Absa's Make a Difference (MAD) campaign will run until 5 November 2011. The focus this year is simple but significant as the bank partners with 37 schools countrywide to plant trees, clean up school grounds and the expansion of existing food garden projects in partnership with NGO Food and Trees for Africa. The MAD initiative seeks to encourage people, especially Absa employees, to give their time to volunteer and deliver a positive impact on their local communities. Absa is mobilising over 2000 employees to visit selected schools across the country as part of the campaign. Employees will also educate learners about environmental sustainability.
