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The Lead Creative

The Lead Creative: "More creative freedom, less money"

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

January is an opportunity for brands: 11 social media marketing ideasKeith Kakadia

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#AfricaMonth: Will you be part of the quarter-of-a-billion-hustle?

#AfricaMonth: Will you be part of the quarter-of-a-billion-hustle?

Cobus van Zyl 24 May 2018

Cannes Lions launches "Change for Good" hackathon

Cannes Lions launches "Change for Good" hackathon

24 May 2018

Screengrab from 7-Second Resumes campaign - Grand Prix winner.

Effective Innovation winners for Warc Awards 2018 announced

24 May 2018

Five reasons your PPC campaign isn't getting you leads

Five reasons your PPC campaign isn't getting you leads

nicolas baker 23 May 2018

Swati Bhattacharya, Nicolas Courant, Sebastian Padilla and Fabian Frese. Images supplied.

Jury presidents for Loeries 2018 announced

17 May 2018

2018 NYF executive jury. Image supplied.

New York Festivals' judges give overview of executive jury sessions

17 May 2018

#OneShow2018: SA EXCLUSIVE with Burger King!

Ann Nurock 16 May 2018

#AfricaMonth: Africa's youth are living in a time of renaissance

#AfricaMonth: Africa's youth are living in a time of renaissance

Natasha Omokhodion-Banda 15 May 2018

Winners of the Festival of Media Global Awards 2018 announced

Winners of the Festival of Media Global Awards 2018 announced

15 May 2018

Duke's YPO Africa campaign drives membership on African continent

Duke's YPO Africa campaign drives membership on African continent

Duke Advertising 14 May 2018

#NewCampaign: Gimme #HopeJoanna

#NewCampaign: Gimme #HopeJoanna

Jessica Tennant 9 May 2018

Kevin Swanepoel, CEO of The One Club for Creativity.

#OneShow2018: Better representation across the board

Ann Nurock 8 May 2018

PF Jones/SABC1.

Favourite African adverts - Wes Phelan

8 May 2018

How a better understanding of the seven ages of appetite could help us stay healthy

How a better understanding of the seven ages of appetite could help us stay healthy

Alex Johnstone 7 May 2018

Mbithi Masya, film director at Fat Rain Films, Kenya.

Celebrating African storytelling and craft

Louise Marsland 26 Apr 2018

Screenshot from The Guardian Media Group x D&AD Announce Partnership .

Guardian Media Group and D&AD creates global festival of creativity

26 Apr 2018

LIA and Gorilla Doctors announce new global competition

LIA and Gorilla Doctors announce new global competition

23 Apr 2018

Ciclope Africa shone a light on local craft work

Ciclope Africa shone a light on local craft work

Louise Marsland 20 Apr 2018

(c) Ventsislav Bratovanov -

The line between news and advertising is blurring, according to study

20 Apr 2018

CoinAfrique app makes its mark in francophone Africa

CoinAfrique app makes its mark in francophone Africa

19 Apr 2018

An annus horribilis for WPP

An annus horribilis for WPP

Sam Swaine 17 Apr 2018

Philip Thomas, Ascential Events CEO and chairman-elect of Cannes Lions.

CMO Growth Council launched by Cannes Lions and ANA

17 Apr 2018

Classifieds app raises funding to expand in Africa

Classifieds app raises funding to expand in Africa

13 Apr 2018

#OneShow2018: Mobile finalists revealed!

#OneShow2018: Mobile finalists revealed!

13 Apr 2018

Faithie © –

Why and how to add ephemeral content to your marketing strategy

Leigh Andrews 12 Apr 2018

#OneShow2018: Public Relations finalists revealed!

#OneShow2018: Public Relations finalists revealed!

12 Apr 2018

All the Ciclope Africa 2018 winners

All the Ciclope Africa 2018 winners

11 Apr 2018

Advertising Week looking to expand to Africa

Advertising Week looking to expand to Africa

9 Apr 2018

SA adman feared abducted in Rwanda

SA adman feared abducted in Rwanda

29 Mar 2018

Dentsu Aegis Network Mozambique opens doors to revolutionise the market

Dentsu Aegis Network Mozambique opens doors to revolutionise the market

Dentsu 28 Mar 2018

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