Women in tech: Driving change, powering progress
Aphelele Nyewe
Subscribe & Follow
Advertise your job vacancies
Direct Marketing e-mail stats
IMT reports that 50 billion e-mail marketing messages were sent to consumers in 2001, and that is expected to double in 2002. Permission-based e-mails were opened by 62% of people, while only 23% of spam (unsolicited) e-mails were opened.
Source: Business 2.0
