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The Lead Creative

The Lead Creative: "More creative freedom, less money"

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

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5 things that keep the advertising industry stagnant

5 things that keep the advertising industry stagnant

Chris Botha 31 Dec 2018

Take care when hitching customers' emotions to your brandwagon

Take care when hitching customers' emotions to your brandwagon

Estelle Nagel 21 Dec 2018

Cause-related marketing: Why we do it and where the value lies

Cause-related marketing: Why we do it and where the value lies

Joanna Oosthuizen 21 Dec 2018

#BestofBiz 2018: Marketing & Media Africa

#BestofBiz 2018: Marketing & Media Africa

18 Dec 2018

Perfect pitch: Getting the brief right first

Perfect pitch: Getting the brief right first

Johanna McDowell 14 Dec 2018

ADC Awards announces jury chairs for 10 disciplines

ADC Awards announces jury chairs for 10 disciplines

14 Dec 2018

2019 Content trends

2019 Content trends

Dale Ferreira 13 Dec 2018

All images © .

The soft silence of Tokyo

Damon Stapleton 12 Dec 2018

Publishers continue to hone their strategies around native advertising

Publishers continue to hone their strategies around native advertising

11 Dec 2018

Die Neelsie, Stellenbosch.

National student television network launching at SA's top universities

11 Dec 2018

Ryan McManus, regional chief creative officer for VML SA.

Ryan McManus on orchestrating experiences for connected brands

Leigh Andrews 7 Dec 2018

Unbox the festive season

Unbox the festive season

Bizcommunity.com 7 Dec 2018

Data and platforms bring new opportunities to expand PR

Data and platforms bring new opportunities to expand PR

Dominique Pienaar 5 Dec 2018

The death knell for advertising value equivalency as a PR metric?

The death knell for advertising value equivalency as a PR metric?

Leago Monareng 30 Nov 2018

MTN celebrates 20 years in Uganda with new campaign

MTN celebrates 20 years in Uganda with new campaign

28 Nov 2018

Brand safety: It's about more than fake news

Neil Pursey 22 Nov 2018

Turner Upfront, South Africa.

Turner reveals content plans for Africa 2018/19

19 Nov 2018

2018 Epica Awards: Results announced

2018 Epica Awards: Results announced

16 Nov 2018

The attention economy

The attention economy

John Laurence 13 Nov 2018

Pepe Marais, of Joe Public United. Picture: Michel Bega.

The amazing story behind Joe Public, Africa's number one ad agency

Brendan Seery 9 Nov 2018

Team VML South Africa, presenting at the Red & Yellow School's #DigitalAgencyShowcase. Image via VML SA .

#FairnessFirst: Meet the future of advertising

Leigh Andrews 5 Nov 2018

2018 LIA Awards: South Africa wins 16 statues!

2018 LIA Awards: South Africa wins 16 statues!

5 Nov 2018

Jason Harrison of M&C Saatchi Abel presenting at the Red & Yellow School's #DigitalAgencyShowcase. Image via Mike Abel .

#DigitalAgencyShowcase: Finding your toothpick and top hat in a world of sameness

Leigh Andrews 2 Nov 2018

2019 D&AD Awards open for entries

2019 D&AD Awards open for entries

2 Nov 2018

Marco Prestini from Italy is one of the Young Guns 16. © .

Young Guns 16 winners announced

2 Nov 2018

Brad Reilly of Network BBDO's presentation at the Red & Yellow School's #DigitalAgencyShowcase. Image via Shae Leigh of Red & Yellow School .

#DigitalAgencyShowcase: How non-digital agencies win at digital

Leigh Andrews 1 Nov 2018

Image provided by Loeries Africa Middle East.

The Loeries 2018 Official Rankings are out!

1 Nov 2018

Mark Tomlinson of Hellocomputer, presenting at the Red & Yellow School's #DigitalAgencyShowcase. Image via Red & Yellow School .

#DigitalAgencyShowcase: Being more human, doing digital work

Leigh Andrews 31 Oct 2018

#NewBiz: Future Tech Media acquires AdZouk

#NewBiz: Future Tech Media acquires AdZouk

31 Oct 2018

Evan Milton of Ogilvy SA, presenting at the Red & Yellow School's #DigitalAgencyShowcase. Image via Red & Yellow School .

#DigitalAgencyShowcase: Tips to transition from traditional to digital agency

Leigh Andrews 30 Oct 2018

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