Feb 2017

hdptcar via

Failure to help small farmers adapt will compromise future food production

14 Feb 2017

Carl Davies, CSIRO via - Cowpeas are a staple food and an important source of protein for over200 million people in sub-Saharan Africa.

Pulses, powerful allies in achieving Sustainable Development Goals

13 Feb 2017

How to create engaging customer experiences

How to create engaging customer experiences

13 Feb 2017

Didier Drogba scores goal with Turkish Airlines ad

Didier Drogba scores goal with Turkish Airlines ad

10 Feb 2017

Image by 123RF

AFRIMA seeks support for creative industries from AU

10 Feb 2017

Dotshock © –

Brands nudge their way towards goodness

Leslie Pascaud 9 Feb 2017

Consumer trends in North Africa

Consumer trends in North Africa

7 Feb 2017

Lady Gaga rocks the Super Bowl half time show - @forbes

#TRENDING: Brand activism ruled Super Bowl 2017

Louise Marsland 6 Feb 2017

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