Estelle van Tonder | Bizcommunity

Estelle van Tonder | Bizcommunity

News

The growing influence of AI on consumer food choices

Food & Wine

The growing influence of AI on consumer food choices

Prof Estelle Van Tonder & Prof Christo Bisschoff 8 Jul 2026

Source: © 123rf Estelle van Tonder, professor of marketing at the University of South Africa, says that while self-service options can further augment the customer experience, in practice, things can (and often will) go wrong in the self-service delivery process

CRM, CX, UX

4 ways to ensure positive customer experiences in spite of self-service failures

Dr Estelle van Tonder 15 Jan 2025

Can you live up to your customers’ value expectations?

CRM

Can you live up to your customers’ value expectations?

Estelle van Tonder 18 Dec 2023

Unleashing the true value of customers

CRM

Unleashing the true value of customers

Estelle van Tonder 13 Dec 2023

CSR strategy should demonstrate real concern

ESG & Sustainability

CSR strategy should demonstrate real concern

10 Oct 2013

Dr Estelle van Tonder

ESG

Effective CSR initiatives can lead to profits

Dr Estelle van Tonder 30 May 2013