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Ugandan youth researcher Sarah Bafumda (right) shares information from the research with Hamidah Nyanzi, a respondent in the study.

Research calls for new approach to youth strategies in Africa

23 Feb 2017

Consumers prefer companies that make them feel good about themselves

Consumers prefer companies that make them feel good about themselves

17 Feb 2017

Catherine Driscoll

Buzz and social media dominant in soft metrics in IPA Effectiveness Awards

17 Feb 2017

Ekaterina Ryakina © –

Customer centricity and collaboration for all

Leigh Andrews 16 Feb 2017

Consumer insights agency raises seed capital

Consumer insights agency raises seed capital

16 Feb 2017

Snaplytics releases Snapchat trends report

Snaplytics releases Snapchat trends report

14 Feb 2017

Peter Searll

Ten media innovations in Africa in 2017

Peter Searll 9 Feb 2017

Dotshock © –

Brands nudge their way towards goodness

Leslie Pascaud 9 Feb 2017

Who is winning in Africa, and is Africa winning?

Who is winning in Africa, and is Africa winning?

African Market Research Association 8 Feb 2017

Forrester's predictions indicate CMOs at risk as consumers up experience needs

Forrester's predictions indicate CMOs at risk as consumers up experience needs

8 Feb 2017

Five top market research trends for 2017

Five top market research trends for 2017

1 Feb 2017

Professor Mamokgethi Phakeng, DVC Research and Internationalisation, UCT

The role of African universities in achieving the SDGs

Sindy Peters 30 Jan 2017

Image by 123RF

First World Data Forum part of Agenda 2030 implementation

19 Jan 2017

How to address the needs of the uncompromising customer

How to address the needs of the uncompromising customer

19 Jan 2017