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    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands 
    Source: © News24 https://www.news24.com/ News24]] MTN is the continent's most valuable brand
    MTN tops Brand Finance Africa 200 2024 rankings

    27 May 2024

    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI

    22 May 2024

    Media report details the year's marketing journey
    Media report details the year's marketing journey

    19 Dec 2016

    123RF
    Social media sentiment shows why customer expectations matter

      8 Dec 2016

    123RF
    Business 2020: It's not about you, it's about them

      7 Dec 2016

    Image by 123RF
    Improving the lives of Ghanaian cocoa farmers

    5 Dec 2016

    Insights2020: Connecting the dots
    Insights2020: Connecting the dots

    , Kantar  5 Dec 2016

    Emeka Okeke
    New consumer research system for Nigeria

    23 Nov 2016

    Image by 123RF
    Report equips African decision-makers with new climate science

    18 Nov 2016

    Image by 123RF
    Africa's cities urged to bring technology to the masses

    17 Nov 2016

    Online freedom hit by pressure on social media, apps
    Online freedom hit by pressure on social media, apps

    15 Nov 2016

    Save the date for PAMRO 2017
    Save the date for PAMRO 2017

    14 Nov 2016

    Peter Searll
    Accurate audience measurement in Africa through mobile tracking

      9 Nov 2016

    123RF
    Marketers struggling to measure impact of investments in omnichannels

    3 Nov 2016

    Reaching rich Millennials, research indicates this to be a narrow subset
    Reaching rich Millennials, research indicates this to be a narrow subset

    31 Oct 2016

    123RF
    Despite digital convenience, customers want personal contact

    28 Oct 2016

    What media measurements count in terms of African audiences?
    What media measurements count in terms of African audiences?

    28 Oct 2016

    Waithera Kabiru
    What measurements matter when reaching Africa's audiences?

      18 Oct 2016

    Is your website driving away customers?
    Is your website driving away customers?

      7 Oct 2016

    [Biz Takeouts Podcast] 190: Mike Wronski on the top five social media platforms in SA
    [Biz Takeouts Podcast] 190: Mike Wronski on the top five social media platforms in SA

    22 Sep 2016

    [Biz Takeouts Lineup] 190: The Marketing Mix Social Media Landscape Briefing findings
    [Biz Takeouts Lineup] 190: The Marketing Mix Social Media Landscape Briefing findings

    21 Sep 2016

    Bulawayo, Zimbabwe. Image by 123RF
    ZAMPS reflects changes in Zimbabwean lifestyles

    16 Sep 2016

    Where did all the research go?
    Where did all the research go?

      15 Sep 2016

    ECA Monthly stats report
    ECA launches monthly Africa economic and social data

    6 Sep 2016

    Turning findings into insights
    Turning findings into insights

    , Kantar  6 Sep 2016

    Branding in the new world: Understanding moments that matter
    Branding in the new world: Understanding moments that matter

    , Kantar  6 Sep 2016

    Marketing research telling a story?
    Marketing research telling a story?

      5 Sep 2016

    AIMS students
    Research funding for African scientists for climate change solutions

    5 Sep 2016

    Survey finds traditional media still drives news agenda in NA, EMEA
    Survey finds traditional media still drives news agenda in NA, EMEA

    15 Aug 2016

    Image by 123RF
    Why media research across Africa needs to be harmonised

      12 Aug 2016

    [Biz Takeouts Podcast] 184: Oresti Patricios on the Social Media Landscape Briefing 2016
    [Biz Takeouts Podcast] 184: Oresti Patricios on the Social Media Landscape Briefing 2016

    11 Aug 2016

    [Biz Takeouts Lineup] 184: The Social Media Landscape Briefing 2016
    [Biz Takeouts Lineup] 184: The Social Media Landscape Briefing 2016

    11 Aug 2016

    Show more

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    123RF
    Social media sentiment shows why customer expectations matter

     8 Dec 2016

    123RF
    Business 2020: It's not about you, it's about them

     7 Dec 2016

    Image by 123RF
    Improving the lives of Ghanaian cocoa farmers

    5 Dec 2016

    Insights2020: Connecting the dots
    Insights2020: Connecting the dots

    ,  5 Dec 2016

    Emeka Okeke
    New consumer research system for Nigeria

    23 Nov 2016

    Image by 123RF
    Report equips African decision-makers with new climate science

