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The impact of partnerships and collaborations for small businesses
The impact of partnerships and collaborations for small businessesArticle

'If you want to go fast, go alone. If you want to go far, go together'...

Khathutshelo Mufamadi 18 hours ago

Growth in e-commerce sees positive impact on logistics property sector
Growth in e-commerce sees positive impact on logistics property sectorArticle

With the Deeds Office closed, property transactions effectively ground to a halt during the early days of the Covid-19 lockdown, painting a bleak picture for the future of the property market. However, this negative scenario has largely not materialised in practice...

8 Oct 2020

Checkers Xtra Savings becomes SA's fastest-growing rewards programme
Checkers Xtra Savings becomes SA's fastest-growing rewards programmeArticle

Since its launch, over five million consumers have joined the Checkers Xtra Savings rewards programme - which has, in turn, made it the fastest-growing programme of its kind in South Africa...

6 Oct 2020

South African retailers should prepare for a predominantly online Black Friday
South African retailers should prepare for a predominantly online Black FridayArticle

There's been a massive shift from all things physical to the digital space given the Covid-19 pandemic, and this year's Black Friday will be no different...

6 Oct 2020

Lockdown paves the way for a radical reset of SA shopping patterns
Lockdown paves the way for a radical reset of SA shopping patternsArticle

A new Nielsen report, The Covid-19 Behavioural Reset, delves into how shoppers are redesigning their product choices and predicts that many pandemic consumption patterns are set to become entrenched essential routines...

Issued by Nielsen 1 Oct 2020

The rights package is wrong
The rights package is wrongArticle

As a part of Levergy's ongoing 'Lessons from Lockdown' series we analyse how the lockdown has exposed the antiquated way many sponsorships are packaged and sold...

Issued by Levergy 30 Sep 2020

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Global Ad Trends - Brands will spend $59bn on e-commerce advertising this yearArticle

Warc has released its latest Global Advertising Trends report: The pivot to e-commerce summarising the latest research from Warc's Data platform...

25 Sep 2020

Private label sales soar during SA lockdown
Private label sales soar during SA lockdownArticle

Private label products experienced startling double-digit growth during the initial period of South Africa's lockdown. This was particularly evident during March when massive 27.2% increase in sales took place...

23 Sep 2020

Activate the archive and let the content breathe
Activate the archive and let the content breatheArticle

The basic ingredients to the success of the acclaimed Netflix series, The Last Dance, show us how to really deliver value from archived and alternative content...

Issued by Levergy 21 Sep 2020

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Digital or die - have we overcorrected the fundamentals of marketing?Article

It only took half a year, but in that time the world as we know it changed forever. Even though certain aspects of life are likely to revert to type, there are both big differences and small variations which have affected much of how we'll do life going forward...

Leigh-Anne Acquisto 10 Sep 2020

947 now broadcasts from Montecasino
947 now broadcasts from MontecasinoArticle

It's back to business! Leading commercial music radio station 947 has expanded its physical broadcast studio footprint to include a satellite studio at Montecasino - Fourways, Johannesburg...

Issued by Primedia Broadcasting 10 Sep 2020

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Have we forgotten how to check if it's fake news or fact?Article

Media strategist Eve Pennington is concerned that fake news is clouding the efficacy of the published word...

Eve Pennington 1 Sep 2020

Covid-19 pandemic driving heightened environmental awareness
Covid-19 pandemic driving heightened environmental awarenessArticle

A recent BCG survey of more than 3,000 people across eight countries, including South Africa, has found that in the wake of the Covid-19 pandemic, people are more concerned about addressing environmental challenges and are more committed to changing their own behaviour to advance sustainability...

Nicolas Kachaner, Jesper Nielsen, Adrien Portafaix, Florent Rodzko 26 Aug 2020

#WomensMonth: Monalisa Sibongile Zwambila, 'It's about access to opportunity'
#WomensMonth: Monalisa Sibongile Zwambila, 'It's about access to opportunity'Article

As part of our Women's Month content feature and in the build-up to our panel discussion with some of this year's Gerety Awards all-female South African executive jury members, taking place in September, Jessica Tennant, senior editor: Marketing & Media at Bizcommunity interviews Riverbed's founder and CEO Monalisa Sibongile Zwambila...

Jessica Tennant 25 Aug 2020

Develop products and market them with women in mind
Develop products and market them with women in mindArticle

Although women are more likely to be unemployed and earn less than their male counterparts, research has found that women hold the buying power in most SA households...

Kerry Thomas 25 Aug 2020

#WomensMonth: Suzanne Morel shares how Mastercard SA is powering up women in SA
#WomensMonth: Suzanne Morel shares how Mastercard SA is powering up women in SAArticle

Suzanne Morel, country manager for Mastercard SA, shares some insights into how Mastercard is giving power to women...

