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The Lead Creative

The Lead Creative: "More creative freedom, less money"

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

January is an opportunity for brands: 11 social media marketing ideasKeith Kakadia

As social media giant Meta continues to pivot aggressively toward artificial intelligence, its acquisition of Manus represents an ambition to redefine how AI interacts with everyday users and enterprises around the world (Image source: © 123rf )

Meta’s Manus acquisition: A strategic play for advanced AI agents

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Julia Sudnitskaya/Shutterstock via The Conversation.

Africans are concerned about ills of social media but oppose government restrictions

Jeffrey Conroy-Krutz 3 Jun 2020

#LockdownLessons: Companies putting the grit in integrity

#LockdownLessons: Companies putting the grit in integrity

Bizcommunity.com 26 May 2020

#StartupStory: Christopher, the future of AI in Africa

#StartupStory: Christopher, the future of AI in Africa

Evan-Lee Courie 20 May 2020

GettyImages.

Controls to manage fake news in Africa are affecting freedom of expression

Ashwanee Budoo 18 May 2020

Kenyan activist Boniface Mwangi is arrested during a protest in Nairobi in 2014. AFP via Getty Images.

New media voices are telling Kenya's Covid-19 stories - from the ground up

Wambui Wamunyu 18 May 2020

What people really get up to in self-isolation

What people really get up to in self-isolation

Izzy Pugh, Kantar 25 Mar 2020

Back row (From L-R): Banky W, Ted Sarandos (Netflix Chief Content Officer), Kate Henshaw, Richard Mofe-Damijo, Felipe Tewes (Netflix Italian & African Originals Director), Omoni Oboli, Ben Amadasun (Netflix Africa Licensing Director) and Akin Omotoso Front Row (L-R) Mo Abudu, Adesua Etomi, Dorothy Ghettuba (Netflix African Originals lead) , Kunle Afolayan, Kemi Adetiba and Ramsey Noah.

Netflix Naija: Creative freedom in Nigeria's emerging digital space?

Samuel Andrews 20 Mar 2020

YouTube appoints Alex Okosi as MD of emerging markets: EMEA

YouTube appoints Alex Okosi as MD of emerging markets: EMEA

21 Jan 2020

#BizTrends2020: From the rise of independent artists to the age of TikTok

#BizTrends2020: From the rise of independent artists to the age of TikTok

Tecla Ciolfi 13 Jan 2020

Image source: Gallo/Getty Images.

Social media trends for 2020

Tito Ribeiro 31 Dec 2019

The Best of Biz: Marketing & Media 2019

#BestofBiz 2019: Marketing & Media

17 Dec 2019

The Best of Biz: Marketing & Media Africa 2019

#BestofBiz 2019: Marketing & Media Africa

17 Dec 2019

New monetisation models for media are needed

New monetisation models for media are needed

Louise Burgers 16 Dec 2019

Image source: Gallo/Getty Images.

2020: Building the emotive link between customers and our brands

Alan Radmall 12 Dec 2019

#PR2020 Summit speakers Nadia Hearn of Faselis, Jody Kolbee of Writers Hand Studios, Jaco Pienaar of PEAR, Sasha Knott of Job Crystal and Regine Le Roux of Reputation Matters. Missing: Robin Tindall of Lead Genius.

#PR2020: Trends in the PR influencer, recruitment, reputation and measurement space

Leigh Andrews 12 Dec 2019

Journalist Nazli Ilicak is embraced after her release from prison in Istanbul in November 2019, after a court ordered her free on time served at a retrial. Two of her colleagues remain in prison on terrorism related charges, among the 47 journalists jailed in Turkey. Credit: CPJ/Reuters/Huseyin Aldemir.

The world's worst jailers of journalists

Elana Beiser 11 Dec 2019

All the speakers from left to right: Stephane Rogovsky, the CEO and founder of R Squared; Amanda Sevasti Alves, head of CX and digital at Publicis Machine; rapper turned businessman, Siya Metane from SlikourOnLife; Nicole Capper, MD and owner of Mango-OMC; well-known blogger; Aqeelah Harron-Ally from Fashion Breed and Hayden Manuel, sportstyle ZA marketing manager at Puma South Africa.

#IABInsightSeries: Digital influencer marketing in the spotlight

Juanita Pienaar 6 Dec 2019

Image source: Gallo/Getty Images.

Social media crisis management

Gosi Legoale 3 Dec 2019

Facebook gathers developers for Kenya summit

Facebook gathers developers for Kenya summit

25 Nov 2019

Image source: .

SA's VMLY&R wins Silver at 2019 Epica Awards

22 Nov 2019

Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

21 Nov 2019

Image source:

DHL Express launches live chat to enhance customer experience

20 Nov 2019

Image source: Gallo/Getty.

Community developers gather with Facebook in Kenya

19 Nov 2019

Study examines engagement boosting on platforms

Study examines engagement boosting on platforms

19 Nov 2019

'Boost with Facebook' and RiseUp bring digital skills to Egypt

'Boost with Facebook' and RiseUp bring digital skills to Egypt

15 Nov 2019

Mobile instant messaging platforms are used by many health professionals to share information and professional experiences. Shutterstock

How WhatsApp groups support Nigeria's nurse graduates

Ademola Johnson Ajuwon & Christoph Pimmer 14 Nov 2019

Pieter de Villiers, co-founder and CEO, Clickatell

#AfricaCom: Chat commerce leapfrogs in Africa

13 Nov 2019

Image credit: Jeffrey F Lin on Unsplash.

How social media activity is fuelling future global women's sports investment

11 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

31 Oct 2019

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