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16 May 2002

The Adfocus Conference 2002 will be held on 21 and 22 May at the Sandton Convention Centre. Find out

why Trevor Manuel thinks advertising matters to the SA economy;

about race in advertising by Nkenke Kekana (chairman of the Parliamentary Portfolio Committee on Communications) and Mpho Makwana (Chairman ACA)

about the African Advertising Renaissance and creativity in South Africa;

about breaching the cultural divide;

how to sell "Brand SA" by Yvonne Johnston, CEO International Marketing Council;

how did Big Brother become the marketing event of the year;
www.adfocus.co.za

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