Evan-Lee Courie 17 Aug 2020

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Beyond the hype: How brands can take concrete steps to support the Black communityArticle

Ali Diallo, founder at United Global Alliance (or United), an American impact group and technology venture studio comments on the civil unrest in the US and lists concrete steps how American brands can show support to the Black community...

Ali Diallo 14 Aug 2020

South African consumer sentiment feels the effects of Covid-19
South African consumer sentiment feels the effects of Covid-19Article

South African Consumer Confidence Index for the second quarter of 2020 reveals a massive 20 point drop to 68 - the lowest level in 15 years...

Issued by Nielsen 13 Aug 2020

Covid-19 puts the brakes on South Africa's promotion spiral
Covid-19 puts the brakes on South Africa's promotion spiralArticle

South Africans have had to adjust their promotion-obsessed purchasing habits during the Covid-19 lockdown, with R14bn fewer goods being sold on promotion during April and May 2020 compared to the same time last year...

Issued by Nielsen 30 Jul 2020

Covid-19 shifts online sales from desirable to essential
Covid-19 shifts online sales from desirable to essentialArticle

The Covid-19 pandemic has exposed the precariousness of a solely bricks and mortar model...

23 Jul 2020

2020 upcoming film release highlights
2020 upcoming film release highlightsArticle

Now that everyone has binged on streamings in cyberspace, let's take a look at the real world of cinemas and take a peek at highlights of upcoming film releases of 2020...

Daniel Dercksen 23 Jul 2020

Liquor losses make for a sobering situation
Liquor losses make for a sobering situationArticle

South Africa's entry into an era of liquor prohibition saw a loss of R20bn in alcohol sales during the first nine weeks of lockdown. With a second ban, the country will lose a further R10bn for every month the ban continues...

Issued by Nielsen 22 Jul 2020

Kenyan consumer confidence experiences the side-effects of Covid-19
Kenyan consumer confidence experiences the side-effects of Covid-19Article

Given the current global Covid-19 storm sweeping the world, Kenyan consumer confidence for quarter 2, 2020, was unsurprisingly down 11 points to 88 - a significant drop from what we have seen in the past for Kenya...

Issued by Nielsen 15 Jul 2020

West African consumer sentiment reflects global uncertainty
West African consumer sentiment reflects global uncertaintyArticle

Against the backdrop of the unprecedented Covid-19 pandemic, West African consumer sentiment has experienced a sharp drop in the Nielsen Consumer Confidence Index (CCI) for Quarter 2, 2020...

Issued by Nielsen 15 Jul 2020

E-commerce: Opening the economy, digitally
E-commerce: Opening the economy, digitallyArticle

While e-commerce has been with us for a considerable amount of time, the Covid-19 pandemic and the effects of lockdown protocols have pushed its use to new heights...

André Bresler 14 Jul 2020

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South Africans shift from pantry loading to everyday shopping [report]Article

The nature of South African shopping trips has shifted during the Covid-19 lockdown from an initial focus on bulk, stock up shopping to everyday needs shopping...

Issued by Nielsen 14 Jul 2020

Encouraging consumer trust as online retail hots up
Encouraging consumer trust as online retail hots upArticle

"E-commerce's rise, especially now, reinforces the point that consumer trust and legitimacy of online retailers are paramount, especially in an era of heightened risk and uncertainty," says Bidorbuy CEO Craig Lubbe...

8 Jul 2020

DStv Media Sales to partner with international media group, WarnerMedia, as representative for its key TV channels in SA
DStv Media Sales to partner with international media group, WarnerMedia, as representative for its key TV channels in SAArticle

DStv Media Sales will, from 1 July, embark on a new commercial partnership with one of the world's leading providers and distributors of high-quality content, WarnerMedia...

Issued by DStv Media Sales 3 Jul 2020

Campaign offers free business support to SMEs
Campaign offers free business support to SMEsArticle

A countrywide SME support campaign will offer small businesses free marketing exposure, financial management tools, and support to digitally transform their business as they attempt to re-open...

29 Jun 2020

Smart technology set to fast forward e-commerce imagery and digital design
Smart technology set to fast forward e-commerce imagery and digital designArticle

Studio[K]irmack, a unique visual studio that embraces automated photographic technology, smart machines and intelligent software to enable retailers and brands to shoot high-end productions without the sometimes and potentially expensive traditional photographic setup and post production...

Issued by Studio[K]irmack 25 Jun 2020

What's going to change in finances after the pandemic?
What's going to change in finances after the pandemic?Article

Despite the given current uncertainty caused by the coronavirus pandemic, it is possible to foresee some changes that are already taking place in the South African economy...

22 Jun 2020

Nigerian retail and consumer landscape may never be the same again
Nigerian retail and consumer landscape may never be the same againArticle

As Nigerian consumers emerge from a restricted living scenario unlike any they have experienced before, there are already big shifts in their consumption dynamics with some behaviours set to never return...