    18 Nov 2016

    Image by 123RF
    Africa's cities urged to bring technology to the masses

    17 Nov 2016

    Online freedom hit by pressure on social media, apps
    Online freedom hit by pressure on social media, apps

    15 Nov 2016

    Save the date for PAMRO 2017
    Save the date for PAMRO 2017

    14 Nov 2016

    Peter Searll
    Accurate audience measurement in Africa through mobile tracking

     9 Nov 2016

    123RF
    Marketers struggling to measure impact of investments in omnichannels

    3 Nov 2016

    Reaching rich Millennials, research indicates this to be a narrow subset
    Reaching rich Millennials, research indicates this to be a narrow subset

    31 Oct 2016

    123RF
    Despite digital convenience, customers want personal contact

    28 Oct 2016

    What media measurements count in terms of African audiences?
    What media measurements count in terms of African audiences?

    28 Oct 2016

    Waithera Kabiru
    What measurements matter when reaching Africa's audiences?

     18 Oct 2016

    Is your website driving away customers?
    Is your website driving away customers?

     7 Oct 2016

    [Biz Takeouts Podcast] 190: Mike Wronski on the top five social media platforms in SA
    [Biz Takeouts Podcast] 190: Mike Wronski on the top five social media platforms in SA

    22 Sep 2016

    [Biz Takeouts Lineup] 190: The Marketing Mix Social Media Landscape Briefing findings
    [Biz Takeouts Lineup] 190: The Marketing Mix Social Media Landscape Briefing findings

    21 Sep 2016

    Bulawayo, Zimbabwe. Image by 123RF
    ZAMPS reflects changes in Zimbabwean lifestyles

    16 Sep 2016

    Where did all the research go?
    Where did all the research go?

     15 Sep 2016

    ECA Monthly stats report
    ECA launches monthly Africa economic and social data

    6 Sep 2016

    Turning findings into insights
    Turning findings into insights

    ,  6 Sep 2016

    Branding in the new world: Understanding moments that matter
    Branding in the new world: Understanding moments that matter

    ,  6 Sep 2016

    Marketing research telling a story?
    Marketing research telling a story?

     5 Sep 2016

    AIMS students
    Research funding for African scientists for climate change solutions

    5 Sep 2016

    Survey finds traditional media still drives news agenda in NA, EMEA
    Survey finds traditional media still drives news agenda in NA, EMEA

    15 Aug 2016

    Image by 123RF
    Why media research across Africa needs to be harmonised

     12 Aug 2016

    [Biz Takeouts Podcast] 184: Oresti Patricios on the Social Media Landscape Briefing 2016
    [Biz Takeouts Podcast] 184: Oresti Patricios on the Social Media Landscape Briefing 2016

    11 Aug 2016

    [Biz Takeouts Lineup] 184: The Social Media Landscape Briefing 2016
    [Biz Takeouts Lineup] 184: The Social Media Landscape Briefing 2016

    11 Aug 2016

    Image by 123RF
    UK-funded youth report launched in Tanzania

    8 Aug 2016

    Source: Ipsos Affluent Survey Africa 2016, cross-platform monthly reach
    Survey says CNN is Africa's biggest international media brand

    8 Aug 2016

    Affluent Africans working on a sustainable growth plan for Africa
    Affluent Africans working on a sustainable growth plan for Africa

    5 Aug 2016

    Highlights of PAMRO conference
    Highlights of PAMRO conference

    5 Aug 2016

    Professor Ernest Aryeetey
    Trans-continental university research strengthened

    1 Aug 2016

    Dr Ameenah Gurib-Fakim, President of Mauritius and vice chairperson and trustee of Planet Earth Institute and Dr Alvaro Sobrhinho, chairman of the Planet Earth Institute (Source: Planet Earth Institute).
    Investment in African researchers

    27 Jul 2016

    Experts give insight in new report on the cultural connection to brand attraction
    Experts give insight in new report on the cultural connection to brand attraction

    26 Jul 2016

    Victoria Falls, Zimbabwe
    OOH measurement across Africa explored at PAMRO

    19 Jul 2016

    Image by 123RF
    ZAMPS research shortly in field in Zimbabwe

    13 Jul 2016

    Exploring social media, mobile and radio in Africa
    Exploring social media, mobile and radio in Africa

    11 Jul 2016

    GeoPoll appoints head of Africa sales team
    GeoPoll appoints head of Africa sales team

    7 Jul 2016

    Show more

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