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The Lead Creative

The Lead Creative: "More creative freedom, less money"

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for Africa

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for AfricaLerato Mothopeng

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#BizTrends2017: The Big Rethink - Seismic trends in marketing

#BizTrends2017: The Big Rethink - Seismic trends in marketing

Shireen Jaftha 19 Jan 2017

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Africa's economic prospects in 2017 - 10 countries to watch

J. Peter Pham 18 Jan 2017

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Business advisory services for Africa

18 Jan 2017

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What makes content marketing return ongoing results?

Chemory Gunko 18 Jan 2017

Dar es Salaam, Tanzania. Image by 123RF

ECA, NEPAD launch investors' guide for Africa infrastructure

18 Jan 2017

#BizTrends2017: Future proofing your brand for 2017

Nicole Shapiro 17 Jan 2017

Hilton Garden Inn Casablanca Sidi Maarouf

Hilton continues Moroccan expansion with first hotel in Casablanca

17 Jan 2017

Third annual WiSci girls STEAM camp in Malawi

Third annual WiSci girls STEAM camp in Malawi

17 Jan 2017

Michael Armstrong

Retaining domestic stability will mean facing challenges for Africa in 2017

16 Jan 2017

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Being brave and controversial in your content marketing

Chemory Gunko 13 Jan 2017

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New ‘Aspiring Africa' narrative fuelled by technology growth

12 Jan 2017

#BizTrends2017: The future of marketing in 360-degrees

#BizTrends2017: The future of marketing in 360-degrees

Andre Van Kets 12 Jan 2017

Biggest hotel acquisition in Sub-Saharan Africa

Biggest hotel acquisition in Sub-Saharan Africa

12 Jan 2017

Brands get ready - Gen Z are growing up and ready to challenge says Kantar Millward Brown

Brands get ready - Gen Z are growing up and ready to challenge says Kantar Millward Brown

Kantar 10 Jan 2017

Marriott International expands presence in Algeria

Marriott International expands presence in Algeria

9 Jan 2017

Is marketing automation limiting your brand's visibility?

Ryan Kh 6 Jan 2017

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China leads charge to promote sub-Saharan infrastructure

6 Jan 2017

Pixabay

So we've created a world of consumers... now what?

Chemory Gunko 5 Jan 2017

How "no-frills" marketing and creative agencies can make small businesses more competitive

How "no-frills" marketing and creative agencies can make small businesses more competitive

Sérgio G. de Sousa 5 Jan 2017

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Market research predictions for Africa in 2017

4 Jan 2017

Chain Reactions Nigeria signs exclusive affiliate deal with Edelman

Chain Reactions Nigeria signs exclusive affiliate deal with Edelman

23 Dec 2016

Bee32 © –

Future-proof your brand for 2017 and beyond

Leigh Andrews 22 Dec 2016

Sheraton launches Grand brand in West Africa

15 Dec 2016

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How to take advantage of opportunities under AGOA

14 Dec 2016

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Increase in activity of Moroccan, French companies in Sub-Saharan Africa

14 Dec 2016

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Why integration matters more than ever before

vanessa baard 13 Dec 2016

#TRENDING: Will going 'green' bring hope to 2017?

#TRENDING: Will going 'green' bring hope to 2017?

Louise Marsland 13 Dec 2016

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Empathy as a starting point to innovation

Amandine Robin 12 Dec 2016

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Your marketing strategy: 2017 and beyond

Jared Koning 12 Dec 2016

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American Chamber of Commerce launches in Ethiopia

12 Dec 2016

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