Issued by Nielsen 18 Jun 2020

Zando.co.za and 365 Digital join forces to maximise sales potential for advertisers
Zando.co.za and 365 Digital join forces to maximise sales potential for advertisersArticle

365 Digital is pleased to announce an exclusive agreement as reseller of Zando's online advertising in South Africa...

Issued by 365 Digital 18 Jun 2020

Covid-19 shifting snacking and shopping behaviour in SA
Covid-19 shifting snacking and shopping behaviour in SAArticle

The global coronavirus pandemic has suddenly changed the way we work, socialise, exercise and shop. New snacking habits will be formed around this reality...

8 Jun 2020

How to communicate affordably in the future
How to communicate affordably in the futureArticle

Businesses don't always have to spend a fortune on advertising to gain exposure in the media during this critical period of lockdown and in future...

Tranica Gurcharan 4 Jun 2020

Ads that don't harm the gaming experience, but actually enhance it
Ads that don't harm the gaming experience, but actually enhance itArticle

A new partnership between 365 Digital and Anzu.io brings immersive in-game advertising to South Africa...

Issued by 365 Digital 28 May 2020

Brian Wieser, global president, Business Intelligence, WPP.
The impact of Covid-19 on global advertising investment [report]Article

Brands cut $50bn from global adspend in wake of Covid-19, according to Warc's new report; Global Advertising Trends: The impact of Covid-19 on ad investment...

28 May 2020

Covid-19 driving fundamental shifts in Africa's consumers
Covid-19 driving fundamental shifts in Africa's consumersArticle

The Covid-19 pandemic has given rise to a new kind of African consumer who is already displaying fundamental shifts in consumption and purchase behaviour...

27 May 2020

Covid-19 a shot in the arm for e-commerce
Covid-19 a shot in the arm for e-commerceArticle

Online retail may account for under 2% of total retail sales in South Africa, but the Covid-19 pandemic is encouraging consumers to switch to digital shopping and payment alternatives...

Lauren Hartzenberg 25 May 2020

Old Mutual creates impact in Ghana with huge building wrap in Accra
Old Mutual creates impact in Ghana with huge building wrap in AccraArticle

Financial services giant Old Mutual is driving awareness of its brand in Ghana with a massive building wrap on a strategic Global Out of Home Media site in the heart of the capital city of Accra...

Issued by Provantage Media Group 25 May 2020

Satisfying demand during the Covid-19 crisis - guidelines for SA's e-tailers
Satisfying demand during the Covid-19 crisis - guidelines for SA's e-tailersArticle

The new e-commerce regulation is expected to lead to a drastic increase in online shopping amongst South Africans...

Dr Nicole Cunningham 18 May 2020

Charting a course for post-Covid retail regeneration
Charting a course for post-Covid retail regenerationArticle

Nielsen has assessed various future scenarios to establish a clear regeneration path for retailers and manufacturers based on short, medium, and long term exit time horizons...

14 May 2020

How music fans have turned to virtual experiences during the Covid-19 outbreak
How music fans have turned to virtual experiences during the Covid-19 outbreakArticle

Self-isolation and social-distancing laws have given rise to new trends in the music industry. In a bid to flatten the curve, fans across the world have substituted live music concerts for virtual alternatives, relying heavily on technology's ability to recreate these experiences in the comfort of their homes...

Takakiyo Fujita 11 May 2020

Huggies new market leader as South Africans embrace growing nappy brand
Huggies new market leader as South Africans embrace growing nappy brandArticle

Challenger brand Huggies unseated the long-time market leader to become the leading nappy brand in South Africa. Kimberly-Clark's Morné van Emmenes credited the brand's long, open partnership with Ogilvy for achieving this great milestone with Huggies in South Africa...

Issued by Ogilvy South Africa 30 Apr 2020

Help your business stand out with an explainer video
Help your business stand out with an explainer videoArticle

Anyone, anywhere, can watch the videos you've posted to your social feeds or on your site. But they need to capture imagination through storytelling and to be slick and well-produced in order to grab attention...

Robyn Daly, Issued by Mann Made 30 Apr 2020

SA's surge in online shopping expected to continue beyond lockdown
SA's surge in online shopping expected to continue beyond lockdownArticle

Consumers have switched to digital shopping alternatives, with 37% of South Africans saying they are shopping more online...

Issued by Nielsen 29 Apr 2020

[Radio & Podcasts] Tessa van Staden: 'Storytelling remains key'
[Radio & Podcasts] Tessa van Staden: 'Storytelling remains key'Article

CapeTalk station manager, Tessa van Staden elaborates on the impact of the coronavirus/Covid-19 pandemic on radio and the industry as a whole, and why storytelling remains key...

Juanita Pienaar 15 Apr 2020

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Why Covid-19 concerns could bode well for local brand growthArticle

Local brands and products that embody homegrown heritage and represent support for local businesses are set to rise in popularity as consumers seek out trusted and transparent options...

Issued by Nielsen 9 Apr 2020

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