Digital Africa

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

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Africa is not just chatting; it is closing deals

Dentsu Africa is not just chatting; it is closing deals

1 day

Team Conviviality powers Pernod Ricard’s African growth with tech, data, and market-first media from Dentsu

Dentsu Team Conviviality powers Pernod Ricard’s African growth with tech, data, and market-first media from Dentsu

3 days

AdHive Group introduces the Honeycomb: A smarter model for modern marketing

AdHive Group AdHive Group introduces the Honeycomb: A smarter model for modern marketing

16 Mar 2026

Kantar appoints Ndeye Diagne as chief strategy and transformation officer, MEA & Türkiye

Kantar Kantar appoints Ndeye Diagne as chief strategy and transformation officer, MEA & Türkiye

26 Feb 2026

4 stands, 1 sustainable philosophy

Scan Display 4 stands, 1 sustainable philosophy

24 Feb 2026

Consumers face climate burnout as fears over global conflicts increase

Kantar Consumers face climate burnout as fears over global conflicts increase

17 Feb 2026

Africa leads boldly as dentsu welcomes new global CEO

Dentsu Africa leads boldly as dentsu welcomes new global CEO

16 Feb 2026

Kantar announces senior appointments in South Africa and Africa

Kantar Kantar announces senior appointments in South Africa and Africa

20 Jan 2026

Hidden truths, hunting treasure and heroes on the History Channel

Hearst Networks Africa Hidden truths, hunting treasure and heroes on the History Channel

2 Dec 2025

Resilience, creativity, and impact: The dentsu Africa story

Dentsu Resilience, creativity, and impact: The dentsu Africa story

2 Dec 2025

Urban Brew Studios’ Young, Famous & African takes Best Non-Scripted Series at NFTAs 2025

Urban Brew Studios Urban Brew Studios’ Young, Famous & African takes Best Non-Scripted Series at NFTAs 2025

27 Nov 2025

Dentsu Zambia sparks national conversation on heart health with new partnership

Dentsu Dentsu Zambia sparks national conversation on heart health with new partnership

24 Nov 2025

More news

Guinness Extra brings Guinness’ official beer partnership with the Premier League to life in key markets, including Africa and Asia (Image supplied)

#BehindtheCampaign | Guinness Extra: Inspired by fans

1 day

The winners will be announced in June. Source: Supplied.

African finalists shine in Wan-Ifra's 2026 Digital Media Awards

20 Mar 2026

African Loyalty Awards spotlight customer-centric brands

African Loyalty Awards spotlight customer-centric brands

19 Mar 2026

"The Golden Age of Strategic PR" is the World PR Day’s (WPRD) official theme for 2026 (Image supplied)

World PR Day 2026 | "The Golden Age of Strategic PR”

17 Mar 2026

Lorraine Landon is the head of advertising solutions for Google in sub-Saharan Africa. Source: Supplied.

Google’s Lorraine Landon: 3 growth blockers holding back ROI in Africa

Lorraine Landon 17 Mar 2026

On 29 January 2025 in Kolda, Senegal, Khaby Lame joins a workshop for out-of-school girls organized as part of the ‘Salmaitou’ programme, an initiative engaging girls aged 15 to 19 in STEM (science, technology, engineering, and mathematics), innovation and leadership. Source: Unicef.

Khaby Lame is the world’s most followed TikToker: the story of a Senegalese‑born star who sold his identity

Fanny Georges 16 Mar 2026

#Newsmaker | The man behind Africa's first AI-powered media monitoring network

#Newsmaker | The man behind Africa's first AI-powered media monitoring network

Danette Breitenbach 13 Mar 2026

South Africa's Deputy Minister of the Presidency, Kenny Morolong, opened the TikTok Safer Internet Summit in Nairobi (Image supplied)

TikTok provides $200,000 in ad credits to expand AI media literacy in sub-Saharan Africa

11 Mar 2026

Deep trust, strong brands: 9 South African banks in Brand Finance’s global top 500

5 Mar 2026

The Gerety Awards full global executive jury for its 2026 edition has been announced (Image source @The All Industry Club )

Gerety Awards announces 2026 global executive jury

3 Mar 2026

Wpp's One Southwark Bridge campus in London (Image source @ WPP

Elevate 28: WPP's strategy to transition into a single company

27 Feb 2026

(L to r:) Glenda Venn, global design curation director, JLL Design, Andrew Mageto, photographer, cinematographer, INKA Creative, and Yaa Boateng, CCO, managing director, The Storytellers (Image source: Lesley Svenson @ Bizcommunity)

ADC 105 African jury members on creativity and judging

19 Feb 2026

Sven Huberts (left) has been appointed LePub global president, with (right) Bruno Bertelli, CEO and CCO, LePub Worldwide (Image supplied)

Sven Huberts’ appointed LePub global president

19 Feb 2026

France is the Cannes Lions 2026 Creative Country of the Year Award (Image source: © 123rf )

#CannesLions2026: Creative Country 2026 awarded to France

18 Feb 2026

The top young creatives who won the chance to represent Kenya globally at Cannes Lions 2026 (Image supplied)

#CannesLions2026 Young Kenyan creatives set for Young Lions competition

11 Feb 2026

How are leading brands harnessing trust and AI to drive growth, create value, and deliver meaningful impact? (Image source: © 123rf )

5 lessons: How leading brands are harnessing trust and AI

6 Feb 2026

Next Narrative Africa Fund (NNAF) has partnered with Parrot Analytics to leverage world-class analytics to prove that African narratives are a globally undervalued asset class (Image source: © 123rf )

Study to prove African narratives are a globally undervalued asset

5 Feb 2026

The Loeries Official Rankings 2025 have been announced with Joe Public dominating the top spots (Image source: © Loeries)

The Loeries Official Rankings 2025, Joe Public dominates top spots

2 Feb 2026

CES, an eclectic mix of conceptual dreams and consumer-ready tech that shows where the world might be heading (Source: © Zamani Sahudi )

#BizTrends2026 | CES 2026: 8 shifts opening new ideas, experience and growth

27 Jan 2026

WPP has launched WPP Production, which brings together all its creative producers into a single global platform (Image source: © WPP )

WPP launches world’s largest content production powerhouse

23 Jan 2026

US tech brands dominate Brand Finance’s 2026 Global 500

22 Jan 2026

The CMO Council’s chief content officer Tom Kaneshige says the CMO role is being rewritten in real time to match a world that no longer behaves predictably (Image supplied)

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

Tom Kaneshige 22 Jan 2026

The One Club for Creativity has announced the jury for the inaugural One Show Indies, and representing South Africa on the global jury is Safaraaz Sindhi, founder/CCO at Bananas in Johannesburg (Image suppled)

Bananas CCO Safaraaz Sindhi on inaugural One Show Indies Jury

20 Jan 2026

Thabang Skwambane is the CEO of Nahana Communications Group. Source: Supplied

#BizTrends2026 | Nahana CEO, Thabang Skwambane: Africa will ignite what is next

Thabang Skwambane 19 Jan 2026

On Thursday, 15 January, the world's largest online information resource turned 25 (Image supplied)

Global information resource Wikipedia celebrates 25 years

16 Jan 2026

In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

CMO Council's 25th anniversary reflects on CMOs evolutionary role

15 Jan 2026

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