Jannie Hofmeyr | Bizcommunity

Jannie Hofmeyr | Bizcommunity

News

What's the use of marketing research? A cynic's answer: Ask Absa!

Research

What's the use of marketing research? A cynic's answer: Ask Absa!

mike broom 13 Jul 2018

Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data

Research

Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data

mike broom 12 Apr 2018

ximagination © –

Research

Bringing precision and elaboration into ad testing

mike broom 16 Jun 2017

How brands really grow 6: Urbanisation

Research

How brands really grow 6: Urbanisation

Jannie Hofmeyr, Issued by Kantar 20 Jul 2015

How brands really grow 5: Changing what people want

Research

How brands really grow 5: Changing what people want

Jannie Hofmeyr, Issued by Kantar 22 Jun 2015

How brands really grow 4: Great advertising

Research

How brands really grow 4: Great advertising

Jannie Hofmeyr, Issued by Kantar 19 Jun 2015

Research

Keeping a finger on the pulse is the name of the game for brand and communications growth

Issued by Kantar 29 Apr 2014

Jan Hofmeyr rejoins TNS

Research

Jan Hofmeyr rejoins TNS

30 Aug 2011

Research

Synovate and c.i.a in the NOW

10 Dec 2007

Research

Research around the globe

1 Jun 2005

Marketing

Dr Jannie Hofmeyr invited to speak at Yale

6 Dec 2004

Branding

South African brand expert invited to Harvard

7 Sep 2003

Branding

Hofmeyr invited to speak in America again

2 Feb 2003