Research News in Africa

#YouthMonth

'Change happens when young people believe their voices matter' - Anelisa Zungu

Shan Radcliffe

Youth Day 2025: Equipping the next generation with skills for a changing world

How young South Africans are redefining the hospitality industry this Youth Month

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

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RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

RAPT BizTrendsTV: GG Alcock on KasiNomics - A growth trend reshaping Africa's economies

Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

Human8 names Tim Nguyen product and innovation manager to further advance insight solutionsHuman8

Source:

Key insights from The One Show 2025 you can’t miss

6 Jun 2025

Internal comms practitioners: Organisations misunderstand our role

Internal comms practitioners: Organisations misunderstand our role

12 May 2025

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Fake news, fake research!

mike broom 21 Jul 2017

A paywall is under construction in Facebook's Instant Articles section where the social network has agreements with select outlets to publish directly to the platform, according to a story initially published online at TheStreet |

Facebook to test news story paywalls: report

21 Jul 2017

Marketing in a recession and beyond

Marketing in a recession and beyond

Gill Randall 18 Jul 2017

How it all fits together - what comes out of Ad-Audit

How it all fits together - what comes out of Ad-Audit

mike broom 14 Jul 2017

Team Columinate.

“Who said surveys should be boring?” - Elna Pretorius of Columinate

Leigh Andrews 14 Jul 2017

New research indicates CMOs struggle to localise creative strategies

New research indicates CMOs struggle to localise creative strategies

11 Jul 2017

Dolgachov © –

Measuring the consumers of advertising

mike broom 7 Jul 2017

(c) andrew grossman -

Do Millennials really exist?

Allon Raiz 7 Jul 2017

(c) Vitaliy Vodolazskyy -

Information overload fuels 'fake news': study

27 Jun 2017

Petro Kuprynenko © –

A new measurement paradigm that is ideal for ad testing

mike broom 23 Jun 2017

Consumer data assists with investment in Africa

Consumer data assists with investment in Africa

21 Jun 2017

ximagination © –

Bringing precision and elaboration into ad testing

mike broom 16 Jun 2017

Source: PAMRO

Engagement comes from having good content

Joe Otin 12 Jun 2017

Four realities facing brands today

Four realities facing brands today

9 Jun 2017

The Vineyard Hotel, Cape Town.

18TH PAMRO conference open for bookings

5 Jun 2017

Kyle Findlay

Admap Prize 2017 winners announced

Kantar 5 Jun 2017

Facebook, Instagram research into gender bias

Facebook, Instagram research into gender bias

2 Jun 2017

Victor Zastolskiy © –

How emotion affects advertising

John Laurence 25 May 2017

Gen X: How to get the generation right (part 3)

Gen X: How to get the generation right (part 3)

Jessica Tennant 24 May 2017

Gen X: Decluttering misconceptions about what it means to be an adult in 2017 (part 2)

Gen X: Decluttering misconceptions about what it means to be an adult in 2017 (part 2)

Jessica Tennant 23 May 2017

Understanding growth power in sub-Saharan Africa and defining Africa's middle class

Understanding growth power in sub-Saharan Africa and defining Africa's middle class

Juanita Pienaar 23 May 2017

How to market to Africa's resilient, ambitious middle class

How to market to Africa's resilient, ambitious middle class

Louise Marsland 22 May 2017

Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)

Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)

Jessica Tennant 19 May 2017

Dejan Bozic © –

#Samra2017: Questions to help you uncover fake news

Leigh Andrews 19 May 2017

Wong Wai Kit © –

Samra2017: The reality of researchers being locked out of boardrooms

Leigh Andrews 18 May 2017

Linda Bucklin © –

Samra2017: Ensuring market research doesn't go the way of the dinosaur

Leigh Andrews 18 May 2017

Marketers need to deliver creative that makes a lasting impression and focus less on functional messages

Marketers need to deliver creative that makes a lasting impression and focus less on functional messages

Kantar 16 May 2017

mukhina1 ©

Consumers less distracted when reading newspapers or magazines

15 May 2017

Cape Town

Pamro calls for papers for 2017 conference

10 May 2017

Research methodologies for Africa: desktop research

Research methodologies for Africa: desktop research

Yannick Lefang 2 May 2017