Kwesé TV broadcasting licence bid big on sports, short on news

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Kwesé plans to operate five channels, with a strong focus on sports content, which would consist of a 49% share of local sports. It said this rate would be reached during the second year of operation, if it were given a licence.

“What we are saying is that we would have sport content from launch, but the figure we are presenting would be reached in our second year,” said Ntukwana.

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Kwesé said its services would make it the first free-to-air broadcaster in the country to offer a sports channel. However, the company said it had no plan for news content, which is one of the key requirements for licence application.

Source: http://nextvafrica.com/.