2002 Encyclopaedia of Brands and Branding in SA

The 8th edition of The 2002 Encyclopaedia of Brands and Branding in
South Africa is now available, featuring about 100 mainly South African brand profiles, articles written by industry experts, and research, awards, insights and strategies of people at the heart of branding in SA today. Published in association with Sunday Times, it's selling at R299.00 direct from Ken Preston, of Affinity Advertising and Publishing. To order Tel: 011 486 2573; Fax: 011 486 2595; e-mail: .