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The Committee brings together 14 dynamic young professionals in the brand communications industry from Africa and The Middle East, with representation from Dubai, Nigeria, Kenya and South Africa across several top agencies in the regions.

The Youth Committee programme is dedicated to supporting emerging talent through knowledge sharing and mentorship, fostering collaboration, and nurturing the next generation of industry leaders.

Throughout the year the committee will spearhead an initiative designed to highlight their skills in conceptualizing, creating, and executing impactful campaigns that contribute meaningfully to the industry.

Additionally, the programme will provide members with extensive networking opportunities, offering invaluable experiences and growth prospects within the industry.

The Loeries Youth Committee 2024

• Andrew Kamoche - social media manager, Dentsu Aegis, Kenya
  

• Anna Sadykova - associate business director – strategy & insights, Leo Burnett MENA, Dubai
  

• Sohyeon Bang - senior art director, Accenture Song, South Africa
  

• Cassidy Zeiss - art director, Abnormal Advertising Agency, South Africa
  

• Chesang' Koech - associate creative director, Ogilvy Africa, Kenya
  

• Chirag Khushalani - senior strategist, AKQA MENA, Dubai
  

• Esther Usoro - senior accounts executive, Dentsu Agyle, Nigeria
  

• Jessica Babsy - senior art director, The Hardy Boys A VML Company, South Africa
  

• Joseph Uwandu - location marketing manager, Dentsu, Nigeria
  

• Junior Mokoma – senior copywriter, Avatar, South Africa
  

• Liliso Nkonzo – mid-weight digital & content strategist, M&C Saatchi Abel, South Africa
  

• Ombati Michelle Macinne - performance digital media director, Dentsu Aegis Network, Kenya
  

• Sibuyiselwe Nhlangwini - digital art director, The Odd Number, South Africa
  

• Sydney Wohlman - mid-weight graphic designer, Rapt Creative Agency, South Africa