TPP hires national columnist as in-house strategist

Leading customer publishers, The Publishing Partnership (TPP), have recently employed lawyer, writer and columnist Sam Wilson to manage their brand repositioning and product development.

Sam Wilson, back-page columnist for Fairlady magazine among others, may seem like an unusual choice at first blush. But with a background in corporate law and a stint as a copy writer/strategist at a below the line advertising agency, Sam brings a unique skills package with which to manage TPP's rebranding process.