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The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

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Image credit: Tumisu from Pixabay.

Here's what SMEs need to know about using their customer communication channels effectively

Greg Chen 2 Aug 2019

#Newsmaker: Nqabisa Gabriel on driving sales of plant-based protein products

#Newsmaker: Nqabisa Gabriel on driving sales of plant-based protein products

Lauren Hartzenberg 2 Aug 2019

Taazima Kala-Essack is lead PR consultant, FCB Wired Botswana.

The way in which we communicate is evolving

1 Aug 2019

Major shifts on the horizon in Nigeria's consumer landscape

Major shifts on the horizon in Nigeria's consumer landscape

1 Aug 2019

Image source: Gallo/Getty.

New reality show hosted by Ama K Abebrese launched in Ghana

1 Aug 2019

Image source: Gallo/Getty.

Ghana hopes to benefit from hosting Africa's free trade area secretariat

Adu Owusu Sarkodie 1 Aug 2019

Why we shouldn't simply replace textbooks with electronic books

Why we shouldn't simply replace textbooks with electronic books

1 Aug 2019

A screenshot of Dar es Salaam police chief Lazaro Mambosasa, left, speaking at a July 30 press conference. Mambosasa said that police have detained freelancer Erick Kabendera. Credit: CPJ/YouTube/Kwanza TV.

Tanzania detains freelancer Kabendera over 'citizenship'

31 Jul 2019

Image credit: Bram Van Oost on Unsplash.

Elon Musk says Netflix and YouTube are coming to Teslas

Shereesa Moodley 31 Jul 2019

Image source: Gallo/Getty.

AGOA info session for media

31 Jul 2019

Key trends across retail channels in Africa

Key trends across retail channels in Africa

Christy Tawii 31 Jul 2019

Image source: Gallo/Getty.

MTN launches the first chatbot in Ivory Coast

31 Jul 2019

Yolisa Phahle, CEO of general entertainment for MultiChoice Group.

Africa is a great repository for untapped and untold stories

Yolisa Phahle 30 Jul 2019

Personal brand leads organisational brand

Johnny Johnson 30 Jul 2019

A local market in Dar es Salaam, pictured in May. A group of armed men forcefully took an investigative journalist, Erick Kabendera, from his home outside the city on July 29. Credit: CPJ/AFP/Said Khalfan.

Journalist Erick Kabendera abducted in Tanzania

30 Jul 2019

Xolisa Dyeshana at the One Club for Creativity boot camps in SA. All images provided. © Kontent Park.

#CSIMonth: How creative boot camps add a fresh dynamic to the SA advertising landscape

Leigh Andrews 30 Jul 2019

Image credit: Sylvie Tittel on Unsplash.

The impact of plain packaging on brand value

Catherine Kruger 30 Jul 2019

Image source: Gallo/Getty.

Startimes offers free kids channels

30 Jul 2019

Image credit: Franki Chamaki on Unsplash.

There is no such thing as market saturation

Bogosi Motshegwa 30 Jul 2019

South Africa: Fix the education system and wipe the smile off Verwoerd's face

South Africa: Fix the education system and wipe the smile off Verwoerd's face

OnPoint PR 30 Jul 2019

Image source: Gallo/Getty.

WhatsApp played a big role in the Nigerian election. Not all of it was bad

Nic Cheeseman 29 Jul 2019

New brand for SA-Nigeria Business Chamber

29 Jul 2019

Image credit: Aaron Sebastian on Unsplash.

Is it premium versus programmatic or premium and programmatic?

Mark Botha 29 Jul 2019

Credit: Pepkor

Pep, Truworths and Ackermans lead clothing retail customer satisfaction rankings

29 Jul 2019

Image source: Gallo/Getty.

Mobile money service launches in South Sudan

29 Jul 2019

Members of the National Youth Service Corp carry the body of their colleague, the reporter Precious Owolabi, in Abuja on July 23. Owolabi was shot while covering protests in the Nigeria capital. Credit: CPJ/AFP/Kola Sulaimon.

Channels TV reporter dies from injuries after shooting at Nigeria protest

29 Jul 2019

VR will reshape our entertainment experiences

VR will reshape our entertainment experiences

Ernst Wittmann 29 Jul 2019

Image credit: Coca-Cola Company.

Fortune favours brave(r) brands

Arisha Saroop 26 Jul 2019

Image credit: Snapchat.

13 million more people joined Snapchat in Q2 2019 thanks to Android

Shereesa Moodley 26 Jul 2019

VSKIT collaborates with Startimes to launch Nigeria's 'Voice To Fame'

VSKIT collaborates with Startimes to launch Nigeria's 'Voice To Fame'

26 Jul 2019

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