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Results for Chief+Marketing+Officer+Council

News

Source: © 123rf A new report by the CMO Council finds only 10% of CMOs strongly believe their marketing investments position them ahead of the competition
Marketing & Media
10% of CMOs believe their marketing investments position them ahead of the competition

19 Sep 2023

#BehindtheSelfie: Alexander Leibner, founder of Sandton Media Group
Marketing & Media
#BehindtheSelfie: Alexander Leibner, founder of Sandton Media Group

15 Jun 2023

Source © Nopporn Suntornpasert New Research has found that 70% of CMOs are not very confident in current sales & marketing models
Marketing & Media
70% of CMOs not very confident in current sales & marketing models

19 Apr 2023

Source: © Pixabay The latest research from the CMO Council finds that 83% of marketers say optimising media and audience for in-flight campaigns is either extremely (40%) or very (43%) important
Marketing & Media
2 out of 3 marketers lack confidence in media marketing and advertising strategy

11 Jan 2023

Source © Konstantnov When local businesses stumble, a national brand’s revenue tumbles
Marketing & Media
Challenges and opportunities in local partner channel marketing

19 Oct 2022

Source:
Marketing & Media
CMO report shows marketers risk missing revenue targets

11 May 2021

Report reveals insights on how to define, measure and track customer lifetime value
Marketing & Media
Report reveals insights on how to define, measure and track customer lifetime value

2 Mar 2021

CMO Council reveals 70% of marketers expect to boost spend in 2021
Marketing & Media
CMO Council reveals 70% of marketers expect to boost spend in 2021

28 Jan 2021

85% of global consumers want omnichannel experiences - finds CMO Council study
Marketing & Media
85% of global consumers want omnichannel experiences - finds CMO Council study

25 Jul 2019

CMOs struggling to fully optimise routes to revenue
Marketing & Media
CMOs struggling to fully optimise routes to revenue

16 May 2018

Report indicates impact of programmatic media buying on brand reputation
Marketing & Media
Report indicates impact of programmatic media buying on brand reputation

28 Sep 2017

Image via
Marketing & Media
52% growth forecast for digital advertising

1 Oct 2015

Marketing & Media
Google, CMO Council and Adobe to present on the future of digital...

Issued by Acceleration 1 Jun 2012

Retail
Personalised marketing preferred; execution lagging

19 Mar 2008

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