Top stories

Marketing & Media#WPRD2026 | Muck Rack finds journalists are harder to reach despite AI advances
Karabo Ledwaba 7 hours

Marketing & MediaNigeria to investigate tech firms over news content use
MacDonald Dzirutwe 8 Jul 2026




Presentations will address subjects such as television audience research methodologies, as well as the measurement and status of radio, print, internet and outdoor in Africa. Experts will look at what the future prospects for media, segmentation tools and targeting.
The conference will start on Sunday, 22 August with registration followed by welcome drinks. Registration will continue on Monday, 23 August (full-day conference). Tuesday, 24 August will feature a half-day
conference followed by an outing in the afternoon. Wednesday, 25 August will be a half-day conference and delegates may leave after lunch.
For information about previous conferences, go to www.pamro.org.