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The Lead Creative

The Lead Creative: "More creative freedom, less money"

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

January is an opportunity for brands: 11 social media marketing ideasKeith Kakadia

As social media giant Meta continues to pivot aggressively toward artificial intelligence, its acquisition of Manus represents an ambition to redefine how AI interacts with everyday users and enterprises around the world (Image source: © 123rf )

Meta’s Manus acquisition: A strategic play for advanced AI agents

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Joe Stubbs, Interbrand. Image supplied.

Key learnings behind the winning work from the Warc Rankings

8 Apr 2020

Jane Wakely, Mars & Mars Pet Nutrition.

Warc Awards 2020 announces Effective Innovation shortlist

8 Apr 2020

Image supplied.

One Club launches Online Student Portfolio Reviews for grads during pandemic

7 Apr 2020

Sabre Awards Africa: 2020 winners announced

Sabre Awards Africa: 2020 winners announced

7 Apr 2020

Woolworths execs accept pay cuts to financially assist staff

Woolworths execs accept pay cuts to financially assist staff

6 Apr 2020

The Bizcommunity: Not taking lockdown lying down

The Bizcommunity: Not taking lockdown lying down

Bizcommunity.com 6 Apr 2020

Investors, Mathew Knowles and Michael Kiladejo. Image source: .

African startup, MePlaylist earns the attention of global investors and partners

31 Mar 2020

Credit: Hanson Lu on .

FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

#MarketingMasterminds: How Carling Black Label Changed the Game

#MarketingMasterminds: How Carling Black Label Changed the Game

Meta 27 Mar 2020

Edcon can only pay salaries right now, tearful CEO tells suppliers

Edcon can only pay salaries right now, tearful CEO tells suppliers

27 Mar 2020

Credit: Cytonn Photography on .

How brands should respond to declining sales

Austin Efienamokwu 27 Mar 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

26 Mar 2020

Credit: Elijah O'Donnell on .

Why Africa's journalists aren't doing a good job on Covid-19

George Ogola 26 Mar 2020

#Covid-19: Bizcommunity takes business virtual, as usual

#Covid-19: Bizcommunity takes business virtual, as usual

Bizcommunity.com 25 Mar 2020

What people really get up to in self-isolation

What people really get up to in self-isolation

Izzy Pugh, Kantar 25 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024

Global e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

#FairnessFirst: Women are the change agents of nations

#FairnessFirst: Women are the change agents of nations

Jessica Tennant 23 Mar 2020

Media effectiveness during Covid-19

Media effectiveness during Covid-19

Jane Ostler, Kantar 23 Mar 2020

Back row (From L-R): Banky W, Ted Sarandos (Netflix Chief Content Officer), Kate Henshaw, Richard Mofe-Damijo, Felipe Tewes (Netflix Italian & African Originals Director), Omoni Oboli, Ben Amadasun (Netflix Africa Licensing Director) and Akin Omotoso Front Row (L-R) Mo Abudu, Adesua Etomi, Dorothy Ghettuba (Netflix African Originals lead) , Kunle Afolayan, Kemi Adetiba and Ramsey Noah.

Netflix Naija: Creative freedom in Nigeria's emerging digital space?

Samuel Andrews 20 Mar 2020

Botswana's 'Okavango' picks up 5 New York Cinematography Awards

Botswana's 'Okavango' picks up 5 New York Cinematography Awards

20 Mar 2020

Masterclass unpacks ethics of sustainability within African fashion

Masterclass unpacks ethics of sustainability within African fashion

18 Mar 2020

Image source: Wina Festival.

Wina Festival 2020 going digital due to Covid-19

17 Mar 2020

Dentsu Aegis Network SSA launches Dentsu Data Labs

Dentsu Aegis Network SSA launches Dentsu Data Labs

Dentsu 17 Mar 2020

#FairnessFirst: Renuka Methil and the ceiling crashers

#FairnessFirst: Renuka Methil and the ceiling crashers

Jessica Tennant 16 Mar 2020

#WhatWomenWant in 2020: Welcome to the new era of progressive marketing

#WhatWomenWant in 2020: Welcome to the new era of progressive marketing

Leigh Andrews, Kantar 12 Mar 2020

Chairman, Cannes Lions and president of Ascential Marketing Division, Philip Thomas.

Cannes Lions 2020 still set to take place amidst coronavirus fears

11 Mar 2020

Why Africa needs more successful content businesses

Why Africa needs more successful content businesses

Roy Morrison 11 Mar 2020

Kevin Swanepoel, CEO, The One Club. © Margarita Corporan.

#Coronavirus: Creative Week 2020, The One Show moved to online streaming events

9 Mar 2020

Forbes Woman Africa Awards 2020 winners announced

Forbes Woman Africa Awards 2020 winners announced

9 Mar 2020

Global Out of Home Media strengthens relationship with Ivory Coast government

Global Out of Home Media strengthens relationship with Ivory Coast government

Provantage 6 Mar 2020

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